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Stan Phelps

IBM Futurist, Bestselling Author of the Goldfish Series, Customer Experience & Artificial Intelligence Thought Leader

IBM Futurist, Bestselling Author of the Goldfish Series, Customer Experience & Artificial Intelligence Thought Leader

Travels From Travels From:
Raleigh, NC, USA
Speaking Fee Speaking Fee:
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Stan Phelps Biography

Stan Phelps is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional®, and best-selling author of the Goldfish Series, a collection of books written to help individuals and organizations think differently about their approach to customer experience, employee engagement, and business strategy. He is also an Instructor for the ANA School of Marketing and Rutgers Business School.

A show and tell speaker, Phelps empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results.

He works directly with you to customize content that matches your audience and your goals to create a memorable and meaningful experience every time. Count on Stan to show up early, arrive prepared, and disrupt the all-work-and- no-play methodology with his sharp wit and trademark showmanship. He makes it his mission to exceed expectations and inspire audiences in ways they just can’t help but talk about — and won’t soon forget.

Stan Phelps Speaking Topics

  • Purple Goldfish: Little Things Make the Biggest Difference in Creating 'WOW'

    Customer experience today is largely about the little moments. This program covers the 10 different types of Purple Goldfish that you can use to add value or reduce friction for your customers.

    As a result of this program, participants will:

    • Tools: Get equipped with the I.D.E.A. process for designing customer experience.
    • Skills: Understand how to do the little things to drive value or reduce customer effort.
    • Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

  • Green Goldfish: Go Beyond Dollars to Drive Employee Engagement

    The program explores signature ways “beyond dollars” to drive employee engagement such as onboarding, team building, flexibility, recognition, and empowerment. Attendees will walk away with the knowledge of the key drivers of employee engagement. They’ll be able to introduce actionable ideas for their teams, little things that will increase engagement, improve retention and reinforce culture.

    As a result of this program, participants will:

    • Tools: Get equipped with the 3D process for employee experience design.
    • Skills: Understand how to develop programs that address basics, belonging, and building.
    • Empathy: Gain a deeper appreciation for the needs, desires, and expectations of employees.

  • Red Goldfish: Embrace Purpose to Win Hearts, Minds & Profits

    Purpose has changed the way we work and how customers buy. This program reveals how businesses can embrace their purpose to drive engagement, fuel profits, and make an impact on society.

    As a result of this program, participants will:

    • Tools: Discover eight purpose archetypes and how purpose drives differentiation
    • Skills: Understand how to bring purpose to life within an organization
    • Empathy: Gain a deeper appreciation for emotional drivers

  • Blue Goldfish: Leverage Technology to Drive Profits and Prophet

    Customers today expect brands to understand their individual needs and be more responsive. This program will illuminate how technology drives competitive advantage, loyalty, and word of mouth.

    As a result of this program, participants will:

    • Tools: Get equipped with the 3 R’s to leverage technology.
    • Skills: Understand how to turn insights into actions.
    • Empathy: Gain a deeper appreciation for the needs and desires of customers using analytics.

  • Pink Goldfish: Amplify Differentiation to Stand Out in the Marketplace

    How do you stand out in a sea of sameness? This program provides an unconventional eight-part F.L.A.W.S.O.M.E. framework for achieving competitive separation.

    As a result of this session, participants will:

    • Tools: Get equipped with how to uncover weakness and weirdness in their DNA.
    • Skills: Understand how to design in order amplify uniqueness.
    • Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

  • Golden Goldfish: Reward Your Most Important Customers & Employees

    Eighty percent of profitability is driven by the top twenty percent of customers and employees. This program shares 9 different ways to reward, retain and renew your vital few.

    As a result of this session, participants will:

    • Tools: Get equipped with how to find their most valuable customers and employees.
    • Skills: Understand how to do the little things to drive value and improve retention.
    • Empathy: Gain a deeper appreciation for the vital few.

Stan Phelps Videos

  • Stan Phelps Speaker Reel AAE
  • The Key to Excelling Under Pressure - The Diamond Rule
    What can Andre Agassi teach us about Excelling Under Pressure and winning in business? Plenty. In this 8-minute talk from the 2023...
  • 122. Stan Phelps Author & Virtual Speaker - Inspiring Leadership ...
    122. Stan Phelps, CSP - Author and Speaker Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional™, ...

Stan Phelps Books

  • Yellow Goldfish: Nine Ways to Increase Happiness in Business to Drive Growth, Productivity, and Prosperity
    Yellow Goldfish: Nine Ways to Increase Happiness in Business to Drive Growth, Productivity, and Prosperity
  • Pink Goldfish: Defy Ordinary, Exploit Imperfection and Captivate Your Customers
    Pink Goldfish: Defy Ordinary, Exploit Imperfection and Captivate Your Customers
  • Red Goldfish: Motivating Sales and Loyalty Through Shared Passion and Purpose
    Red Goldfish: Motivating Sales and Loyalty Through Shared Passion and Purpose
  • Blue Goldfish: Using Technology, Data, and Analytics to Drive Both Profits and Prophets
    Blue Goldfish: Using Technology, Data, and Analytics to Drive Both Profits and Prophets
  • What's Your Golden Goldfish: The Vital Few: All Customers and Employees Are Not Created Equal
    What's Your Golden Goldfish: The Vital Few: All Customers and Employees Are Not Created Equal
  • What's Your Green Goldfish? Beyond Dollars: 15 Ways to Drive Employee Engagement and Reinforce Culture
    What's Your Green Goldfish? Beyond Dollars: 15 Ways to Drive Employee Engagement and Reinforce Culture

Speaker Lists Featuring Stan Phelps

  • Business Storytellers & Brand Experts

    Storytelling in Business

    The creative keynote speakers in this list know how to harness the transformative power of storytelling to drive customer experience, elevate branding strategies, and fuel business growth. With a wide range of backgrounds...

  • Best-Selling Business Authors

    Business Authors

    These writers have written books on the world of business. These men and women are respected in their fields and have used their expertise to author books that will aid people in business. Marketing, leadership,...

  • Top Futurist Keynote Speakers | Growth and Technological Innovation

    Leading Futurist Speakers

    Futurists may have their sights set on the future, but they know better than anyone that you have to know where you've been to know where you're going. The popular futurist speakers in this list study past and current trends...

  • Customer Experience Consultants & Experts

    Top Keynote Speakers on Customer Experience (CX)

    Customer experience encompasses all of a customer’s interactions with a brand, ranging from advertising and sales process to price fairness and customer service after the purchase. These keynote speakers are experts and...

  • Leading Marketing Professionals & Branding Experts

    Top Marketing Speakers

    Marketing speakers specializing in digital strategies and the use of modern technology are highly sought after. These influential marketing professionals and esteemed CMOs possess a deep understanding of market research,...

FAQs on booking Stan Phelps

  • How do I book Stan Phelps to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Stan Phelps for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Stan Phelps, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Stan Phelps or any other speaker of your choice.
  • What are the speaker fees for Stan Phelps

    Speaking fees for Stan Phelps, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Stan Phelps are for live events and for virtual events. For the most current speaking fee to hire Stan Phelps, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Stan Phelps speak about?

  • Where does Stan Phelps travel from?

    Stan Phelps generally travels from Raleigh, NC, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Stan Phelps’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Stan Phelps for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Stan Phelps for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Stan Phelps or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Stan Phelps is a keynote speaker and industry expert who speaks on a wide range of topics such as Purple Goldfish: Little Things Make the Biggest Difference in Creating 'WOW', Green Goldfish: Go Beyond Dollars to Drive Employee Engagement, Red Goldfish: Embrace Purpose to Win Hearts, Minds & Profits, Blue Goldfish: Leverage Technology to Drive Profits and Prophet, Pink Goldfish: Amplify Differentiation to Stand Out in the Marketplace and Golden Goldfish: Reward Your Most Important Customers & Employees. The estimated speaking fee range to book Stan Phelps for your event is $10,000 - $20,000. Stan Phelps generally travels from Raleigh, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Don Peppers, Erik Qualman, Harish Shah, Bill Capodagli and Dan Gingiss. Contact All American Speakers for ratings, reviews, videos and information on scheduling Stan Phelps for an upcoming live or virtual event.

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