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About Us

All American Entertainment (AAE) is a full service talent booking agency. As one of the largest talent buyers in the world, AAE has booked over $100M of celebrity talent and high profile speakers on behalf of our clients.

All American Speakers, a division of All American Entertainment, specializes in representing meeting and event professionals to secure celebrities and influential voices for their speaking events worldwide.

Greg Friedlander founded All American Speakers after leaving his career in talent representation. While working in NYC for A-list sports celebrities he saw a striking imbalance of power between talent agents and event planners. All American Speakers was launched in 2002 with a simple mission that still holds true today --- to provide representation to meeting & event planners, working on behalf of their best interests 100% of the time.

Our agency loves what we do - connecting audiences with innovative minds and powerful messages, regardless of the industry. Our team thrives on keeping up with the latest trends and forward thinkers in order to identify and book the best speakers for your events each and every time.


How We Work

As a full-service talent booking agency, All American Speakers exclusively represents the interests of meeting and event planners to identify and secure speakers and celebrity talent for personal appearances, keynote speaking engagements and promotional campaigns. Our team has helped thousands of the most respected companies and organizations secure high profile motivational speakers and corporate entertainment for a wide range of functions including keynote speeches, product launches, endorsements, fundraisers, commercials, trade shows, satellite media tours, private performances and corporate events.

As one of the largest celebrity talent buyers, we have access to virtually any speaker or celebrity regardless of their speaking agency or exclusive bureau affiliation. Our extensive database contains over 60,000 profiles spanning from motivational speakers to athletes, best-selling authors, keynote business speakers, headliner comedians, celebrity chefs, fitness experts, journalists, politicians, social media celebrities and more. Regardless of your budget or speech topic, we can present you with a comprehensive list of unique entertainment and speaker ideas to meet your event objectives.

If you’ve never worked with a Full-Service Talent Booking Agency, here’s what to expect...
First, you will be matched with an agent who specializes in the type of talent you are interested in booking (or an agent who specializes in your particular event/audience type). Your agent will contact you to learn more details about your event or campaign, including your goals and objectives.

Next, your agent will develop a customized list of ideal entertainment or speaker recommendations that meet your requirements. You will use our proprietary speaker selection software to review your custom proposal, which will include talent fee and travel requirements, talent background, speech topics, and video clips to assist you in narrowing down the options.

When you have narrowed down your choices, your agent will confirm availability and work with you to submit a firm offer to the talent of your choice.
During the firm offer phase, your agent works to negotiate the terms and services that are important to your organization. Once negotiations are complete and contracts are fully executed, you will work with a full-time logistics manager who will assist you with pre-event and on-site talent logistics management.

Your agent is always monitoring your event as the date approaches, and is ready and willing to step in when needed - their priority is to make your job easier and ensuring your event is a success.

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