Business & Marketing Speaker; CEO of Bixa; Author of InstaBrain: The New Rules for Marketing to Generation Z"
Sarah Weise Biography
Sarah Weise is the CEO of award-winning market research agency Bixa and the bestselling author of InstaBrain. For nearly two decades, Weise has been a guide to hundreds of leading brands including Google, Citi Ventures, Cox Communications, Cvent, Eko Health, and Ogilvy. Sarah helps brands turn deep customer insight into sharper products, experiences, brands, and growth strategies. She's appeared in Business Insider, NBC, CBS, ABC, Fox, Yahoo! Finance and BBC and is an instructor of nearly 30 LinkedIn Learning courses in market research, marketing strategy, and brand storytelling.
Recognized as one of the industry's "Jaw-Dropping Marketing Speakers," Weise is a mainstay on global marketing influencer lists and keynote stages. Wherever she goes, Weise's infectious enthusiasm and magnetic speaking style inspires and teaches leaders how to grow their business, transform their communities, and leave a legacy.
Sarah Weise Speaking Topics
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Too Expensive to Guess: 5 Marketing Decisions You Can't Afford to Make Without Data
Should you raise the price? Launch the product? Change the message? Rebrand? Stay the course?
Using original survey data and real-world examples, this session will teach you how to pressure-test your biggest bets, and leverage ongoing brand tracking to spot risks, prove impact, and find opportunities before your competition does.
After this session, you’ll be able to:
- Know which marketing decisions require research... before you spend
- Choose the right method for each business question
- Pressure-test pricing, launches, messaging, and rebrands
- Build a brand tracker that reveals when (and how!) to act
- Turn customers insights into confident decisions you can rally your stakeholders around
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The Courage to Be Wrong: The Customer Assumptions Costing You Growth
The most dangerous idea in business isn’t a bad idea; it’s an untested assumption everyone believes is true. You know the one... the ""fact"" that you only sell to people with a certain role, or that a particular messaging slogan that you've been using for the past 5 years is working.
Leaders in many organizations assume we know what customers want, why they buy, what they’ll pay, and which message will move them. But markets change. Customers evolve. And the experience that once made us successful can make it harder to notice when our understanding is out of date.
Through surprising original research and compelling real-world stories, this keynote reveals how even smart, experienced teams get customers oh-so-wrong, and what becomes possible when we trade certainty for curiosity. Your leaders will discover how asking better questions, listening differently, and testing what they think they know can unlock stronger ideas, braver decisions, and unexpected opportunities for growth.
After this session, the audience will be able to:
- Recognize common assumptions shaping how you see your customers
- Identify at least one moment at work where experience or expertise create blind spots
- Ask questions that uncover what customers genuinely need and value
- Use data to challenge conventional wisdom and internal opinions
- Turn customer curiosity into better decisions, stronger ideas, and new opportunities for growth!
Sarah Weise Videos
Digital Summit Marketing Spotlight - Bixa Research Founder
The Digital Summit Digital Marketing Spotlight is a weekly live Q&A with leaders and innovators in digital marketing, business, technology, and more.
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How do I book Sarah Weise to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Sarah Weise for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Sarah Weise, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Sarah Weise or any other speaker of your choice. -
What are the speaker fees for Sarah Weise
Speaking fees for Sarah Weise, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Sarah Weise are under $10,000 for live events and under $10,000 for virtual events. For the most current speaking fee to hire Sarah Weise, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Sarah Weise speak about?
Sarah Weise is a keynote speaker and industry expert whose speaking topics include Author, Bestselling Authors, Business Growth, Business Leadership, Customer Experience, Disruptive Thinking, Diversity & Inclusion, Female Leadership, Generational Issues, Influential Women, Marketing, Thought Leadership, Women in Business -
Where does Sarah Weise travel from?
Sarah Weise generally travels from Washington, DC, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
Who is Sarah Weise’s agent?
AAE Speakers Bureau has successfully booked keynote speakers like Sarah Weise for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Sarah Weise for your next private or corporate function. -
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AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Sarah Weise or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us. -
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Sarah Weise is a keynote speaker and industry expert who speaks on a wide range of topics such as Too Expensive to Guess: 5 Marketing Decisions You Can't Afford to Make Without Data, The Courage to Be Wrong: The Customer Assumptions Costing You Growth, Hidden in Plain Sight: The Unexpected Source of Your Next Breakthrough, Listen Before You Lead: The Competitive Power of Understanding People and From Interesting to Irresistible: How to Build Messaging That Moves People. The estimated speaking fee range to book Sarah Weise for your event is available upon request. Sarah Weise generally travels from Washington, DC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Robert Spector, Dan Gingiss, Dennis Snow, Don Peppers and Libby Gill. Contact All American Speakers for ratings, reviews, videos and information on scheduling Sarah Weise for an upcoming live or virtual event.
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