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Lee Cockerell

Former Executive Vice President of Walt Disney World Resort Operations and author of "Creating Magic" and "The Customer Rules"

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Lee Cockerell Biography

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World Resort. "As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world."

One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor's Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board.

He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, "Creating Magic10 Common Sense Leadership Strategies from a Life at Disney," which is now available in 13 languages, and his latest book is "The Customer Rules: The 39 Essential Rules for Delivering Sensational Service." Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. Lee has received the following awards:

Golden Chain Award for Outstanding leadership and business performance from the Multi-Unit Foodservice Operations Association (MUFSO).

Silver Plate Award for Outstanding Operator in the foodservice industry from the International Foodservice Manufacturers Association (IFMA).

Excellence In Production Operations Management and Leadership (POMS) from the Productions and Operations.

Grandfather of the year from his three grandchildren, Jullian, Margot and Tristan.

Lee and his wife Priscilla live in Orlando, Florida.

Speaking Topics
  • You Too Can Create Disney Magic

    • Learn how "you can create magic too" in your organization by following The Customer Rules

    • Learn exactly what you must do to be perceived as a great leader.

    • Learn why you must understand the big difference between management and leadership.

    • Learn how to practice great leadership that will ensure you leave a legacy.

    • Learn four simple ways to set your organization apart in the eyes of your customers and your employees.

    • Learn why the customer does not come first.

    • Learn the difference between training and development.

    • Learn the most important leadership behavior that will ensure success for you in all parts of your life. Time Life Management

    • Learn how to put more control into all parts of your life through this simple system for planning and carrying out your responsibilities.

    • Learn the most important question to ask yourself every morning before you start your day.

    • Learn the four steps in planning each and every day (the fourth one being the key to a happy and successful life).

    • Learn how to maintain strong relationships, prepare yourself for the future, maintain good health and reduce stress in your life.

    • Learn a simple system for doing what has to be done, when it has to be done, in the way it should be done, whether you or those around you like it or not.

    • Lee has taught this seminar to more than 75,000 people over the last 25 years with extraordinary success.

    Forget About Diversity

    • Lee has cracked the code on how to achieve the diversity all organizations desire.

    • Learn the ten things leaders must do to create an inclusive workplace that leads to a diverse workforce.

    • Learn why diversity is not the goal, but the outcome for organizations.

    • Learn the difference between being diverse and being inclusive.

    • Learn what all humans want the most. Give it to them and they will reward your organization with excellent results.

Videos
Books
The Customer Rules: The 39 Essential Rules for Delivering Sensational Service

The Customer Rules: The 39 Essential Rules for Delivering Sensational Service

Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney

Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney

News
  • Lee Cockerell and doing things the Disney way

    Central Michigan University this week will host a man who honed those skills at a place where seven thousand (7,000) workers need it to be perfect every day — Disney World.

  • His career has spanned from creating magic to saving time

    Lee Cockerell is the former executive vice president of operations at Walt Disney World. Cockerell, who retired from Disney in 2006, now writes books about business and conducts seminars on leadership, time management and professional development. Cockerell, 70, recently spoke with Sentinel staff writer Sandra Pedicini.

  • Lee Cockerell, a personal look at Walt Disney World

    We had the pleasure to talk with Lee Cockerell yesterday and wanted to share his insight and many great tips and business career advice with you.

  • Lee Cockerell Added as 2nd Keynote to the 2015 Certent Summit

    PLEASANTON, Calif., Feb. 9, 2015 /PRNewswire/ -- Certent, Inc., a leading provider of equity compensation management and financial compliance software-as-a-service (SaaS) solutions, announces the addition of Lee Cockerell as a second keynote speaker at Certent Summit 2015 on March 25th-27th in Lake Buna Vista, FL.

  • Join Lee Cockerell’s Keynote Address at AEA2016

    This year’s keynote address will feature Lee Cockerell, retired Executive Vice President of Walt Disney World Operations.

FAQs
  • HOW TO BOOK Lee Cockerell?

    Our booking agents have successfully helped clients around the world secure talent like Lee Cockerell for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Lee Cockerell, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Lee Cockerell or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Lee Cockerell?

    Speaking fees for Lee Cockerell, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Lee Cockerell charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Lee Cockerell, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Lee Cockerell?

    All American Entertainment has successfully secured celebrity talent like Lee Cockerell for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Lee Cockerell for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Lee Cockerell or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Lee Cockerell or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
Check Availability

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

Users also viewed these speakers:

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

Former Executive Vice President of Walt Disney World Resort Operations and author of "Creating Magic" and "The Customer Rules"

Travels From:
Orlando, FL, USA
Speaking Fee:

Lee Cockerell Biography

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World Resort. "As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world."

One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor's Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board.

He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, "Creating Magic10 Common Sense Leadership Strategies from a Life at Disney," which is now available in 13 languages, and his latest book is "The Customer Rules: The 39 Essential Rules for Delivering Sensational Service." Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. Lee has received the following awards:

Golden Chain Award for Outstanding leadership and business performance from the Multi-Unit Foodservice Operations Association (MUFSO).

Silver Plate Award for Outstanding Operator in the foodservice industry from the International Foodservice Manufacturers Association (IFMA).

Excellence In Production Operations Management and Leadership (POMS) from the Productions and Operations.

Grandfather of the year from his three grandchildren, Jullian, Margot and Tristan.

Lee and his wife Priscilla live in Orlando, Florida.

Lee Cockerell Speaking Topics

  • You Too Can Create Disney Magic

    • Learn how "you can create magic too" in your organization by following The Customer Rules

    • Learn exactly what you must do to be perceived as a great leader.

    • Learn why you must understand the big difference between management and leadership.

    • Learn how to practice great leadership that will ensure you leave a legacy.

    • Learn four simple ways to set your organization apart in the eyes of your customers and your employees.

    • Learn why the customer does not come first.

    • Learn the difference between training and development.

    • Learn the most important leadership behavior that will ensure success for you in all parts of your life. Time Life Management

    • Learn how to put more control into all parts of your life through this simple system for planning and carrying out your responsibilities.

    • Learn the most important question to ask yourself every morning before you start your day.

    • Learn the four steps in planning each and every day (the fourth one being the key to a happy and successful life).

    • Learn how to maintain strong relationships, prepare yourself for the future, maintain good health and reduce stress in your life.

    • Learn a simple system for doing what has to be done, when it has to be done, in the way it should be done, whether you or those around you like it or not.

    • Lee has taught this seminar to more than 75,000 people over the last 25 years with extraordinary success.

    Forget About Diversity

    • Lee has cracked the code on how to achieve the diversity all organizations desire.

    • Learn the ten things leaders must do to create an inclusive workplace that leads to a diverse workforce.

    • Learn why diversity is not the goal, but the outcome for organizations.

    • Learn the difference between being diverse and being inclusive.

    • Learn what all humans want the most. Give it to them and they will reward your organization with excellent results.

Lee Cockerell Videos

  • LIFTx 2018 MacDill Presents Lee Cockerell - YouTube
    Apr 21, 2018 ... This presentation is part of the LIFTx 2018 speaking event on MacDill AFB.
  • CAR 2017 Fall Conference Keynote Speaker: Lee Cockerell ...
    Jul 5, 2017 ... Keynote Speaker Lee Cockerell, former Executive Vice President of Operations for the Walt Disney World Resort. Learn how the “best...
  • Lee Cockerell - On Walt Disney World - YouTube

Lee Cockerell Books

Speaker Lists Featuring Lee Cockerell

FAQs on booking Lee Cockerell

  • How to book Lee Cockerell?

    Our booking agents have successfully helped clients around the world secure talent like Lee Cockerell for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Lee Cockerell, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Lee Cockerell or any other celebrity of your choice.
  • How much does it cost to book Lee Cockerell?

    Speaking fees for Lee Cockerell, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Lee Cockerell charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Lee Cockerell, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Lee Cockerell?

    All American Entertainment has successfully secured celebrity talent like Lee Cockerell for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Lee Cockerell for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Lee Cockerell or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Lee Cockerell or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Lee Cockerell is a keynote speaker and industry expert who speaks on a wide range of topics such as You Too Can Create Disney Magic. The estimated speaking fee range to book Lee Cockerell for your event is $20,000 - $30,000. Lee Cockerell generally travels from Orlando, FL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dennis Snow, Doug Lipp, Peter Diamandis, Michael Bergdahl and Tim Sanders. Contact All American Speakers for ratings, reviews, videos and information on scheduling Lee Cockerell for an upcoming live or virtual event.

Lee Cockerell Speaking Topics

  • You Too Can Create Disney Magic

    • Learn how "you can create magic too" in your organization by following The Customer Rules

    • Learn exactly what you must do to be perceived as a great leader.

    • Learn why you must understand the big difference between management and leadership.

    • Learn how to practice great leadership that will ensure you leave a legacy.

    • Learn four simple ways to set your organization apart in the eyes of your customers and your employees.

    • Learn why the customer does not come first.

    • Learn the difference between training and development.

    • Learn the most important leadership behavior that will ensure success for you in all parts of your life. Time Life Management

    • Learn how to put more control into all parts of your life through this simple system for planning and carrying out your responsibilities.

    • Learn the most important question to ask yourself every morning before you start your day.

    • Learn the four steps in planning each and every day (the fourth one being the key to a happy and successful life).

    • Learn how to maintain strong relationships, prepare yourself for the future, maintain good health and reduce stress in your life.

    • Learn a simple system for doing what has to be done, when it has to be done, in the way it should be done, whether you or those around you like it or not.

    • Lee has taught this seminar to more than 75,000 people over the last 25 years with extraordinary success.

    Forget About Diversity

    • Lee has cracked the code on how to achieve the diversity all organizations desire.

    • Learn the ten things leaders must do to create an inclusive workplace that leads to a diverse workforce.

    • Learn why diversity is not the goal, but the outcome for organizations.

    • Learn the difference between being diverse and being inclusive.

    • Learn what all humans want the most. Give it to them and they will reward your organization with excellent results.

Lee Cockerell Speaker Videos

  • LIFTx 2018 MacDill Presents Lee Cockerell - YouTube
    Apr 21, 2018 ... This presentation is part of the LIFTx 2018 speaking event on MacDill AFB.
    CAR 2017 Fall Conference Keynote Speaker: Lee Cockerell ...
    Jul 5, 2017 ... Keynote Speaker Lee Cockerell, former Executive Vice President of Operations for the Walt Disney World Resort. Learn how the “best of the ...
  • Lee Cockerell - On Walt Disney World - YouTube
    Lee Cockerell - Creating Magical Organizations - 2014 - YouTube

Lee Cockerell News

  • Lee Cockerell and doing things the Disney way

    Central Michigan University this week will host a man who honed those skills at a place where seven thousand (7,000) workers need it to be perfect every day — Disney World.

  • His career has spanned from creating magic to saving time

    Lee Cockerell is the former executive vice president of operations at Walt Disney World. Cockerell, who retired from Disney in 2006, now writes books about business and conducts seminars on leadership, time management and professional development. Cockerell, 70, recently spoke with Sentinel staff writer Sandra Pedicini.

  • Lee Cockerell, a personal look at Walt Disney World

    We had the pleasure to talk with Lee Cockerell yesterday and wanted to share his insight and many great tips and business career advice with you.

  • Lee Cockerell Added as 2nd Keynote to the 2015 Certent Summit

    PLEASANTON, Calif., Feb. 9, 2015 /PRNewswire/ -- Certent, Inc., a leading provider of equity compensation management and financial compliance software-as-a-service (SaaS) solutions, announces the addition of Lee Cockerell as a second keynote speaker at Certent Summit 2015 on March 25th-27th in Lake Buna Vista, FL.

  • Join Lee Cockerell’s Keynote Address at AEA2016

    This year’s keynote address will feature Lee Cockerell, retired Executive Vice President of Walt Disney World Operations.

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Lee Cockerell

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

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