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Adam Ferrier

Founder of ThinkerBell, Multi Award-Winning Brand Strategist, Consumer Psychologist & Author

Founder of ThinkerBell, Multi Award-Winning Brand Strategist, Consumer Psychologist & Author

Travels From Travels From:
Sydney, Australia
Speaking Fee Speaking Fee:
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Adam Ferrier Biography

Adam Ferrier is the founder of THINKERBELL, an agency that creates 'measured magic'. Adam is one of the leading consumer psychologists in Australia, a brand strategist and an authority on Behavioural Economics. He's also the author of “The Advertising Effect” and part of The Australian Creatives’ ‘Power 20’; A regular on the Gruen Transfer and featured on The Project, Celebrity Apprentice and ABC Radio. The creator of the idea behind the WARC World Innovation prize (2013), and winner of the rare Cannes Gold Lion and Gold Effie double, Adam has won at all of the world major advertising shows. Adam also created the successful board game ‘The Analyst’ (translated into four languages). Adam Ferrier doesn’t just think outside the square – he’s blown the square up.

A unstoppable force in the Australian advertising landscape, Adam was previously a co-owner of Cummins & Partners – Mumbrella Agency of the Year and a founder of Naked Communications. Adam also sits on the boards of social giving company Good Thnx, and social influencing company TRIBE. Through cognitive behavioral psychology and a deep understanding of behavioral economics Adam hands delegates the keys to sky rocketed motivation – whether to buy, perform or change.

Adam Ferrier Speaking Topics

  • The Advertising Effect

    We all want people to change; whether we want consumers to buy more, employees to work more or colleagues to think more – if people did exactly what we wanted them to we would all be happier… and richer. In this provocative presentation, based on his best selling book, Adam Ferrier, the man driving consumer engagement for brands such as Levi’s and Pepsi, arms delegates with a new way of thinking around, and inspiring, lasting tangible change using a potent blend of human psychology and advertising know-how.

    Sharing his understanding of the fundamentals of why humans do what they do and buy what they buy Adam will:

    • Encourage delegates to utilize the behavioural science behind motivation theory
    • Shed light on the key factors that must exist to create lasting change
    • Provide tools and techniques to put this new knowledge into practice
    • Flip everything you thought you knew about why we do what we do on its head

  • If Batman Owned Your Business

    Whether it be your business, your brand or your people, everyone seems to be obsessed with finding and communicating their strengths. Seems like the right thing to do, problem is everyone else is doing it too. Our strengths are very likely to be generic. There is an alternative path to growth • we can learn from Batman, someone who gets his strength paradoxically by embracing (and amplifying) his weaknesses. Adam Ferrier will talk about the science behind this counter-intuitive approach, and why it's already working for many businesses around the world.

    This talk draws on the fundamental drivers of human behaviour, and explains why we are all more attracted to businesses, brands, and people brave enough to be vulnerable. In this talk Adam will

    • Encourage delegates to explore a new path to growth • embracing weakness
    • Demonstrate the body of psychological and cultural evidence why this is such an effective path to growth
    • Provide tactics and tools people can apply
    • Use, and draw upon a number of case studies he has personally been involved in.

  • Stop Listening to the Customer

    In today's data swamped world we are at risk of being blindsided and taking our attention off our companies most valuable asset • our brand.

    Understanding the customer, and their needs and wants has always been a part of building a brand and growing a successful business. However, in today's 'customer-obsessed' world the more you listen to the customer the more you're at risk of forgetting what your own point of view on the world is.

    In this entertaining and informative keynote, Adam Ferrier looks at the role of the customer in building a business, what drives a customer's decisions, and how to use this information to build your brand or business.

    Peppered with his signature wry humour and wit, Adam tackles the issues head-on by combining marketing science with case studies, acute personal observations and insights from around the world to deliver a truly unique perspective that is thought-provoking and makes a whole lot of sense.

    In this keynote you will learn:

    • How to embrace customer insights • the right way
    • Brand first thinking
    • Rules for strong brand building (building brand intelligence)

Adam Ferrier Videos

  • Adam Ferrier - Speaker Showreel

FAQs on booking Adam Ferrier

  • How do I book Adam Ferrier to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Adam Ferrier for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Adam Ferrier, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Adam Ferrier or any other speaker of your choice.
  • What are the speaker fees for Adam Ferrier

    Speaking fees for Adam Ferrier, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Adam Ferrier are for live events and for virtual events. For the most current speaking fee to hire Adam Ferrier, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Adam Ferrier speak about?

    Adam Ferrier is a keynote speaker and industry expert whose speaking topics include Authors, Business, Customer Service, Sales, Marketing and Branding, Speakers by Industry.
  • Where does Adam Ferrier travel from?

    Adam Ferrier generally travels from Sydney, Australia, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Adam Ferrier’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Adam Ferrier for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Adam Ferrier for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Adam Ferrier or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Adam Ferrier is a keynote speaker and industry expert who speaks on a wide range of topics such as The Advertising Effect , If Batman Owned Your Business and Stop Listening to the Customer. The estimated speaking fee range to book Adam Ferrier for your event is available upon request. Adam Ferrier generally travels from SydneyAustralia and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Barbara E. Kahn, Don Peppers, Dan Gingiss, Sarah Weise and Joey Coleman. Contact All American Speakers for ratings, reviews, videos and information on scheduling Adam Ferrier for an upcoming live or virtual event.

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