Marketing Strategy Expert & Former CMO at Spotify; Former CMO at Gap Inc.; Founder of OgilvyEarth; Executive Fellow at Yale School of Management
Seth Farbman Biography
Seth Farbman is a marketing executive with a career spanning journalism, agency leadership, and senior roles at global brands. Farbman began his career as a journalist after earning an M.S. in journalism from the S.I. Newhouse School of Communications, later transitioning to marketing. He founded OgilvyEarth, a sustainability-focused marketing consultancy within the WPP/Ogilvy agency network, and led marketing teams at major U.S. wireless carriers, now known as Verizon Wireless and AT&T Wireless.
Before joining Spotify, Farbman served as chief marketing officer at Gap Inc., where he led brand repositioning efforts, engaged younger audiences, and expanded the company into international markets including Japan, China, the UK, and the EU. His work contributed to a significant increase in the company's share price. Farbman then became the first chief marketing officer of Spotify.
During his tenure at Spotify, the company expanded its customer base to nearly 200 million across 65 countries, establishing itself as a leading music streaming service and a prominent global technology brand. Farbman managed Spotify's business-to-consumer and business-to-business marketing teams, as well as public relations, customer support, brand, creative and design, marketing sciences, and analytics. He played a key role in scaling the company and supporting its public offering. The internal marketing and communications team he built was named Advertising Age's Agency of the Year, and Spotify received 11 Lions at the Cannes Lions International Festival for Creativity and was named Brand of the Year.
Farbman's work has been recognized by industry publications, including being named the World's Most Innovative CMO by Business Insider and ranking among Forbes' Most Influential CMOs. He was also listed among the Top 50 Most Creative People by Ad Age. These recognitions highlight his expertise in brand building, creative strategy, and data-driven marketing across diverse industries.
Following his time at Spotify, Farbman has advised technology companies such as Coinbase, Back Market, and Peloton on brand strategy, marketing function development, and international growth. He serves as an executive fellow at Yale University School of Management and sits on the board of Dashlane, where he previously served as interim CEO. Farbman also holds the role of operations advisor at Advent International, focusing on marketing and collaborating with leadership teams to develop actionable brand and marketing strategies. His background in journalism and marketing provides a unique perspective on storytelling and brand development in the business world.
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How do I book Seth Farbman to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Seth Farbman for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Seth Farbman, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Seth Farbman or any other speaker of your choice. -
What are the speaker fees for Seth Farbman
Speaking fees for Seth Farbman, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Seth Farbman are $50,000 - $100,000 for live events and $30,000 - $50,000 for virtual events. For the most current speaking fee to hire Seth Farbman, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Seth Farbman speak about?
Seth Farbman is a keynote speaker and industry expert whose speaking topics include Business Consulting, Business Leadership, Corporate Strategy, Innovation, Marketing, Strategic Leadership, Technology -
Where does Seth Farbman travel from?
Seth Farbman generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
Who is Seth Farbman’s agent?
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Seth Farbman is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book Seth Farbman for your event is $50,000 - $100,000. Seth Farbman generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Nick Tran, Dara Treseder, Omar Johnson, Daymond John and Marc Mathieu. Contact All American Speakers for ratings, reviews, videos and information on scheduling Seth Farbman for an upcoming live or virtual event.
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