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Michael Maslansky

CEO of Maslansky + Partners & Author of "The Language of Trust: Selling Ideas in a World of Skeptics"

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 Michael Maslansky Biography

Michael Maslansky is one of corporate America's leading communications and research strategists.As CEO of Luntz, Maslansky Strategic Research, Maslansky advises Fortune 500 corporations, industry associations, major litigation practices and non-profit organizations on what to say, how to say it and, most importantly, why it matters. Clients from Pfizer to Shell to Microsoft to Starbucks turn to Maslansky to understand the public mood, challenge conventional wisdom and transform not just what they say to key audiences - but how they say it.

Maslansky's strategic analyses and presentations build on insights from his unique combination of expertise: battle-tested communications experience combined with a deep understanding of public opinion. As such, he's become one of the nation's leading experts on the impact of language and how the very words you choose create widely different reactions; not just intellectually but - far more important - emotionally.

Videos
Books
Die Sprache des Vertrauens

Die Sprache des Vertrauens

The Language of Trust: Selling Ideas in a World of Skeptics

The Language of Trust: Selling Ideas in a World of Skeptics

The Language of Trust: Selling Ideas in a World of Skeptics

The Language of Trust: Selling Ideas in a World of Skeptics

Speaking Topics
  • THE LANGUAGE OF TRUST: Selling Ideas in a World of Skeptics

    Trust is dead. Now what? In a world that too much spin has created, how do communicators overcome the skepticism and mistrust to get their message heard? More and more organizations are finding that even when they have a good story to tell, no one wants to listen. Or worse, they listen and refuse to believe what they hear. Michael Maslansky helps communicators understand the challenges of effectively communicating their message to skeptical audiences. Based on a decades worth of research studying real-world examples of how people interpret and respond to messages, Michael presents a series of approaches that help use language to rebuild trust with any audience. Using timely and entertaining stories, Michael will teach you the four principles of credible communication (be personal, be plainspoken, be positive, and be plausible), seven anti-trust laws, and the dirty dozen of the worst words and phrases to use in English including guarantee, free, implement and it is. Youll also learn a New Word Order for structuring your messages in a completely new way.

  • BRIDGING YOUR PERCEPTION GAP: A Live Research Experience

    Want to show your attendees what their customers really think? Want to make your event truly interactive? In this extremely powerful presentation, Michael conducts a live, Instant Response dial session, with 25 research participants, which provides a unique and dynamic view into the minds of your most important target audiences. The goal is to provide address important issues or challenges for your attendees and help them understand and overcome communication challenges between them and their customers, voters or the general public. Michael has run these highly customized sessions at industry events (to highlight the publics reactions to important political and legislative issues), sales conferences (to train financial advisors on how to better attract and keep clients) and management training conferences (to show a company the challenges it faces in shifting public opinion). In every case, the audience has delivered exceptional reviews. During this session, Michael moderates a live focus group and tests messages tailored to the event. Using hand-held dials, participants will react in real time with their second-by-second reactions projected on large screens for conference attendees to follow. The audience is then able to ask questions of the research participants. Because these sessions allow your attendees to get new insights directly from their target audience, it has the ability to change minds and behaviors in the way few other presentations do.

  • Live Instant Response Dial Session.

    In this extremely powerful presentation, Michael Maslansky conducts a live, instant response dial session, with 25 research participants, which provides a unique and dynamic view into the minds of your most important target audiences. During this session, Michael moderates a live focus group and tests messages tailored to the event. Using hand-held dials, participants will react in real time with their second-by-second reactions projected on large screens for conference attendees to follow. The audience is then able to ask questions of the research participants. Because these sessions allow your attendees to get new insights directly from their target audience, it has the ability to bridge perception gaps and change minds and behaviors in the way few other presentations do.

  • The Language of Trust.

    Selling ideas to a skeptical public is one of the major challenges companies face today. Based on more than a decade’s worth of research into how consumers and the public respond emotionally to communication, Michael Maslansky explores what it means to communicate in this post-trust environment. He shares insight into new words, new phrases, and new communication techniques to use in your organization, whether in times of crisis, in advertising and public relations campaigns, or with investors. Each presentation offers highly usable takeaway and ideas, including principles to make your message believable, rules of engagement for overcoming difference, and phrases to ban from your vocabulary.

FAQs
  • HOW TO BOOK Michael Maslansky?

    Our booking agents have successfully helped clients around the world secure talent like Michael Maslansky for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Michael Maslansky, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Michael Maslansky or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Michael Maslansky?

    Booking fees for Michael Maslansky, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Michael Maslansky, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Michael Maslansky?

    All American Entertainment has successfully secured celebrity talent like Michael Maslansky for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Michael Maslansky for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Michael Maslansky or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Michael Maslansky or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Michael Maslansky

CEO of Maslansky + Partners & Author of "The Language of Trust: Selling Ideas in a World of Skeptics"

Travels From:
New York, NY, USA
Speaking Fee:
Live Event: $10,000 - $20,000  
Virtual Event: $10,000 - $20,000

Michael Maslansky Biography

Michael Maslansky is one of corporate America's leading communications and research strategists.As CEO of Luntz, Maslansky Strategic Research, Maslansky advises Fortune 500 corporations, industry associations, major litigation practices and non-profit organizations on what to say, how to say it and, most importantly, why it matters. Clients from Pfizer to Shell to Microsoft to Starbucks turn to Maslansky to understand the public mood, challenge conventional wisdom and transform not just what they say to key audiences - but how they say it.

Maslansky's strategic analyses and presentations build on insights from his unique combination of expertise: battle-tested communications experience combined with a deep understanding of public opinion. As such, he's become one of the nation's leading experts on the impact of language and how the very words you choose create widely different reactions; not just intellectually but - far more important - emotionally.

Michael Maslansky Videos

  • CEO Michael Maslansky discusses public relations backlash
    Michael Maslansky, CEO of maslansky + partners, explains his perspective on the CEO of United Airlines apology in this segment of The Intelligence...
  • Michael Maslansky on Fox & Friends
    Michael Maslansky joins Fox & Friends to discuss Super Tuesday wins and losses.
  • Michael Maslansky - Speaker on Communication and Differentiating ...
    Jan 6, 2015 ... Michael Maslansky uses experience from more than a decade of research into the art and science of persuasion to counsel Fortune...

Michael Maslansky Books

Michael Maslansky Speaking Topics

  • THE LANGUAGE OF TRUST: Selling Ideas in a World of Skeptics

    Trust is dead. Now what? In a world that too much spin has created, how do communicators overcome the skepticism and mistrust to get their message heard? More and more organizations are finding that even when they have a good story to tell, no one wants to listen. Or worse, they listen and refuse to believe what they hear. Michael Maslansky helps communicators understand the challenges of effectively communicating their message to skeptical audiences. Based on a decades worth of research studying real-world examples of how people interpret and respond to messages, Michael presents a series of approaches that help use language to rebuild trust with any audience. Using timely and entertaining stories, Michael will teach you the four principles of credible communication (be personal, be plainspoken, be positive, and be plausible), seven anti-trust laws, and the dirty dozen of the worst words and phrases to use in English including guarantee, free, implement and it is. Youll also learn a New Word Order for structuring your messages in a completely new way.

  • BRIDGING YOUR PERCEPTION GAP: A Live Research Experience

    Want to show your attendees what their customers really think? Want to make your event truly interactive? In this extremely powerful presentation, Michael conducts a live, Instant Response dial session, with 25 research participants, which provides a unique and dynamic view into the minds of your most important target audiences. The goal is to provide address important issues or challenges for your attendees and help them understand and overcome communication challenges between them and their customers, voters or the general public. Michael has run these highly customized sessions at industry events (to highlight the publics reactions to important political and legislative issues), sales conferences (to train financial advisors on how to better attract and keep clients) and management training conferences (to show a company the challenges it faces in shifting public opinion). In every case, the audience has delivered exceptional reviews. During this session, Michael moderates a live focus group and tests messages tailored to the event. Using hand-held dials, participants will react in real time with their second-by-second reactions projected on large screens for conference attendees to follow. The audience is then able to ask questions of the research participants. Because these sessions allow your attendees to get new insights directly from their target audience, it has the ability to change minds and behaviors in the way few other presentations do.

  • Live Instant Response Dial Session.

    In this extremely powerful presentation, Michael Maslansky conducts a live, instant response dial session, with 25 research participants, which provides a unique and dynamic view into the minds of your most important target audiences. During this session, Michael moderates a live focus group and tests messages tailored to the event. Using hand-held dials, participants will react in real time with their second-by-second reactions projected on large screens for conference attendees to follow. The audience is then able to ask questions of the research participants. Because these sessions allow your attendees to get new insights directly from their target audience, it has the ability to bridge perception gaps and change minds and behaviors in the way few other presentations do.

  • The Language of Trust.

    Selling ideas to a skeptical public is one of the major challenges companies face today. Based on more than a decade’s worth of research into how consumers and the public respond emotionally to communication, Michael Maslansky explores what it means to communicate in this post-trust environment. He shares insight into new words, new phrases, and new communication techniques to use in your organization, whether in times of crisis, in advertising and public relations campaigns, or with investors. Each presentation offers highly usable takeaway and ideas, including principles to make your message believable, rules of engagement for overcoming difference, and phrases to ban from your vocabulary.

FAQs on booking Michael Maslansky

  • How to book Michael Maslansky?

    Our booking agents have successfully helped clients around the world secure talent like Michael Maslansky for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Michael Maslansky, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Michael Maslansky or any other celebrity of your choice.
  • How much does it cost to book Michael Maslansky?

    Booking fees for Michael Maslansky, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Michael Maslansky, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Michael Maslansky?

    All American Entertainment has successfully secured celebrity talent like Michael Maslansky for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Michael Maslansky for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Michael Maslansky or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Michael Maslansky or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Michael Maslansky is a keynote speaker and industry expert who speaks on a wide range of topics such as THE LANGUAGE OF TRUST: Selling Ideas in a World of Skeptics, BRIDGING YOUR PERCEPTION GAP: A Live Research Experience, Live Instant Response Dial Session. and The Language of Trust.. The estimated speaking fee range to book Michael Maslansky for your event is $10,000 - $20,000. Michael Maslansky generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Seth Mattison, Richard Florida, Don Peppers, Josh Linkner and R "Ray" Wang. Contact All American Speakers for ratings, reviews, videos and information on scheduling Michael Maslansky for an upcoming live or virtual event.

Michael Maslansky Speaker Videos

  • CEO Michael Maslansky discusses public relations backlash
    Michael Maslansky, CEO of maslansky + partners, explains his perspective on the CEO of United Airlines apology in this segment of The Intelligence Report with Trish Regan.
    Michael Maslansky on Fox & Friends
    Michael Maslansky joins Fox & Friends to discuss Super Tuesday wins and losses.
  • Michael Maslansky - Speaker on Communication and Differentiating ...
    Jan 6, 2015 ... Michael Maslansky uses experience from more than a decade of research into the art and science of persuasion to counsel Fortune 500 ...
    Michael Maslansky on CNN American Morning 2011-10-25
    Michael Maslansky, CEO of maslansky luntz + partners stops by CNN American Morning to weigh in on The American Jobs Act, the 2012 Presidential elections and President Obama's new "yes we can": "Pass...
  • Michael Maslansky, Part 1
    Michael Maslansky, CEO of Luntz, Maslansky Strategic Research, led a session on communicating with consumers in a post-crisis world at the 2009 Annual Meeting of the Insured Retirement Institute...

Michael Maslansky Speaking Topics

  • THE LANGUAGE OF TRUST: Selling Ideas in a World of Skeptics

    Trust is dead. Now what? In a world that too much spin has created, how do communicators overcome the skepticism and mistrust to get their message heard? More and more organizations are finding that even when they have a good story to tell, no one wants to listen. Or worse, they listen and refuse to believe what they hear. Michael Maslansky helps communicators understand the challenges of effectively communicating their message to skeptical audiences. Based on a decades worth of research studying real-world examples of how people interpret and respond to messages, Michael presents a series of approaches that help use language to rebuild trust with any audience. Using timely and entertaining stories, Michael will teach you the four principles of credible communication (be personal, be plainspoken, be positive, and be plausible), seven anti-trust laws, and the dirty dozen of the worst words and phrases to use in English including guarantee, free, implement and it is. Youll also learn a New Word Order for structuring your messages in a completely new way.

  • BRIDGING YOUR PERCEPTION GAP: A Live Research Experience

    Want to show your attendees what their customers really think? Want to make your event truly interactive? In this extremely powerful presentation, Michael conducts a live, Instant Response dial session, with 25 research participants, which provides a unique and dynamic view into the minds of your most important target audiences. The goal is to provide address important issues or challenges for your attendees and help them understand and overcome communication challenges between them and their customers, voters or the general public. Michael has run these highly customized sessions at industry events (to highlight the publics reactions to important political and legislative issues), sales conferences (to train financial advisors on how to better attract and keep clients) and management training conferences (to show a company the challenges it faces in shifting public opinion). In every case, the audience has delivered exceptional reviews. During this session, Michael moderates a live focus group and tests messages tailored to the event. Using hand-held dials, participants will react in real time with their second-by-second reactions projected on large screens for conference attendees to follow. The audience is then able to ask questions of the research participants. Because these sessions allow your attendees to get new insights directly from their target audience, it has the ability to change minds and behaviors in the way few other presentations do.

  • Live Instant Response Dial Session.

    In this extremely powerful presentation, Michael Maslansky conducts a live, instant response dial session, with 25 research participants, which provides a unique and dynamic view into the minds of your most important target audiences. During this session, Michael moderates a live focus group and tests messages tailored to the event. Using hand-held dials, participants will react in real time with their second-by-second reactions projected on large screens for conference attendees to follow. The audience is then able to ask questions of the research participants. Because these sessions allow your attendees to get new insights directly from their target audience, it has the ability to bridge perception gaps and change minds and behaviors in the way few other presentations do.

  • The Language of Trust.

    Selling ideas to a skeptical public is one of the major challenges companies face today. Based on more than a decade’s worth of research into how consumers and the public respond emotionally to communication, Michael Maslansky explores what it means to communicate in this post-trust environment. He shares insight into new words, new phrases, and new communication techniques to use in your organization, whether in times of crisis, in advertising and public relations campaigns, or with investors. Each presentation offers highly usable takeaway and ideas, including principles to make your message believable, rules of engagement for overcoming difference, and phrases to ban from your vocabulary.

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During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Michael Maslansky

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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