Pioneering Sensory Marketing Expert & Professor of Marketing; Dwight F. Davis Professor at Michigan Ross; Author of "Sensory Marketing"

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Aradhna Krishna Biography

Aradhna Krishna is a professor of marketing recognized for her work in sensory marketing, examining how sensory cues such as touch, taste, smell, sight, and sound affect consumer behavior and decision-making. Krishna's research has influenced business strategies in branding, packaging, and customer engagement, highlighting the impact of sensory experiences on purchasing decisions and brand loyalty. As the Dwight F. Davis Professor of Business Administration at the University of Michigan Ross School of Business, she has authored works including the book "Sensory Marketing," which presents frameworks for utilizing human senses in competitive markets.

Krishna's expertise includes speaking engagements focused on neuromarketing and behavioral economics. She delivers keynote addresses at industry conferences, corporate events, and academic forums, providing research-based insights and practical examples of sensory strategies in marketing. Her presentations have been featured by speakers bureaus, offering accessible explanations of scientific concepts for executives and marketers.

Krishna contributes to the field through research, advisory roles with Fortune 500 companies, and thought leadership on topics such as multisensory digital experiences. Her work has received awards from organizations including the American Marketing Association. Krishna is known for advocating evidence-based marketing innovations that produce measurable business outcomes, establishing her as a resource for organizations seeking to enhance consumer engagement.

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Speaker profile last updated by AAE Talent Team on 02/01/2026.

Aradhna Krishna Videos

TEDx Talk on Food and Mental Imagery | Aradhna Krishna

TEDx Talk on Food and Mental Imagery | Aradhna Krishna

Prof. Aradhna Krishna is a behavioral scientist, an author, and a professor at the University of Michigan’s Ross School of Business. She studies...

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  • What topics does Aradhna Krishna speak about?

    Aradhna Krishna is a keynote speaker and industry expert whose speaking topics include Customer Experience, Disruptive Thinking, E-Commerce, Marketing, Neuroscience, Professors, Thought Leadership
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Aradhna Krishna is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book Aradhna Krishna for your event is available upon request. Aradhna Krishna generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Erik Qualman, Sanjay Sood, Shyam Venugopal, Tyra Neal and Dana Gers. Contact All American Speakers for ratings, reviews, videos and information on scheduling Aradhna Krishna for an upcoming live or virtual event.

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