Multicultural Marketing & Cross-Cultural Selling Expert; President of EthnoConnect; Author of "Cross-Cultural Selling for Dummies"
Michael Soon Lee Biography
Michael Soon Lee, DBA, CSP, is recognized for his expertise in multicultural marketing and cross-cultural selling. Lee has served as marketing director for the State of California, a professor of marketing at universities, and a producer for ABC Television Network. He has worked as a TV and film producer, actor, real estate broker, and dean of a university business school. Lee was dean of the School of Management at John F. Kennedy University and served as adjunct faculty for Golden Gate University for more than 20 years.
Lee is president of EthnoConnect, a company that provides seminars, training, consulting, and coaching on selling products and services to the multicultural market in the United States. He addresses how diversity presents both challenges and opportunities for companies aiming to hire, recruit, and retain multicultural workers and to sell to diverse customers. As a speaker and consultant, his clients include Coca-Cola, Chevron, Boeing, State Farm Insurance, and General Motors. Lee has spoken at numerous National Association of Realtors conventions and state association of Realtors conventions across the country.
He is the author of several books, including "Beyond the Bamboo Curtain: Understanding America's Invisible Minority," "Cross-Cultural Selling for Dummies," and "Black Belt Negotiating." "Cross-Cultural Selling for Dummies" was published by Wiley Publishing, and "Black Belt Negotiating" by AMACOM Books. His articles have appeared in The Wall Street Journal, San Francisco Chronicle, Los Angeles Times, and Consumer Reports.
Lee is the first Asian American to earn the Certified Speaking Professional designation in the history of the National Speakers Association. He is frequently called as an expert witness in court cases where culture is an issue. Lee has been a real estate broker, was licensed to practice taxation before the Internal Revenue Service, and is a former certified financial planner who taught taxation for the College for Financial Planning. His experience spans marketing, diversity, negotiation, and real estate, providing organizations with insights into succeeding in a multicultural marketplace.
Michael Soon Lee Speaking Topics
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Beyond the Bamboo Curtain
Asian Americans and Pacific Islanders (AAPIs) are the most misunderstood minority in the United States. This program explodes the myths to understand the human beings behind the stereotypes. myths. Even many AAPIs don't recognize how they are perceived by others can impact their success at work. For instance, while they are the most highly educated workforce, they are the least likely to be promoted. Both managers and AAPI workers can benefit from this program.
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Overcoming Differences in the Workplace
Cultural differences can be both a benefit and a challenge in the workplace. This program helps attendees to overcome cross-cultural differences and miscommunications to increase profits and decrease expenses in the new global world.
Michael Soon Lee Videos
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Our experienced booking agents have successfully helped clients around the world secure speakers like Michael Soon Lee for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Michael Soon Lee, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Michael Soon Lee or any other speaker of your choice. -
What are the speaker fees for Michael Soon Lee
Speaking fees for Michael Soon Lee, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Michael Soon Lee are under $10,000 for live events and under $10,000 for virtual events. For the most current speaking fee to hire Michael Soon Lee, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Michael Soon Lee speak about?
Michael Soon Lee is a keynote speaker and industry expert whose speaking topics include Business Authors, Diversity & Inclusion, Leadership, Marketing, Martial Arts, Negotiation, Sales -
Where does Michael Soon Lee travel from?
Michael Soon Lee generally travels from Dublin, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
Who is Michael Soon Lee’s agent?
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Michael Soon Lee is a keynote speaker and industry expert who speaks on a wide range of topics such as Beyond the Bamboo Curtain and Overcoming Differences in the Workplace. The estimated speaking fee range to book Michael Soon Lee for your event is available upon request. Michael Soon Lee generally travels from Dublin, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jeffrey Gitomer, Garrison Wynn, Desi Williamson, Jimmy Cabrera, CSP and Les Brown. Contact All American Speakers for ratings, reviews, videos and information on scheduling Michael Soon Lee for an upcoming live or virtual event.
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