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Roger Martin

Management Thinker, Author, Strategist & Advisor

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Roger Martin Biography

In 2017, Roger was named the world’s #1 management thinker by Thinkers50, a biannual ranking of the most influential global business thinkers.

Roger is a trusted strategy advisor to the CEOs of companies worldwide including Procter & Gamble, Lego and Ford.

Roger Martin is a Professor Emeritus at the Rotman School of Management at University of Toronto where he served as Dean from 1998-2013, Academic Director of the Michael Lee-Chin Family Institute for Corporate Citizenship from 2004-2019 and Institute Director of the Martin Prosperity Institute from 2013-2019. In 2013, he was named global Dean of the Year by the leading business school website, Poets & Quants.

His newest book is "When More is Not Better: Overcoming America’s Obsession with Economic Efficiency" (Harvard Business Review Press, 2020). His previous eleven books include "Creating Great Choices" written with Jennifer Riel (HBRP, 2017) "Getting Beyond Better written with Sally Osberg" (HBRP, 2015) and "Playing to Win written with A.G. Lafley" (HBRP, 2013), which won the award for Best Book of 2012-13 by the Thinkers50. He has written 28 Harvard Business Review articles.

Roger received his BA from Harvard College, with a concentration in Economics, in 1979 and his MBA from the Harvard Business School in 1981.

He lives in South Florida with his wife, Marie-Louise Skafte.

Speaking Topics
  • Play to Win: Improve the Architecture of Your Strategic Choices

    Roger Martin is devoted to helping senior management teams improve the architecture of their strategy choices. They often find themselves struggling to determine what choices really need to be tackled to advance the cause of their organizations. And when they tackle whatever choices they think important, they tend to struggle to make the choices and even more to see those choices convert to action. As a result, there is perceived to be a crisis of "implementation" in organizations. Martin sees the problem as one of how strategic choices are made. In this talk, he shares his process of Strategic Choice Structuring, designed to help management teams focus on high-value choices, making inspired choices, and making them in a way that leads to productive action. It is a process used by major companies like Procter & Gamble and Dun & Bradstreet.

    Martin also shares five essential strategic choices that will move your company ahead of your competitors: (1) What is our winning aspiration? (2) Where will we play? (3) How will we win? (4) What capabilities must we have in place to win? and (5) What management systems are required to support our choices? The result is a playbook for winning.

Videos
Books
When More Is Not Better: Overcoming America's Obsession with Economic Efficiency

When More Is Not Better: Overcoming America's Obsession with Economic Efficiency

Creating Great Choices: A Leader's Guide to Integrative Thinking

Creating Great Choices: A Leader's Guide to Integrative Thinking

Playing To Win: How Strategy Really Works

Playing To Win: How Strategy Really Works

The Design of Business: Why Design Thinking is the Next Competitive Advantage

The Design of Business: Why Design Thinking is the Next Competitive Advantage

News
  • Taking Innovation Outcomes to the Next Level — An Interview With Roger Martin

    In many markets, innovation is less an impetus for growth and more of an imperative for survival. However, in surveys of senior management, innovation is often cited as the business process with the biggest gap between expectations and actual performance. Why is this? More importantly, what can be done about it? To answer this question (and others), we turn to Roger Martin, father of "integrative...

FAQs
  • HOW TO BOOK Roger Martin?

    Our booking agents have successfully helped clients around the world secure talent like Roger Martin for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Roger Martin, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Roger Martin or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Roger Martin?

    Booking fees for Roger Martin, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Roger Martin, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Roger Martin?

    All American Entertainment has successfully secured celebrity talent like Roger Martin for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Roger Martin for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Roger Martin or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Roger Martin or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Management Thinker, Author, Strategist & Advisor

Travels From:
Fort Lauderdale, FL, USA
Speaking Fee:

Roger Martin Biography

In 2017, Roger was named the world’s #1 management thinker by Thinkers50, a biannual ranking of the most influential global business thinkers.

Roger is a trusted strategy advisor to the CEOs of companies worldwide including Procter & Gamble, Lego and Ford.

Roger Martin is a Professor Emeritus at the Rotman School of Management at University of Toronto where he served as Dean from 1998-2013, Academic Director of the Michael Lee-Chin Family Institute for Corporate Citizenship from 2004-2019 and Institute Director of the Martin Prosperity Institute from 2013-2019. In 2013, he was named global Dean of the Year by the leading business school website, Poets & Quants.

His newest book is "When More is Not Better: Overcoming America’s Obsession with Economic Efficiency" (Harvard Business Review Press, 2020). His previous eleven books include "Creating Great Choices" written with Jennifer Riel (HBRP, 2017) "Getting Beyond Better written with Sally Osberg" (HBRP, 2015) and "Playing to Win written with A.G. Lafley" (HBRP, 2013), which won the award for Best Book of 2012-13 by the Thinkers50. He has written 28 Harvard Business Review articles.

Roger received his BA from Harvard College, with a concentration in Economics, in 1979 and his MBA from the Harvard Business School in 1981.

He lives in South Florida with his wife, Marie-Louise Skafte.

Roger Martin Speaking Topics

  • Play to Win: Improve the Architecture of Your Strategic Choices

    Roger Martin is devoted to helping senior management teams improve the architecture of their strategy choices. They often find themselves struggling to determine what choices really need to be tackled to advance the cause of their organizations. And when they tackle whatever choices they think important, they tend to struggle to make the choices and even more to see those choices convert to action. As a result, there is perceived to be a crisis of "implementation" in organizations. Martin sees the problem as one of how strategic choices are made. In this talk, he shares his process of Strategic Choice Structuring, designed to help management teams focus on high-value choices, making inspired choices, and making them in a way that leads to productive action. It is a process used by major companies like Procter & Gamble and Dun & Bradstreet.

    Martin also shares five essential strategic choices that will move your company ahead of your competitors: (1) What is our winning aspiration? (2) Where will we play? (3) How will we win? (4) What capabilities must we have in place to win? and (5) What management systems are required to support our choices? The result is a playbook for winning.

Roger Martin Videos

  • Roger L. Martin: "When More is Not Better"
  • Roger Martin | When More Is Not Better | Talks at Google - YouTube
  • Face Your Fears | Roger Martin

Roger Martin Books

FAQs on booking Roger Martin

  • How to book Roger Martin?

    Our booking agents have successfully helped clients around the world secure talent like Roger Martin for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Roger Martin, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Roger Martin or any other celebrity of your choice.
  • How much does it cost to book Roger Martin?

    Booking fees for Roger Martin, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Roger Martin, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Roger Martin?

    All American Entertainment has successfully secured celebrity talent like Roger Martin for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Roger Martin for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Roger Martin or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Roger Martin or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Roger Martin is a keynote speaker and industry expert who speaks on a wide range of topics such as Play to Win: Improve the Architecture of Your Strategic Choices. The estimated speaking fee range to book Roger Martin for your event is $100,000 - $200,000. Roger Martin generally travels from Fort Lauderdale, FL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Richard Florida, Gary Hamel, R "Ray" Wang, Geoff Colvin and Joseph Stiglitz. Contact All American Speakers for ratings, reviews, videos and information on scheduling Roger Martin for an upcoming live or virtual event.

Roger Martin Speaking Topics

  • Play to Win: Improve the Architecture of Your Strategic Choices

    Roger Martin is devoted to helping senior management teams improve the architecture of their strategy choices. They often find themselves struggling to determine what choices really need to be tackled to advance the cause of their organizations. And when they tackle whatever choices they think important, they tend to struggle to make the choices and even more to see those choices convert to action. As a result, there is perceived to be a crisis of "implementation" in organizations. Martin sees the problem as one of how strategic choices are made. In this talk, he shares his process of Strategic Choice Structuring, designed to help management teams focus on high-value choices, making inspired choices, and making them in a way that leads to productive action. It is a process used by major companies like Procter & Gamble and Dun & Bradstreet.

    Martin also shares five essential strategic choices that will move your company ahead of your competitors: (1) What is our winning aspiration? (2) Where will we play? (3) How will we win? (4) What capabilities must we have in place to win? and (5) What management systems are required to support our choices? The result is a playbook for winning.

Roger Martin Speaker Videos

  • Roger L. Martin: "When More is Not Better"
    Roger Martin | When More Is Not Better | Talks at Google - YouTube
  • Face Your Fears | Roger Martin
    When More Is Not Better: Overcoming America's Obsession with ...
  • Strategyzer Webinar with Roger Martin: Making Better Choices In ...

Roger Martin News

  • Taking Innovation Outcomes to the Next Level — An Interview With Roger Martin

    In many markets, innovation is less an impetus for growth and more of an imperative for survival. However, in surveys of senior management, innovation is often cited as the business process with the biggest gap between expectations and actual performance. Why is this? More importantly, what can be done about it? To answer this question (and others), we turn to Roger Martin, father of "integrative...

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During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Roger Martin

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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The 2022 Speaking Industry Benchmark Report