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Scott Glatstein

Author of "Strategy Activation: How to Turn Your Vision into Marketplace Success"

Author of "Strategy Activation: How to Turn Your Vision into Marketplace Success"

Travels From Travels From:
Minnesota, USA
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Scott Glatstein Biography

Nine out of ten business strategies fail…not because they were bad strategies but because they were poorly implemented in the marketplace. Strategy creates intent. In essence it’s a promise we make to the marketplace. But as we all know, making promises is far simpler than keeping them.

With a real passion for implementation, Scott Glatstein has been helping companies keep their promises to the marketplace for over 25 years. Whether creating new businesses, transforming companies or opening new channels he helps his clients align their marketplace offerings, people and infrastructure to their chosen marketplace strategy. His simple, focused approach to strategy development and execution has helped both established and emerging companies leverage their resources and build sustainable sales and profit growth.

Recognized as a pioneer of disciplined strategy implementation, Scott brings a holistic approach to business execution. With Strategy Activation® Scott has created a bold, new, technique linking strategic planning and marketplace implementation. This straightforward model has helped companies large and small, here and abroad, turn strategic intent into satisfied customers.

Prior to founding IMPERATIVES, Scott’s successful corporate career spanned both large and small companies including consumer marketing leaders General Mills, Pillsbury and ConAgra. His diverse career path includes senior management positions in product marketing, trade marketing, field sales and general management. A posting as CEO of Pillsbury Brands Africa in Johannesburg, South Africa added international business development to his broad skill base.

Scott received a Masters of Business Administration in Marketing and Finance from Indiana University. He received a Bachelor of Science in Biochemistry from Michigan State University.

Scott Glatstein Speaking Topics

  • Go-to-Market Strategy: Making the Right Promise

    Over-promise and under-deliver. Sometimes it feels like that’s a foregone conclusion in today’s marketplace. Companies expend tremendous resources in search of the perfect strategy…compelling, credible and distinguishing. Yet 90% of these strategies will fail in the marketplace. While they may have been good strategies, they weren’t the right strategy. Audiences will learn:

    Why most strategies fail The defining elements of an appropriate strategy How to prevent over-reaching What to do once the strategy is written The keynote version (60-90 minutes) of the program introduces the audience to the basic concepts. Workshops are available in half and full-day formats. These are workbook driven and allow the organization to address a specific challenge they are currently facing

  • Strategy Activation: The Secret to Successful Execution

    Based on his book, Strategy Activation: How to Turn Your Vision into Marketplace Success this program introduces the audience to a new holistic discipline for strategy implementation in the marketplace. Audiences learn:

    Why most strategies fail. What makes good strategy Basic tools for identifying the market offerings, people, processes and tools necessary for optimal implementation. The keynote version (60-90 minutes) of the program introduces the audience to the Strategy Activation® model and associated tools. Workshops are available in half and full-day formats. These are workbook driven and allow the organization to address a specific implementation challenge they are currently facing.

Scott Glatstein Videos

FAQs on booking Scott Glatstein

  • How do I book Scott Glatstein to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Scott Glatstein for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Scott Glatstein, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Scott Glatstein or any other speaker of your choice.
  • What are the speaker fees for Scott Glatstein

    Speaking fees for Scott Glatstein, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Scott Glatstein are for live events and for virtual events. For the most current speaking fee to hire Scott Glatstein, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Scott Glatstein speak about?

    Scott Glatstein is a keynote speaker and industry expert whose speaking topics include Business, Customer Service, Leadership, Marketing, Sales, Strategic Leadership.
  • Where does Scott Glatstein travel from?

    Scott Glatstein generally travels from Minnesota, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Scott Glatstein’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Scott Glatstein for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Scott Glatstein for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Scott Glatstein or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Scott Glatstein is a keynote speaker and industry expert who speaks on a wide range of topics such as Go-to-Market Strategy: Making the Right Promise and Strategy Activation: The Secret to Successful Execution. The estimated speaking fee range to book Scott Glatstein for your event is $5,000 - $10,000. Scott Glatstein generally travels from MN, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Thor Muller, Hamish Taylor, JP Pawliw-Fry, Christi Tasker and Tim Seitz. Contact All American Speakers for ratings, reviews, videos and information on scheduling Scott Glatstein for an upcoming live or virtual event.

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