REQUEST BOOKING INFORMATION

Ashley K. Stoyanov Ojeda Biography

Ashley K. Stoyanov Ojeda is a first-generation Latina business strategist and facilitator with Mexican and French-American roots, born and raised in Queens. She is the author of the first Spanglish business book and entrepreneurial guide "Jefa in Training," and co-author of "The Book of Awesome Latinas."

Through her consultancy The Reframe, she designs and leads trauma-informed programs for under-resourced entrepreneurs and leaders, and advises organizations and corporations on community, marketing and communications from a multicultural lens, specializing in consumer trust and the intersection of community engagement and sales pipeline growth. Having studied and completed the Trauma of Money certification, she understands the importance of building rooms where everyone can go at their own pace and teaching frameworks that meet participants in their actual circumstances rather than assuming access, wealth networks, or a business education. She also works as an ongoing thought partner to leaders building without inherited networks, capital, and access.

She has led sessions for the Latine ERGs at Google, Adidas, PepsiCo Frito-Lay, and Qualtrics, and workshops for summits and student programming at FIU, Montclair State University's Women Entrepreneurship Week, and Baruch College. She has developed bilingual programming for entrepreneurial and leadership communities, hosted sold-out retreats, and through consulting partnerships with non-profit and government organizations helps people with the least access, launch businesses and secure funding.

Her community-building journey started as her first venture out of college when she grew #WomxnCrush Music into a national community of 10,000+ women and nonbinary songwriters with no funding in 2016, which led her to create the Jefa in Training ecosystem in 2022, which builds community and resources for Latina entrepreneurs through The Jefa in Training Circle and the recently launched media platform, Entre Nosotras.

Her work has been featured in Business Insider, Nasdaq, Telemundo, People en Español, Remezcla, Refinery29, mitú, and BeLatina, and she was named Latinx to Watch by Hispanic Executive. She writes essays on identity, culture, motherhood, chronic illness, ambition, and reinvention, and publishes three newsletters: The Reframe, Holding Multitudes, and Awesome Latinas, co-written with Mirtle Peña-Calderón.

Stoyanov Ojeda's mission is to create resources and opportunities for the under-resourced, and to help people feel seen, see what's possible, and not be afraid to pave their own path.

Contact a speaker booking agent to check availability on Ashley K. Stoyanov Ojeda and other top speakers and celebrities.

Read more +

BOOK Ashley K. Stoyanov Ojeda

Speaker profile last updated by AAE Talent Team on 08/10/2026.

Ashley K. Stoyanov Ojeda Speaking Topics

  • Trust Runs in La Familia — What Brands Keep Getting Wrong About Latine Consumers

    The Latine market represents $3.78 trillion in purchasing power. Most brands still treat it like a campaign problem. It's not. It's a trust problem.

    This session introduces the Ecosystem Entry Framework, Ashley k. Stoyanov Ojeda's original IP on how Latine consumers actually make decisions. The premise: Latine consumers are trust-loyal, not brand-loyal. Trust isn't built through a campaign; it's inherited through existing community relationships. If your brand isn't already inside those ecosystems, a billboard won't get you there. The result is a completely different way to think about Latine consumer engagement — not a diversity initiative, a revenue strategy. And while it's grounded in the Latine market, the same framework applies to any underresourced community a brand has struggled to reach.

  • Your Differences Are Your Superpower

    Most BIPOC employees have spent their careers being told to fit in. This talk argues the opposite — the parts of you that feel like liabilities are often the source of your magnetism. Built around Ashley K. Stoyanov Ojeda's Authenticity to Impact Framework and delivered at Google, Adidas, PepsiCo Frito-Lay, and Qualtrics, this session gives BIPOC employees language, confidence, and a specific move to bring more of themselves into the rooms where they lead. Not aspirational. Actionable.

Read More +

Ashley K. Stoyanov Ojeda Videos

NGC The Latina Force A Conversation with Ashley K Stoyanov Ojeda

NGC The Latina Force A Conversation with Ashley K Stoyanov Ojeda

The exciting conclusion of our Women's History Month live series! We are thrilled to welcome Ashley K. Stoyanov Ojeda, a multicultural and bilingual...

You Are A Business with Ashley K. Stoyanov Ojeda

You Are A Business with Ashley K. Stoyanov Ojeda

Women Entrepreneurship Week 2022 at Montclair State University

Women Entrepreneurship Week 2022 at Montclair State University

We heard from groundbreaking female entrepreneurs and leaders like, Tiffany "The Budgetnista" Aliche, Ashley Stoyanov Ojeda, Arielle Loren, Joan...

See All Videos »

The Book of Awesome Latinas: Inspiring Stories and Bios of Hispanic and Latin Women Throughout History
The Book of Awesome Latinas: Inspiring Stories and Bios of Hispanic and Latin Women Throughout History
Jefa in Training The Business Startup Toolkit for Entrepreneurial and Creative Women
Jefa in Training The Business Startup Toolkit for Entrepreneurial and Creative Women

  • How do I book Ashley K. Stoyanov Ojeda to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Ashley K. Stoyanov Ojeda for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Ashley K. Stoyanov Ojeda, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Ashley K. Stoyanov Ojeda or any other speaker of your choice.

  • What are the speaker fees for Ashley K. Stoyanov Ojeda

    Speaking fees for Ashley K. Stoyanov Ojeda, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Ashley K. Stoyanov Ojeda are $10,000 - $20,000 for live events and under $10,000 for virtual events. For the most current speaking fee to hire Ashley K. Stoyanov Ojeda, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

  • What topics does Ashley K. Stoyanov Ojeda speak about?

    Ashley K. Stoyanov Ojeda is a keynote speaker and industry expert whose speaking topics include Author, Business Coaching, Business Growth, Change Management, Creativity, Empowerment, Entrepreneurship, Female Leadership, Hispanic Heritage, Influential Women, Marketing, Personal Growth, Small Business, Storytelling, Strategic Leadership, Women, Women in Business, Women's Empowerment, Workshop

  • Where does Ashley K. Stoyanov Ojeda travel from?

    Ashley K. Stoyanov Ojeda generally travels from Portland, OR, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.

  • Who is Ashley K. Stoyanov Ojeda’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Ashley K. Stoyanov Ojeda for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Ashley K. Stoyanov Ojeda for your next private or corporate function.

  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Ashley K. Stoyanov Ojeda or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Ashley K. Stoyanov Ojeda is a keynote speaker and industry expert who speaks on a wide range of topics such as Trust Runs in La Familia — What Brands Keep Getting Wrong About Latine Consumers, Your Differences Are Your Superpower, The Resistance Has Always Been Creative With Ashley K. Stoyanov Ojeda & Mirtle Peña-Calderón, Co-Authors of "Awesome Latinas", Make Your Next Move and Story to Impact. The estimated speaking fee range to book Ashley K. Stoyanov Ojeda for your event is $10,000 - $20,000. Ashley K. Stoyanov Ojeda generally travels from Portland, OR, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Libby Gill, Dr. Jackie Freiberg, Candace Reese Walters, Erika Obando and Ana Larrea-Albert. Contact All American Speakers for ratings, reviews, videos and information on scheduling Ashley K. Stoyanov Ojeda for an upcoming live or virtual event.

BOOK Ashley K. Stoyanov Ojeda

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.
Please Select Event Budget
Please enter your message
Please Enter Your Name
Please Enter Your Email

  • Customized Service

    Our agents find the right fit for your event

  • Unparalleled Database

    Full access to all speakers & celebrities

  • One Stop Shopping

    A reliable and unbiased point of contact

  • Logistics Management

    Your personal Logistics Manager who takes care of all event details

Need Quick Answers?

We are happy to help! Call us to speak with a booking agent about your event or specific speaker request.

1.800.698.2536

Our celebrity booking agents can:

  • Gauge interest and check availability for speaking engagements, appearances or corporate events

  • Provide you with the speaking fee to book Ashley K. Stoyanov Ojeda or other celebrity appearance fees

  • Give you personal recommendations for the best keynote speakers or celebrities

  • Assist you with any questions you have throughout the talent booking process

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

1.800.698.2536
Contact Us

TOP