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Sunil Gupta

Head of Marketing Department at Harvard Business School; Expert on Digital Marketing Strategy

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Sunil Gupta Biography

Sunil Gupta is the Edward W. Carter Professor of Business Administration and Head of the Marketing Department at Harvard Business School. He currently teaches an elective course on Digital Marketing Strategy. In the past, he has taught the required marketing course to first-year MBA students and Advanced Management Program to senior managers.

Gupta's research interests are in the areas of digital marketing, customer management, pricing, and return on marketing investment. His articles in these areas have won several awards including the 1993, 2002, and 2009 O'Dell Award and the 1998 and 2005 Paul Green Award of the Journal of Marketing Research for the most significant contribution in the field of marketing; the 1998, 2000 and 2003 Marketing Science Institute award for the best paper; the 2004 best paper award for the Journal of Interactive Marketing and the 1999 best paper award for the International Journal of Research in Marketing. Sunil is an area editor for the Journal of Marketing Research and an editorial board member of five major journals.

Gupta is co-author of two books. His book, "Managing Customers as Investments," was published by the Wharton School Publishing in February 2005. It was selected as the 2006 winner of the annual Berry-AMA book prize for the best book in marketing. In April 2006, this book was also chosen as one of the Top 30 Business Books of the Year by Soundview Executive Book Summaries.

Gupta has conducted seminars and consulted with several companies in the US, Canada, Europe, and Asia. As a business expert, he has frequently appeared on several national and international television programs, such as CNN and BBC, and has been quoted in the press. He is a member of the analytical advisory board of Information Resources Inc.

Prior to joining Harvard, Gupta was the Meyer Feldberg Professor of Business at Columbia Business School where he taught for 16 years. He was also an Assistant Professor at UCLA, a visiting scholar at Duke University, and the Thomas Henry Carroll Ford Foundation Visiting Professor at Harvard Business School. In 1996, Sunil spent his sabbatical with McKinsey & Co. In 1999, Sunil was selected as the best core course teacher at Columbia Business School.

Sunil holds a bachelor's degree in mechanical engineering from the Indian Institute of Technology, an MBA from the Indian Institute of Management, and a Ph.D. from Columbia University.

Videos
Books
Driving Digital Strategy: A Guide to Reimagining Your Business

Driving Digital Strategy: A Guide to Reimagining Your Business

Sharpening Your SAS Skills

Sharpening Your SAS Skills

Managing Customers as Investments: The Strategic Value of Customers in the Long Run

Managing Customers as Investments: The Strategic Value of Customers in the Long Run

FAQs
  • HOW TO BOOK Sunil Gupta?

    Our booking agents have successfully helped clients around the world secure talent like Sunil Gupta for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Sunil Gupta, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Sunil Gupta or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Sunil Gupta?

    Booking fees for Sunil Gupta, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Sunil Gupta, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Sunil Gupta?

    All American Entertainment has successfully secured celebrity talent like Sunil Gupta for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Sunil Gupta for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Sunil Gupta or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Sunil Gupta or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Head of Marketing Department at Harvard Business School; Expert on Digital Marketing Strategy

Travels From:
Cambridge, MA, USA
Speaking Fee:

Sunil Gupta Biography

Sunil Gupta is the Edward W. Carter Professor of Business Administration and Head of the Marketing Department at Harvard Business School. He currently teaches an elective course on Digital Marketing Strategy. In the past, he has taught the required marketing course to first-year MBA students and Advanced Management Program to senior managers.

Gupta's research interests are in the areas of digital marketing, customer management, pricing, and return on marketing investment. His articles in these areas have won several awards including the 1993, 2002, and 2009 O'Dell Award and the 1998 and 2005 Paul Green Award of the Journal of Marketing Research for the most significant contribution in the field of marketing; the 1998, 2000 and 2003 Marketing Science Institute award for the best paper; the 2004 best paper award for the Journal of Interactive Marketing and the 1999 best paper award for the International Journal of Research in Marketing. Sunil is an area editor for the Journal of Marketing Research and an editorial board member of five major journals.

Gupta is co-author of two books. His book, "Managing Customers as Investments," was published by the Wharton School Publishing in February 2005. It was selected as the 2006 winner of the annual Berry-AMA book prize for the best book in marketing. In April 2006, this book was also chosen as one of the Top 30 Business Books of the Year by Soundview Executive Book Summaries.

Gupta has conducted seminars and consulted with several companies in the US, Canada, Europe, and Asia. As a business expert, he has frequently appeared on several national and international television programs, such as CNN and BBC, and has been quoted in the press. He is a member of the analytical advisory board of Information Resources Inc.

Prior to joining Harvard, Gupta was the Meyer Feldberg Professor of Business at Columbia Business School where he taught for 16 years. He was also an Assistant Professor at UCLA, a visiting scholar at Duke University, and the Thomas Henry Carroll Ford Foundation Visiting Professor at Harvard Business School. In 1996, Sunil spent his sabbatical with McKinsey & Co. In 1999, Sunil was selected as the best core course teacher at Columbia Business School.

Sunil holds a bachelor's degree in mechanical engineering from the Indian Institute of Technology, an MBA from the Indian Institute of Management, and a Ph.D. from Columbia University.

Sunil Gupta Videos

  • Sunil Gupta
  • Mr. Sunil Gupta, Sr. Vice President - Renewables, SembCorp ...

Sunil Gupta Books

Speaker Lists Featuring Sunil Gupta

FAQs on booking Sunil Gupta

  • How to book Sunil Gupta?

    Our booking agents have successfully helped clients around the world secure talent like Sunil Gupta for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Sunil Gupta, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Sunil Gupta or any other celebrity of your choice.
  • How much does it cost to book Sunil Gupta?

    Booking fees for Sunil Gupta, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Sunil Gupta, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Sunil Gupta?

    All American Entertainment has successfully secured celebrity talent like Sunil Gupta for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Sunil Gupta for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Sunil Gupta or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Sunil Gupta or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Sunil Gupta is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Sunil Gupta for your event is $50,000 - $100,000. Sunil Gupta generally travels from Cambridge, MA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Erik Qualman, Brian Solis, R "Ray" Wang, Mike Walsh and John Rossman. Contact All American Speakers for ratings, reviews, videos and information on scheduling Sunil Gupta for an upcoming live or virtual event.

Sunil Gupta Speaker Videos

  • Sunil Gupta
    Mr. Sunil Gupta, Sr. Vice President - Renewables, SembCorp ...

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Sunil Gupta

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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