Moven is a revolutionary new bank that launched to much acclaim in 2012. This is the story of how near-banks like Moven, Simple, GoBank and others are revolutionizing retail banking on multiple fronts. Brett King tells the story of why Moven decided on a card-less, paper-less, transparent model of banking and how CREDScore, Gamification and the real-time feedback loop is going to change the way we think about banking. If players like Moven achieve what they are aiming for, it will change the way people think about banking forever. King will share his journey from conception to creation of Moven, what organizations can learn from the Moven story, why selling a checking account may kill your retail bank in the next 5 years and why Gen-Y don’t write checks, don’t visit branches and don’t trust banks.
Brett King looks at the latest trends that are redefining financial services and payments technologies. From the global scramble for dominance of the mobile wallet, the explosion of Tablet computing, the operationalizing of the Cloud and the rise of Social Media, this topic explores the reason why the financial services industry has to adapt or die. With customer advocacy killing traditional brand marketing and mobile technology completely changing the context of banking, the traditional methods of customer acquisition are also being challenged. Some consumers are even joining the ranks of the ‘de-banked’, those who don’t need a bank at all. Brett King will explore how Social Media has exposed pricing, overregulation, out-dated processes and poor policy in addition to exploring customer advocacy, the impact of mobile technology and why banking is no longer a place you go, but something you do.
Movenbank is a revolutionary new bank that will launch in 2012. This is the story of how Movenbank will revolutionalize retail banking on multiple fronts. Brett King tells the story of why Movenbank decided on a card-less, paper-less, transparent model of banking and how the CREDSCORETMengagement model is going to change the way we think about engagement, value and leading in the banking arena.
If Movenbank achieves what is is aiming for, it will change the way people think about banking forever.
In this session designed for marketers and digital channel professionals, Brett King explores how social media, mobile marketing, daily deals, geo-location, advocacy, gamification and behavioral psychology are working to change the rules of engagement for financial service brands.
This shift has far reaching implications for the organization, including rebuilding the marketing team, defining new metrics, delivering true 1:1 propositions and creating an open brand dialog.
In this topic for 2012, Brett explores the end-game in the emergence of the mobile wallet and what it means for the humble bank account. With more than 60% of the world’s population without a bank account, with the ubiquitous nature of mobile phone handsets, and the increasingly pervasive pre-paid ‘value-store’, will you need a bank at all in the future?
When you can get your Salary paid directly onto your phone, when you iTunes account doubles as a pre-paid debit card, and when you can use Facebook to send money – will banks still be able to compete?
Brett King looks at the latest trends that are redefining financial services and payments. From the global scramble for dominance of the mobile wallet, the expectations created by Tablet computing, the operationalizing of the Cloud and the explosion of Social Mediahe explores:
Brett King is a keynote speaker and industry expert who speaks on a wide range of topics such as Building a Bank for Gen-Y & Digital Natives, Goodbye Checkbook, Hello Facebook, Movenbank and the Reboot of Banking, Advocacy, Behaviour, Context – the New Rules of Engagement, The Battle for the Bank Account: And why the Banks will probably lose and The Future of Retail Financial Services or Goodbye Chequebook, Hello Facebook. The estimated speaking fee range to book Brett King for your event is $30,000 - $50,000. Brett King generally travels from Raleigh, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Josh Linkner, Richard Florida, Afdhel Aziz, Brian Solis and Mike Walsh. Contact All American Speakers for ratings, reviews, videos and information on scheduling Brett King for an upcoming live or virtual event.
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