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Orvel Ray Wilson, CSP

Co-author of the legendary "Guerrilla Selling" series with more than 14 million books sold in 41 languages

Co-author of the legendary "Guerrilla Selling" series with more than 14 million books sold in 41 languages

Travels From Travels From:
Colorado, USA
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Orvel Ray Wilson, CSP Biography

Orvel Ray speaks worldwide to sales meetings, conventions and small-business groups about unconventional sales and marketing tactics that build business. From a general-session keynote to an intensive, full-day workshop, he will arm your people with hundreds of simple, low-cost or no-cost sales and marketing tips, tactics and tricks that return big profits.He is a 27 year veteran of the platform, a best-selling author and business guru, whose work has earned international acclaim. His take-no-prisoners "guerrilla" approach is unconventional, engaging, and funny.

He's a coauthor of the legendary Guerrilla Marketing series, with more than 14 million books sold worldwide, including Guerrilla Selling, Guerrilla Trade Show Selling, Guerrilla TeleSelling, Guerrilla Negotiating and Guerrilla Retailing. His work has been quoted in INC., The Wall Street Journal, Fast Company, and dozens of trade journals in a dozen languages.His client list has grown to include many industry leaders like IBM, Oracle, United Airlines, Marriott and Microsoft. He has been a featured speaker at the prestigious Inc. Magazine Small Business Forums, and has appeared as a topical expert on CNN.

In 2001, he was recognized as "Speaker of the Year" by Meeting Professionals International, San Diego. A leader in the industry, Orvel Ray served as President of the Colorado Chapter of the National Speakers Association in 1986, and served two additional terms on their Board of Directors. In 1997, he earned the highest level of certification conferred by the National Speakers Association, the Certified Speaking Professional. Fewer than 400 professional speakers worldwide have earned this distinction.

He also served NSA as Chair of: the Seminar and Workshop Leaders Professional Emphasis Group in 2001, and chaired the Authors and Publishers PEG in 2002. He has addressed audiences large and small in more than 1,000 cities and 40 countries around the world. He taught in the Management Development Programs for the University of Colorado and the University of Denver, and created innovative business courses for Harbridge House, the University of Toledo, the Spring Institute for International Studies, and Australia's Canberra College of Advanced Education. He even pioneered workshops on capitalism for the Tyumen School of Management in the Russian Republic. He is a regular guest lecturer at the University of Colorado Leeds School of Business.

Orvel Ray is a Senior Partner with The Guerrilla Group, inc., an international training and consulting firm serving clients worldwide.

Famous for his deep customization, every program is prepared specifically to fit your business and the challenges faced by your team. Orvel Ray uses a variety of research methods, including pre-seminar interviews with your key people, mystery-shopping your office, and even spying on your competitors.

He will inspire and motivate any audience, but more importantly, he will arm them with practical ideas that they can use right now to win in today's hyper-competitive environment.

What Your People Will Learn:

  • How to fight back when you're outnumbered and out-spent by the competition

  • How to leverage meager resources for maximum results

  • How to deploy two unstoppable secret weapons

  • 37 Magic Selling Questions that lead to the sale every time

  • The Secret to building trust in a suspicious market

  • The #1 reason customers buy from you (Surprise! It's not price)

  • New research reveals 25 Reasons your customers will pay more

  • How to pick up business that your competition leaves on the table

  • How to answer common objections before they're raised

  • How to increase your profitability through exceptional service

  • How to get your competitor’s customers to switch

  • And much, much more!

ORVEL RAY'S MOST POPULAR PROGRAMS:

7 Guerrilla Strategies to Double Your Business

Convenient, Excitement, and Commitment are among the 10 strategies that set guerrillas apart. Develop these characteristics and blow the competition away. Our most popular keynote.

Guerrilla Selling

Guerrillas rely on two secret weapons: information and surprise. This program will give you both, plus unconventional weapons and tactics to capture new business. Half-day to multi-day custom seminars, adapted to your specific product and industry. Also available in multi-day boot-camp format.

Guerrilla Marketing How can a small business combat the corporate superpowers? By fighting back with this guerrilla arsenal of 100 marketing weapons, and 50 of them will cost you nothing. Half-day or one-day seminar. Based on the best-selling book. Orvel Ray is a Certified Guerrilla Marketing Coach.

Guerrilla Negotiating The quality of your negotiating affects every aspect of your live. We don’t just negotiate with customers and vendors, but with everyone we meet. Just because they’re nice people doesn’t mean they have your best interests at heart. How to create a fair advantage in an unfair world.

Guerrilla Retailing This dynamic program gives you everything you need to know to run a successful retail store, from finding the right location, to hiring and training top-notch sales staff, to merchandising, lighting and security, plus hundreds of low-cost marketing tactics to attract customers and drive sales through the roof. Our newest offering.

Guerrilla TeleSelling Salespeople have to cover more accounts and more territory than ever before. This program shows you how to create a “telepresence” by using phone, fax, e-mail, Internet, and more.

Guerrilla Trade Show Selling

More than 80% of the money spent by exhibitors at trade shows is wasted. Learn the most common trade show mistakes, how to plan for success, how to get the most leads, insure that every lead is top quality, and close more sales when you get home.

CLIENTS RAVE:****"I have experienced Ziglar, Hopkins, Robbins, and others … but for my money, Guerrilla Selling is the ultimate!" --Tim Paulson, Vice President Sales, Hair Club for Men, Kansas City, MO

"After selling advertising space in newspapers and magazines for over 22 years, I thought I had tried most everything. Your seminar proved that I have much more to learn." --Sheldon J. Spector, The Publication Company, Lakewood, CO

"I’m very impressed with your rapid comprehension of our industry (and company) culture, nuance, etc. Great grasp of our assets [and] problems." --Dan Smith, Alert Centre, Denver, CO

"Orvel Ray is refreshing and entertaining, and gets his point across in a humorous way, making it easy to remember. Excellent presentation." --Maria Alvarez, Quality/Risk Mgmt, Medical Center Clinic, Pensacola, FL

"I can put my new knowledge into effect IMMEDIATELY." --Sharon A. Salvador, Asst to President and VP, Top Flite Express

"[Our firm] has increased revenues by $30,000 already this year by using just six of the techniques you presented."  --Gary Paplauskas, President, Inflatable Advertising Dealers Association

“You were great up there, and you by far exceeded our expectations!”  --Tasha Scales, AmeriSpec, Inc. 

“Orvel was great - a big hit! We were especially pleased with his thoroughness with which he researched our industry, our competition, and our product line.  He definitely did his homework, and knew our company and the 3DP industry better than some of our employees.” -- Linda Poirier, Senior Sales Coordinator, Z Corporation

“I’ve had six people this weekend ask me how long you’ve been a Vice President, and why they hadn’t heard your name before.  You just knew so much about us they assumed you were from the home office” -- CEO, Beverly Healthcare

"Our deposits are up more than 12 MILLION dollars in the past 12 months, more than 24 percent growth since we completed your training." --Elsa Montes, V.P. Business Development, Arrowhead Credit Union

Orvel Ray Wilson, CSP Speaking Topics

  • Guerrilla Trade Show Selling

    More than 80% of the money spent by exhibitors at trade shows is wasted. Learn the most common trade show mistakes, how to plan for success, how to get the most leads, insure that every lead is top quality, and close more sales when you get home.

  • Guerrilla TeleSelling

    Salespeople have to cover more accounts and more territory than ever before. This program shows you how to create a “telepresence” by using phone, fax, e-mail, Internet, and more.

  • Guerrilla Negotiating

    The quality of your negotiating affects every aspect of your live. We don’t just negotiate with customers and vendors, but with everyone we meet. Just because they’re nice people doesn’t mean they have your best interests at heart. How to create a fair advantage in an unfair world.

  • Guerrilla Marketing

    How can a small business combat the corporate superpowers? By fighting back with this guerrilla arsenal of 100 marketing weapons, and 50 of them will cost you nothing. Half-day or one-day seminar. Based on the best-selling book. Orvel Ray is a Certified Guerrilla Marketing Coach.

  • Guerrilla Selling in Tough Times

    Guerrillas rely on two secret weapons: information and surprise. This program will give you both, plus unconventional weapons and tactics to capture new business. Half-day to multi-day custom seminars, adapted to your specific product and industry.

  • 7 Guerrilla Strategies to Double Your Business in a Year

    Convenient, Excitement, and Commitment are among the 10 strategies that set guerrillas apart. Develop these characteristics and blow the competition away. Our most popular keynote.

Orvel Ray Wilson, CSP Videos

  • Guerrilla Negotiating DVD by Orvel Ray Wilson - YouTube
  • "The Shoeshine Boy" - Guerrilla Selling in Action - YouTube
  • marketing speaker Orvel Ray Wilson

FAQs on booking Orvel Ray Wilson, CSP

  • How do I book Orvel Ray Wilson, CSP to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Orvel Ray Wilson, CSP for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Orvel Ray Wilson, CSP, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Orvel Ray Wilson, CSP or any other speaker of your choice.
  • What are the speaker fees for Orvel Ray Wilson, CSP

    Speaking fees for Orvel Ray Wilson, CSP, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Orvel Ray Wilson, CSP are for live events and for virtual events. For the most current speaking fee to hire Orvel Ray Wilson, CSP, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Orvel Ray Wilson, CSP speak about?

    Orvel Ray Wilson, CSP is a keynote speaker and industry expert whose speaking topics include Authors, Business, Consulting, Motivational, Negotiation, Personal Growth, Sales, Sales, Marketing and Branding, Virtual Speakers.
  • Where does Orvel Ray Wilson, CSP travel from?

    Orvel Ray Wilson, CSP generally travels from Colorado, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Orvel Ray Wilson, CSP’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Orvel Ray Wilson, CSP for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Orvel Ray Wilson, CSP for your next private or corporate function.
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    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Orvel Ray Wilson, CSP or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
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    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Orvel Ray Wilson, CSP is a keynote speaker and industry expert who speaks on a wide range of topics such as Guerrilla Trade Show Selling, Guerrilla TeleSelling, Guerrilla Negotiating, Guerrilla Marketing, Guerrilla Selling in Tough Times and 7 Guerrilla Strategies to Double Your Business in a Year. The estimated speaking fee range to book Orvel Ray Wilson, CSP for your event is $10,000 - $20,000. Orvel Ray Wilson, CSP generally travels from CO, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Troy Hazard, Chip Eichelberger, Frank Candy, Brandon Steiner and JP Pawliw-Fry. Contact All American Speakers for ratings, reviews, videos and information on scheduling Orvel Ray Wilson, CSP for an upcoming live or virtual event.

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