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Rita McGrath

Expert on Business Strategy in Uncertain Environments; Acclaimed Thinkers50 Thought Leader & Author

Expert on Business Strategy in Uncertain Environments; Acclaimed Thinkers50 Thought Leader & Author

Travels From Travels From:
New Jersey, USA
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Rita McGrath Biography

Rita Gunther McGrath, a professor at Columbia Business School, is a renowned American strategic management scholar known for her work on strategy, innovation, and entrepreneurship. An expert on strategy in environments in which competitive advantages are temporary, her cutting-edge ideas help CEOs and senior executives hone their innovation, growth, and disengagement processes to succeed in rapidly changing environments, turning strategic threats into profitable opportunities.

Known for her ability to connect research to business problems, McGrath speaks regularly at corporate events, such as the Microsoft CEO Summit and the World Economic Forum meeting in Davos. Beyond her role in academia, McGrath is also recognized as a business writer and speaker. She is associated with Innosight and is the founder of the innovation platform Valize.

Her book, "Discovery Driven Growth" was named one of BusinessWeek's best design & innovation books. Her methodology for business planning (originally published in a best-selling Harvard Business Review article) was cited by Clayton Christensen as an antidote to “innovation killers.” McGrath is one of the most widely published authors in the Harvard Business Review, having written twelve articles, including Failing By Design. Some of her other notable publications include "The Entrepreneurial Mindset," "MarketBusters," "The End of Competitive Advantage," and "Seeing Around Corners."

McGrath's significant contributions to her field have been recognized with numerous awards. She is a recipient of the 2022 C.K. Prahalad Award for scholarly impact on practice from the Strategic Management Society, the Maurice Holland Award, and the Distinguished Achievement Award in 2013. In 2009, she was inducted as a Fellow of the Strategic Management Society, an honor accorded to those who have had a significant impact on the field. She has also been ranked as one of the top management thinkers in the world by Thinkers50, a distinction she again achieved in the most recent rankings.

Before joining academia, McGrath started her career working in government and the political arena. She joined the faculty of Columbia Business School in 1993, and prior to that, she was an IT director, worked in the political arena and founded two start-ups. McGrath received her Ph.D. from the Wharton School, University of Pennsylvania. She teaches MBA and Executive MBA courses, and is the Faculty Director for the Columbia Executive Education program Leading Strategic Growth and Change. Her academic contributions also include authoring strategic management cases and contributing to the field of absorptive capacity.

Rita McGrath Speaking Topics

  • Snow Melts From the Edges: How to See Around Corners

    How to see around corners.

  • Beware the Mal-Adjusted Organization

    How having a framework for organizational alignment lets you use all the levers at your disposal.

  • Beyond Innovation Theater

    How to move up the innovation maturity scale.

  • Catch a Wave: The New Strategy Playbook

    Why you need to rethink your strategy in a post-advantage world.

  • Customers Should Not Be a Mystery

    Surprisingly simple ways to create unique customer insights.

  • Failing By Design

    Making the most of intelligent failures.

Rita McGrath Videos

  • Seeing Around Corners: Leveraging Women’s Leadership Skills During COVID-19
    Everyone wants to know what the world will look like after the inflection point that is the COVID-19 crisis. The reality is that all of our...
  • Rita McGrath
    How do we make sense of an inflection point as we’re living it? How do we build more resilience into ourselves and our systems moving forward? In...
  • Rita McGrath Excerpts from The End of Competitive Advantage
    Rita Gunther McGrath, a Professor at Columbia Business School, is regarded as one of the world’s top experts on strategy and innovation with...

Rita McGrath Books

  • Seeing Around Corners: How To Spot Inflection Points In Business Before They Happen
    Seeing Around Corners: How To Spot Inflection Points In Business Before They Happen
  • Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity
    Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity
  • Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth
    Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth
  • The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty
    The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty
  • The End of Competitive Advantage
    The End of Competitive Advantage

Speaker Lists Featuring Rita McGrath

FAQs on booking Rita McGrath

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    Our experienced booking agents have successfully helped clients around the world secure speakers like Rita McGrath for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Rita McGrath, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Rita McGrath or any other speaker of your choice.
  • What are the speaker fees for Rita McGrath

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  • What topics does Rita McGrath speak about?

  • Where does Rita McGrath travel from?

    Rita McGrath generally travels from New Jersey, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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    AAE Speakers Bureau has successfully booked keynote speakers like Rita McGrath for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Rita McGrath for your next private or corporate function.
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Rita McGrath is a keynote speaker and industry expert who speaks on a wide range of topics such as Snow Melts From the Edges: How to See Around Corners, Beware the Mal-Adjusted Organization, Beyond Innovation Theater, Catch a Wave: The New Strategy Playbook, Customers Should Not Be a Mystery and Failing By Design. The estimated speaking fee range to book Rita McGrath for your event is $50,000 - $100,000. Rita McGrath generally travels from NJ, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Liz Wiseman, Libby Gill, Dr. Jackie Freiberg, Maddy Dychtwald and Geoff Colvin. Contact All American Speakers for ratings, reviews, videos and information on scheduling Rita McGrath for an upcoming live or virtual event.

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