Award-Winning Marketer, Cultural Translator & Bestselling Author of "For the Culture"
Marcus Collins Biography
Dr. Marcus Collins is an award-winning marketer and cultural translator with one foot in the world of practice—formerly serving as the Head of Strategy at Wieden+Kennedy, New York—and one foot in the world of academia—as a marketing professor at the Ross School of Business, University of Michigan.
His deep understanding of brand strategy and consumer behavior has helped him bridge the academic-practitioner gap for blue-chip brands and startups alike. He is a recipient of Advertising Age’s 40 Under 40 award and Crain’s Business’ 40 Under 40 award, and an inductee into the American Advertising Federation’s Advertising Hall of Achievement. Most recently, he was recognized by Thinkers50 with the Radar Distinguished Achievement Award for the idea most likely to shape the future of business management. He has also served as a jury for the Cannes Lion International Festival of Creativity.
Before joining Wieden+Kennedy, he served as the Chief Consumer Connections Officer at Doner Advertising and led Social Engagement at Steve Stoute’s advertising agency, Translation. Over the course of his career, Collins has developed a practice for creating culturally contagious ideas that inspire people to take action. His strategies and creative contributions have led to the launch and success of Google’s “Real Tone” technology, the “Made In America” music festival, the Brooklyn Nets, and State Farm’s “Cliff Paul” campaign – among others.
Prior to his advertising tenure, Collins began his career in music and tech with a startup he co-founded before working on iTunes + Nike sport music initiatives at Apple and running digital strategy for Beyoncé.
Collins’ work centers squarely on the impact of culture and the power that comes from having great cultural proximity. His best-selling book, For The Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be, examines the influence of culture on consumption and unpacks how everyone from marketers to activists can leverage culture to get people to take action. Throughout the book, he relies on literature, case studies, his work with brands, and academic data to illustrate the “whys” and the “hows” so that readers will be empowered to successfully apply these learnings in their own pursuits.
Collins holds a doctorate in marketing from Temple University where he studied cultural contagion and meaning-making. He received an MBA with an emphasis on strategic brand marketing from the University of Michigan, where he also earned his undergraduate degree in Material Science Engineering. He is a Forbes columnist and a trusted voice among CMOs and business leaders. But most importantly, he is a proud Detroit native, a devoted husband, and a loving father to Georgia and Ivy.
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How do I book Marcus Collins to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Marcus Collins for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Marcus Collins, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Marcus Collins or any other speaker of your choice. -
What are the speaker fees for Marcus Collins
Speaking fees for Marcus Collins, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Marcus Collins are $20,000 - $30,000 for live events and $10,000 - $20,000 for virtual events. For the most current speaking fee to hire Marcus Collins, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Marcus Collins speak about?
Marcus Collins is a keynote speaker and industry expert whose speaking topics include Author, Black Heritage, Business, Business Consulting, Business Growth, Creativity, Marketing, Professors, Sales, Social Media, TED -
Where does Marcus Collins travel from?
Marcus Collins generally travels from Ann Arbor, MI, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
Who is Marcus Collins’s agent?
AAE Speakers Bureau has successfully booked keynote speakers like Marcus Collins for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Marcus Collins for your next private or corporate function. -
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Marcus Collins is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book Marcus Collins for your event is $20,000 - $30,000. Marcus Collins generally travels from Ann Arbor, MI, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dan Gingiss, Afdhel Aziz, Erik Qualman, Don Peppers and Duncan Wardle. Contact All American Speakers for ratings, reviews, videos and information on scheduling Marcus Collins for an upcoming live or virtual event.
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