LinkedIn Strategy & Personal Branding Expert; Founder of Owlish Communications; Creator of "The LinkedIn Style Guide"; TEDx Speaker

Chicago, IL, USA
Live Event: $10,000 - $20,000 Virtual Event: Please Contact More Fee Info

JD Gershbein Biography

JD Gershbein is recognized as one of the first independent LinkedIn consultants and a pioneering figure in LinkedIn education. As the founder and principal of Owlish Communications, a consultancy specializing in LinkedIn branding and advisory services, Gershbein transitioned from a traditional marketing communications practice to focus on LinkedIn strategy and personal branding. Professionally known as The LinkedIn Style Guide, Gershbein established a reputation as a LinkedIn specialist and played a significant role during LinkedIn's early development as a leading social networking site for business, introducing new approaches and frameworks to support professionals and organizations.

As a speaker, facilitator, writer, and media producer, Gershbein draws on an academic background that combines psychology, neuroscience, and the humanities, as well as improvisation skills developed at Second City in Chicago. His multidisciplinary approach to thought leadership integrates neuroscience, psychology, and the humanities, providing audiences with insights into how personal branding influences decision-making and business outcomes. Gershbein was among the first to offer LinkedIn profile writing as a service, provide LinkedIn training to companies, and teach social media marketing at the graduate level.

Executives, entrepreneurs, physicians, advisors, boutique service providers, creators, sellers, and B2B companies engage Gershbein to redesign and optimize their LinkedIn profiles, enhance their social engagement through content strategy, and leverage LinkedIn's potential for professional growth. His research explores LinkedIn's cognitive aspects, including decision-making and identity formation, as well as social components such as relationship science and sales behavior. Gershbein shares his findings with Fortune 500 companies, small and midsize businesses, associations, and media outlets. He has developed a methodology for writing LinkedIn profiles that emphasizes a third-person narrative, offering professionals distinction and a competitive edge.

Gershbein delivered a TEDx talk titled "The Undeniable Presence of Brand" at TEDxIIT and has spoken on Capitol Hill. He has appeared on FOX TV News, WGN TV News, CBS News, and WGN Radio, and has contributed to The Huffington Post, NBC, and Forbes. Gershbein has served as adjunct professor of marketing at Illinois Institute of Technology's Stuart School of Business, advancing social media marketing as an accredited field of study. He is also the creator and publisher of "The LinkedIn Style Guide," a newsletter for professionals seeking to deepen their expertise on the platform. Through keynotes, workshops, and media contributions, Gershbein remains a leading voice on LinkedIn strategy and personal branding in the business world.

BOOK JD Gershbein

Speaker profile last updated by AAE Talent Team on 10/27/2026.

JD Gershbein Videos

JD GERSHBEIN SPEAKS ON CAPITOL HILL

JD GERSHBEIN SPEAKS ON CAPITOL HILL

JD GERSHBEIN - The Training Session (Full Edit)

JD GERSHBEIN - The Training Session (Full Edit)

He is one of the world's top LinkedIn strategists and a thought leader in personal branding and social networking. He is also a seasoned...

The Undeniable Presence of Brand | JD Gershbein | TEDxIIT

The Undeniable Presence of Brand | JD Gershbein | TEDxIIT

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JD Gershbein is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book JD Gershbein for your event is $10,000 - $20,000. JD Gershbein generally travels from Chicago, IL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Harish Shah, Marc Mathieu, Jay Shetty, Billee Howard and Peter Guber. Contact All American Speakers for ratings, reviews, videos and information on scheduling JD Gershbein for an upcoming live or virtual event.

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