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Deirdre Lester

Chief Revenue Officer at Barstool Sports

  Categories:
Business, Business Growth, Finance, Internet and New Media, Leadership Speakers, Sales, Marketing and Branding, Social Media and Social Networking, Speakers by Industry, Strategic Planning
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Deirdre Lester Biography

Deirdre Lester is the Chief Revenue Officer at Barstool Sports. Lester is a trusted sales and marketing executive with 20 years of experience in media sales, sponsorship marketing and sales management in the interactive space. Having worked at both Fortune 500 sales organizations and highly entrepreneurial companies, she understands the leadership skills which are required to build start-ups as well as the balance needed within more established organizations.

Lester joined Barstool Sports as CRO in 2018 to overhaul the Sales and Marketing Organization and drive revenue growth for the business. With a focus on scaling revenue through advertising, partnerships and licensing, she has expanded the team from New York to Chicago and Los Angeles. Since then, Barstool Sports has established partnerships with several blue-chip companies such as Square Inc., E&J Gallo, AB InBev, Phillips Norelco, MGM, FanDuel, Kraft Heinz, NASCAR and also has over 250 direct advertising partners across its properties. Under her leadership, the partnerships model has developed beyond advertising to include branded content, sponsorships, experiential and direct to consumer product collaborations.

Through top-notch sales training at CNET & ESPN as well as years of hands-on managerial experience at Rivals.com, Y! Sports and MLBAM, she maintains well-honed strategic selling and negotiating skills and direct dialogue with executives and senior officers at Fortune 500 companies, top advertising agencies and leading professional sports teams and sports media outlets. She demonstrates dedication to revenue growth, team development and establishing everlasting partnerships through a consultative approach. The interactive media industry has always been a passion for Lester, and the cross-section of digital sports media has been her area of specialization.

Contact a speaker booking agent to check availability on Deirdre Lester and other top speakers and celebrities.

BOOK Deirdre Lester
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FAQs

  • HOW TO BOOK Deirdre Lester?

    Our booking agents have successfully helped clients around the world secure talent like Deirdre Lester for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Deirdre Lester, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Deirdre Lester or any other celebrity of your choice.

  • HOW MUCH DOES IT COST TO BOOK Deirdre Lester?

    Speaking fees for Deirdre Lester, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Deirdre Lester charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Deirdre Lester, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

  • WHO IS THE AGENT FOR Deirdre Lester?

    All American Entertainment has successfully secured celebrity talent like Deirdre Lester for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Deirdre Lester for your next private or corporate function.

  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Deirdre Lester or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Deirdre Lester or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
Check Availability

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

Users also viewed these speakers:

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

Deirdre Lester

Chief Revenue Officer at Barstool Sports

Travels From:
New York, NY, USA
Speaking Fee:
Live Event: Please Contact
Virtual Event: Please Contact
More Fee Info
Categories:
Business, Business Growth, Finance, Internet and New Media, Leadership Speakers, Sales, Marketing and Branding, Social Media and Social Networking, Speakers by Industry, Strategic Planning

Deirdre Lester Biography

Deirdre Lester is the Chief Revenue Officer at Barstool Sports. Lester is a trusted sales and marketing executive with 20 years of experience in media sales, sponsorship marketing and sales management in the interactive space. Having worked at both Fortune 500 sales organizations and highly entrepreneurial companies, she understands the leadership skills which are required to build start-ups as well as the balance needed within more established organizations.

Lester joined Barstool Sports as CRO in 2018 to overhaul the Sales and Marketing Organization and drive revenue growth for the business. With a focus on scaling revenue through advertising, partnerships and licensing, she has expanded the team from New York to Chicago and Los Angeles. Since then, Barstool Sports has established partnerships with several blue-chip companies such as Square Inc., E&J Gallo, AB InBev, Phillips Norelco, MGM, FanDuel, Kraft Heinz, NASCAR and also has over 250 direct advertising partners across its properties. Under her leadership, the partnerships model has developed beyond advertising to include branded content, sponsorships, experiential and direct to consumer product collaborations.

Through top-notch sales training at CNET & ESPN as well as years of hands-on managerial experience at Rivals.com, Y! Sports and MLBAM, she maintains well-honed strategic selling and negotiating skills and direct dialogue with executives and senior officers at Fortune 500 companies, top advertising agencies and leading professional sports teams and sports media outlets. She demonstrates dedication to revenue growth, team development and establishing everlasting partnerships through a consultative approach. The interactive media industry has always been a passion for Lester, and the cross-section of digital sports media has been her area of specialization.

Contact a speaker booking agent to check availability on Deirdre Lester and other top speakers and celebrities.

BOOK Deirdre Lester

Deirdre Lester Videos

  • High Risk, High Reward (feat. Deirdre Lester, CRO of Barstool Sports)
    High Risk, High Reward (feat. Deirdre Lester, CRO of Barstool Sports)
  • The Barstool Fund & Revenue Generation In Sports Media with Deirdre Lester
    The Barstool Fund & Revenue Generation In Sports Media with Deirdre Lester
  • Shot Callers: Deirdre Lester, CRO, Barstool Sports
    Shot Callers: Deirdre Lester, CRO, Barstool Sports
See All Videos »

FAQs on booking Deirdre Lester

  • How to book Deirdre Lester?

    Our booking agents have successfully helped clients around the world secure talent like Deirdre Lester for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Deirdre Lester, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Deirdre Lester or any other celebrity of your choice.

  • How much does it cost to book Deirdre Lester?

    Speaking fees for Deirdre Lester, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Deirdre Lester charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Deirdre Lester, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

  • Who is the agent for Deirdre Lester?

    All American Entertainment has successfully secured celebrity talent like Deirdre Lester for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Deirdre Lester for your next private or corporate function.

  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Deirdre Lester or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Deirdre Lester or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Deirdre Lester is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Deirdre Lester for your event is available upon request. Deirdre Lester generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Linda Descano, Dyana Valentine, Peter Guber, R "Ray" Wang and Geoffrey Moore. Contact All American Speakers for ratings, reviews, videos and information on scheduling Deirdre Lester for an upcoming live or virtual event.

BOOK Deirdre Lester

Deirdre Lester Speaker Videos

  • High Risk, High Reward (feat. Deirdre Lester, CRO of Barstool Sports)
    High Risk, High Reward (feat. Deirdre Lester, CRO of Barstool Sports)
    The Barstool Fund & Revenue Generation In Sports Media with Deirdre Lester
    The Barstool Fund & Revenue Generation In Sports Media with Deirdre Lester
  • Shot Callers: Deirdre Lester, CRO, Barstool Sports
    Shot Callers: Deirdre Lester, CRO, Barstool Sports
BOOK Deirdre Lester

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Our celebrity booking agents can:

  • Gauge interest and check availability for speaking engagements, appearances or corporate events

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  • Give you personal recommendations for the best keynote speakers or celebrities

  • Assist you with any questions you have throughout the talent booking process

Speakers Similar to Deirdre Lester

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

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