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Ross Simmonds

B2B Marketing Agency CEO; Author of "Create Once, Distribute Forever: How Great Creators Spread Their Ideas and How You Can Too"

B2B Marketing Agency CEO; Author of "Create Once, Distribute Forever: How Great Creators Spread Their Ideas and How You Can Too"

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Ross Simmonds Biography

Ross Simmonds is an entrepreneur and marketing strategist who helps B2B & SaaS brands use content marketing, SEO, content distribution and technology to unlock new levels of organic growth. Simmonds and the team at Foundation has helped SaaS and B2B brands build content marketing engines that generate millions of visits a year, build content cultures that thrive against competitors and generate over $110M worth of new business.

Simmonds is the founder of Foundation Marketing, a B2B content marketing agency that combines data and creativity to support successful and ambitious software brands in the world. Foundation has works and has worked with brands like Canva, Procore, Unbounce, Jobber, Snowflake, Enboarder and more. He works with a team of content marketers, strategists, writers and more spread out all around the world. Foundation was found in 2014 and was intentionally created as a remote-first company built on the back of autonomy, transparency and intentional communication.

Simmonds is considered one of the leading experts in Content Distribution coining the phrase “Create once. Distribute forever”.

In addition to running Foundation Marketing; Simmonds is the founder of a wide range of different businesses including Hustle & Grind, an eCommerce brand described as the voice of modern entrepreneurs. Simmonds has invested in a handful of SaaS start-ups and sits on the board of directors for non-profit organizations like the Boys & Girls Club of Preston.

Simmonds has been named one of the most influential marketers in the world by multiple marketing publications and firms like BuzzSumo, SEMRush and more. Simmonds has received the Harry Jerome Young Entrepreneur Award and has been named one of the Top 50 CEOs in Atlantic Canada. He’s been published or featured in a plethora of industry publications and mainstream media channels like Forbes, HuffPost, VentureBeat, BET and CBC.

He enjoys traveling and is a frequent speaker at global digital marketing conferences for small, medium, and enterprise brands.

Ross Simmonds Speaking Topics

  • Content Distribution: Mastering the Art of Visibility in the Digital Era

    Everyone says “Content Is King” – But in today’s day and age… Is it actually?

    In this keynote, Ross will dive deep into the critical importance of distribution as a catalyst for achieving unparalleled visibility as a brand, creator & marketer. Attendees will learn about the strategies and platforms that can amplify their content’s reach and impact, ensuring it resonates with their target audience. From Reddit & Google to Quora and Facebook – this presentation is a crowd pleaser because it brings a blend of both strategic frameworks for leaders and the in-depth tactical examples that are always a hit with execution driven marketers.

    Key Takeaways:

    • Strategies to leverage both owned and earned media to maximize content reach.
    • The importance of data-driven decision-making in content distribution.
    • How to identify and utilize untapped channels for content distribution.
    • Best practices for measuring and optimizing content performance.
    • Techniques for creating shareable and engaging content.

  • Embracing Risk: The Power of Experimentation in Content Marketing

    This presentation explores the significance of embracing risk and experimentation within content marketing to generate millions in visits and millions in revenue.

    Ross will highlight how testing new ideas and approaches can lead to groundbreaking results and set you apart from the competition. In this presentation, he will share the ins and outs of how experimentation played a role in the development of his career, business and success of some of the best brands in business.

    Key Takeaways:

    • Frameworks for safely implementing experimentation in your marketing strategy.
    • Case studies showcasing successful content marketing experiments.
    • How to cultivate a culture of innovation within your marketing team.
    • Techniques for evaluating and learning from both successes and failures.
    • The role of agility and adaptability in content marketing success.

  • The New Game: How AI Is Changing Your Growth Plans

    Artificial Intelligence (AI) is transforming the landscape of digital marketing and growth strategies. In this talk, Ross goes deep into uncovering how AI tools and technologies are reshaping marketing efforts and how businesses can adapt to stay ahead. In addition, he brings it all together by sharing tactical ways marketers can use AI while also showing clear examples of ways in which AI could revolutionize the way we work for decades to come.

    Key Takeaways:

    • An overview of AI’s current and future role in marketing and growth.
    • Practical examples of AI-driven tools that can enhance marketing efforts.
    • Strategies for integrating AI into your existing marketing plans.
    • The importance of ethical considerations when implementing AI solutions.
    • Preparing your team for AI-driven changes in the marketing landscape.

  • Putting Marketing Back Into Content Marketing: This Is How You Do It

    Content marketing is more than just creating content; it’s about driving tangible results. This keynote focuses on the essential marketing principles that should underpin every content marketing strategy to ensure it contributes to your overall business objectives.

    Key Takeaways:

    • The core components of a results-driven content marketing strategy.
    • How to align your content marketing efforts with broader business goals.
    • Tips for engaging your audience through compelling storytelling.
    • Strategies for converting content engagement into measurable business outcomes.
    • The role of analytics in refining and proving the value of content marketing.

  • AI Augmented Professionals: How AI Can Augment Everyone

    The final keynote addresses the empowering role of AI in augmenting the capabilities of professionals across industries. Ross dives deep into how AI can enhance decision-making, productivity, and creativity, ultimately leading to more innovative and efficient workflows. In this presentation, Ross shares research and data to support the increasing need for brands to embrace AI while keeping it positive and inspirational. Because in Ross’ opinion – AI isn’t here to replace us – It’s here to augment us.

    Key Takeaways:

    • Understanding the potential of AI to augment human capabilities.
    • Examples of AI tools that enhance productivity, creativity, and decision-making.
    • How to seamlessly integrate AI into your professional life.
    • The importance of upskilling and staying informed about AI developments.
    • Preparing for the future of work in an AI-augmented world.

Ross Simmonds Videos

  • CATALYST 2020 Conference Preview: Ross Simmonds
  • Ross Simmonds | Foundation Marketing | Conductor Search From ...

Ross Simmonds Books

  • Create Once, Distribute Forever: How Great Creators Spread Their Ideas and How You Can Too
    Create Once, Distribute Forever: How Great Creators Spread Their Ideas and How You Can Too

FAQs on booking Ross Simmonds

  • How do I book Ross Simmonds to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Ross Simmonds for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Ross Simmonds, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Ross Simmonds or any other speaker of your choice.
  • What are the speaker fees for Ross Simmonds

    Speaking fees for Ross Simmonds, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Ross Simmonds are for live events and for virtual events. For the most current speaking fee to hire Ross Simmonds, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Ross Simmonds speak about?

    Ross Simmonds is a keynote speaker and industry expert whose speaking topics include Business, Entrepreneurism, Leadership, Sales, Marketing and Branding, Virtual Speakers.
  • Where does Ross Simmonds travel from?

    Ross Simmonds generally travels from Canada, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Ross Simmonds’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Ross Simmonds for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Ross Simmonds for your next private or corporate function.
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Ross Simmonds is a keynote speaker and industry expert who speaks on a wide range of topics such as Content Distribution: Mastering the Art of Visibility in the Digital Era, Embracing Risk: The Power of Experimentation in Content Marketing, The New Game: How AI Is Changing Your Growth Plans, Putting Marketing Back Into Content Marketing: This Is How You Do It and AI Augmented Professionals: How AI Can Augment Everyone. The estimated speaking fee range to book Ross Simmonds for your event is $20,000 - $30,000. Ross Simmonds generally travels from Canada and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Sharon Gai, Igor Beuker, CJ Johnson, Orlena Nwokah Blanchard and Chase Griffin. Contact All American Speakers for ratings, reviews, videos and information on scheduling Ross Simmonds for an upcoming live or virtual event.

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