Fashion Entrepreneur & Creative Director; Founder of Tibi; Author of "The Creative Pragmatist"
Amy Smilovic Biography
Amy Smilovic is the founder and creative director of Tibi, an independently owned contemporary fashion brand in the United States. Before entering the fashion industry, Smilovic developed business expertise through roles in advertising and marketing at Ogilvy and American Express. After relocating to Hong Kong, she launched Tibi with $15,000 and no formal fashion training, drawing on her background in advertising, marketing, and finance to establish the brand's foundation.
Tibi began as a small collection featuring a shift dress, body-con dress, cigarette pants, and an A-line skirt. The brand expanded into a global fashion label, producing multiple womenswear collections annually. Tibi's clothing and accessories are sold in department stores and boutiques worldwide, including Saks Fifth Avenue, Neiman Marcus, Bloomingdale's, and Net-a-Porter. Smilovic led Tibi through a significant transformation, shifting from print-heavy, feminine styles to a minimalist aesthetic. This strategic pivot, presented at New York Fashion Week and noted by Women's Wear Daily, contributed to substantial revenue growth. Smilovic achieved this growth without outside capital, a rare accomplishment in the fashion business.
During the pandemic, Smilovic became a public voice in the fashion industry, using Instagram to discuss topics such as wardrobe building and business strategy for emerging designers. Her social media presence grew to over 500,000 followers. She developed the "Creative Pragmatism" philosophy, which she detailed in her book "The Creative Pragmatist." Smilovic also launched a weekly "Style Class" series, which attracted thousands of viewers per episode and contributed to significant increases in Tibi's gross profit. She extended the "Style Class" format internationally, hosting seminars at locations such as Printemps in Paris.
Smilovic has broadened her platform beyond fashion. She is the author of "Almost Reckless: A Creative and Pragmatic Approach to Taking Risks," published by Penguin Random House, which combines memoir and business advice for entrepreneurs and leaders. The book explores her decision to move away from a $70 million business model in pursuit of a more authentic vision. Smilovic also hosts the "(Almost) Reckless" podcast, interviewing entrepreneurs about unconventional career paths. She is a member of the Council of Fashion Designers of America and has been featured in Vogue, Harper's Bazaar, Elle, InStyle, and Women's Wear Daily. Smilovic's work has cultivated a global community of style enthusiasts who engage with her brand as both fashion and a philosophy for intentional living.
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Amy Smilovic Videos
Fashion entrepreneur Amy Smilovic knows the value of "faking it"
Amy Smilovic started Tibi in 1997 with just $60000 in cash and a few designs on paper. Fast forward two decades, and Tibi is worn by the likes ...
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Our experienced booking agents have successfully helped clients around the world secure speakers like Amy Smilovic for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Amy Smilovic, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Amy Smilovic or any other speaker of your choice. -
What are the speaker fees for Amy Smilovic
Speaking fees for Amy Smilovic, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Amy Smilovic are $30,000 - $50,000 for live events and available upon request for virtual events. For the most current speaking fee to hire Amy Smilovic, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Amy Smilovic speak about?
Amy Smilovic is a keynote speaker and industry expert whose speaking topics include Art & Design, Business, Business Growth, Business Leadership, Creativity, Disruptive Thinking, Entrepreneurship, Fashion, Fashion, Leadership, Thought Leadership, Women in Business -
Where does Amy Smilovic travel from?
Amy Smilovic generally travels from Greenwich, CT, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
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Amy Smilovic is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book Amy Smilovic for your event is $30,000 - $50,000. Amy Smilovic generally travels from Greenwich, CT, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Lori Cheek, Stacey Bendet, Megan Tamte, Sara Al Madani and Jessica Greenwood. Contact All American Speakers for ratings, reviews, videos and information on scheduling Amy Smilovic for an upcoming live or virtual event.
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