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Gigi Butler

Founder & Culinary Creator of Gigi's Cupcakes

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Gigi Butler Biography

Gigi Butler, entrepreneur and founder of Gigi’s Cupcakes, admits her story of success is full of sweet irony. Butler opened her first Gigi’s Cupcakes location just off Music Row in Nashville, Tennessee in 2008. Gigi’s Cupcakes is now the largest cupcake franchise in the world.

With an entrepreneurial spirit that needed an outlet at the age of 15, Butler opened her first business, Gigi’s Cleaning Company, which she continued to grow once she moved from California to Nashville in 1994. She cleaned houses during the day and sang at downtown Nashville honky-tonks at night. After a decade of pursuing a career as an entertainer, the heartaches of the music industry hit home.

Butler decided to step back and focus on her financial future. While building a sweet empire was never part of her plan, she realized that her culinary and business skills could take her places she never dreamed about. She decided to take a chance on her other passion – baking.

Butler learned her love for baking at an early age as she came from a long line of bakers who taught her unique family recipes. As an adult, Butler felt that baking had become a lost art that needed to be resurrected. Even though people rarely have time to bake from scratch, they still enjoy eating delicious home baked goods, especially ones that reminded them of their childhood.

After being turned down by various banks and down to her last $33, Butler went out on a limb and in 2008 leveraged several personal credit cards to fund the first Gigi’s Cupcakes store. She gambled everything she had to open her first location. Fortunately, her sweet treats quickly became Nashville’s delicacy dessert of choice. Shortly thereafter, Gigi’s Franchising, Inc. was born, and Gigi’s Cupcakes locations began popping up throughout North America.

Among her other duties for Gigi’s Cupcakes, Butler served as Head of Product Development. Through her own creativity coupled with a unique open relationship with and feedback from customers, Butler was responsible for expanding the initial menu offering from 32 to over 278 cupcake recipes.

Over the course of the next decade and as the number of Gigi’s Cupcakes locations grew, Butler became a sought-after public speaker. Her motivational, inspirational and entrepreneurial ‘rags-to-riches’ story has become a centerpiece for corporate events, business and social gatherings as well as on college campuses (especially those with entrepreneurial programs). Always leaving the crowd wanting more, Butler offers the attendees access to her deepest thoughts, fears, successes and failures, with an emphasis on how to fight fear and look at fear as a motivator rather than an obstacle.

As usual, Butler is not ready to slow down and is ready to recreate herself again with her newest venture—opening a new concept called Gigi’s Kitchen. Open now, just south of Nashville, in Brentwood, TN, the pie shop has a warm, French farmhouse atmosphere and is open for breakfast, lunch and dinner serving casseroles, pot pies, pasta dishes, take-and-bake options, a coffee and tea bar, pie bars, muffins, scones, mini pies and, of course, full sized pies in many different delicious flavors.

Butler’s autobiography “The Secret Ingredient: Recipes for Success In Business and Life” was released in December 2018. She shares her personal success story, her hard-won business acumen and the life-changing inspiration that she’s gained from a challenging life. Each chapter includes a piece of business advice and a delicious sweet and savory recipe.

Speaking Topics
  • The Ingredients to Success: Overcoming Fear as an Entrepreneur

  • The Unlikely American Dream: Housekeeper to CEO

  • Becoming Comfortable Being Uncomfortable: The Journey of an Entrepreneu

  • Finding Your Inner Wonder Woman: Be Your Own Superhero

  • Stepping Out in Faith: Allowing God to Lead Your Business

Videos
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Gigi Butler

Gigi Butler, is always asked, “How did you do it?” As the founder of the...
Books
The Secret Ingredient: Recipes for Success in Business and Life

The Secret Ingredient: Recipes for Success in Business and Life

FAQs
  • HOW TO BOOK Gigi Butler?

    Our booking agents have successfully helped clients around the world secure talent like Gigi Butler for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Gigi Butler, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Gigi Butler or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Gigi Butler?

    Booking fees for Gigi Butler, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Gigi Butler, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Gigi Butler?

    All American Entertainment has successfully secured celebrity talent like Gigi Butler for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Gigi Butler for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Gigi Butler or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Gigi Butler or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

Founder & Culinary Creator of Gigi's Cupcakes

Travels From:
Nashville, TN, USA
Speaking Fee:

Gigi Butler Biography

Gigi Butler, entrepreneur and founder of Gigi’s Cupcakes, admits her story of success is full of sweet irony. Butler opened her first Gigi’s Cupcakes location just off Music Row in Nashville, Tennessee in 2008. Gigi’s Cupcakes is now the largest cupcake franchise in the world.

With an entrepreneurial spirit that needed an outlet at the age of 15, Butler opened her first business, Gigi’s Cleaning Company, which she continued to grow once she moved from California to Nashville in 1994. She cleaned houses during the day and sang at downtown Nashville honky-tonks at night. After a decade of pursuing a career as an entertainer, the heartaches of the music industry hit home.

Butler decided to step back and focus on her financial future. While building a sweet empire was never part of her plan, she realized that her culinary and business skills could take her places she never dreamed about. She decided to take a chance on her other passion – baking.

Butler learned her love for baking at an early age as she came from a long line of bakers who taught her unique family recipes. As an adult, Butler felt that baking had become a lost art that needed to be resurrected. Even though people rarely have time to bake from scratch, they still enjoy eating delicious home baked goods, especially ones that reminded them of their childhood.

After being turned down by various banks and down to her last $33, Butler went out on a limb and in 2008 leveraged several personal credit cards to fund the first Gigi’s Cupcakes store. She gambled everything she had to open her first location. Fortunately, her sweet treats quickly became Nashville’s delicacy dessert of choice. Shortly thereafter, Gigi’s Franchising, Inc. was born, and Gigi’s Cupcakes locations began popping up throughout North America.

Among her other duties for Gigi’s Cupcakes, Butler served as Head of Product Development. Through her own creativity coupled with a unique open relationship with and feedback from customers, Butler was responsible for expanding the initial menu offering from 32 to over 278 cupcake recipes.

Over the course of the next decade and as the number of Gigi’s Cupcakes locations grew, Butler became a sought-after public speaker. Her motivational, inspirational and entrepreneurial ‘rags-to-riches’ story has become a centerpiece for corporate events, business and social gatherings as well as on college campuses (especially those with entrepreneurial programs). Always leaving the crowd wanting more, Butler offers the attendees access to her deepest thoughts, fears, successes and failures, with an emphasis on how to fight fear and look at fear as a motivator rather than an obstacle.

As usual, Butler is not ready to slow down and is ready to recreate herself again with her newest venture—opening a new concept called Gigi’s Kitchen. Open now, just south of Nashville, in Brentwood, TN, the pie shop has a warm, French farmhouse atmosphere and is open for breakfast, lunch and dinner serving casseroles, pot pies, pasta dishes, take-and-bake options, a coffee and tea bar, pie bars, muffins, scones, mini pies and, of course, full sized pies in many different delicious flavors.

Butler’s autobiography “The Secret Ingredient: Recipes for Success In Business and Life” was released in December 2018. She shares her personal success story, her hard-won business acumen and the life-changing inspiration that she’s gained from a challenging life. Each chapter includes a piece of business advice and a delicious sweet and savory recipe.

Gigi Butler Speaking Topics

  • The Ingredients to Success: Overcoming Fear as an Entrepreneur

  • The Unlikely American Dream: Housekeeper to CEO

  • Becoming Comfortable Being Uncomfortable: The Journey of an Entrepreneu

  • Finding Your Inner Wonder Woman: Be Your Own Superhero

  • Stepping Out in Faith: Allowing God to Lead Your Business

Gigi Butler Videos

  • Gigi Butler, Founder of Gigi's Cupcakes - YouTube
    Nov 25, 2019 ... Down to her last $33 dollars Gigi's American Dream success story started from a simple cupcake shop in Nashville TN.
  • Gigi Butler: Speaker, Author & Entrepreneur - YouTube
    Oct 14, 2019 ... When Gigi Butler moved to Music City to pursue her dream of country music stardom, she had no idea that she would become a culinary...
  • Gigi Butler
    Gigi Butler, is always asked, “How did you do it?” As the founder of the largest, fastest-growing bakery franchise in the world, Gigi's...

Gigi Butler Books

FAQs on booking Gigi Butler

  • How to book Gigi Butler?

    Our booking agents have successfully helped clients around the world secure talent like Gigi Butler for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Gigi Butler, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Gigi Butler or any other celebrity of your choice.
  • How much does it cost to book Gigi Butler?

    Booking fees for Gigi Butler, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Gigi Butler, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Gigi Butler?

    All American Entertainment has successfully secured celebrity talent like Gigi Butler for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Gigi Butler for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Gigi Butler or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Gigi Butler or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Gigi Butler is a keynote speaker and industry expert who speaks on a wide range of topics such as The Ingredients to Success: Overcoming Fear as an Entrepreneur, The Unlikely American Dream: Housekeeper to CEO, Becoming Comfortable Being Uncomfortable: The Journey of an Entrepreneu, Finding Your Inner Wonder Woman: Be Your Own Superhero and Stepping Out in Faith: Allowing God to Lead Your Business. The estimated speaking fee range to book Gigi Butler for your event is $10,000 - $20,000. Gigi Butler generally travels from Nashville, TN, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Michael W. Twitty, Nikki Cascone, Kelly Fields, Susie Fogelson and Pearl Barrett and Serene Allison. Contact All American Speakers for ratings, reviews, videos and information on scheduling Gigi Butler for an upcoming live or virtual event.

Gigi Butler Speaking Topics

  • The Ingredients to Success: Overcoming Fear as an Entrepreneur

  • The Unlikely American Dream: Housekeeper to CEO

  • Becoming Comfortable Being Uncomfortable: The Journey of an Entrepreneu

  • Finding Your Inner Wonder Woman: Be Your Own Superhero

  • Stepping Out in Faith: Allowing God to Lead Your Business

Gigi Butler Speaker Videos

  • Gigi Butler, Founder of Gigi's Cupcakes - YouTube
    Nov 25, 2019 ... Down to her last $33 dollars Gigi's American Dream success story started from a simple cupcake shop in Nashville TN.
    Gigi Butler: Speaker, Author & Entrepreneur - YouTube
    Oct 14, 2019 ... When Gigi Butler moved to Music City to pursue her dream of country music stardom, she had no idea that she would become a culinary queen of ...
  • Gigi Butler
    Gigi Butler, is always asked, “How did you do it?” As the founder of the largest, fastest-growing bakery franchise in the world, Gigi's Cupcakes, ...

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Gigi Butler

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

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