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Susan Packard

Co-Founder of Scripps Networks Interactive & Former Chief Operating Officer of HGTV

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 Susan Packard Biography

Susan Packard is the co-founder of Scripps Networks Interactive (NYSE: SNI) and former Chief Operating Officer of HGTV. She was the 2nd employee of SNI and helped to build the company to a market value of over $10 billion.

SNI’s media portfolio includes popular lifestyle television brands HGTV, Food Network, DIY Network, Cooking Channel, country music network Great American Country (GAC) and the Travel Channel. Packard held a variety of senior positions during her tenure at SNI. In addition to being COO of HGTV, she created and served as president of Scripps Networks New Ventures, where she oversaw the development and launch of DIY Network, and online interactive platforms. She was also president of worldwide distribution for the Scripps cable brands.

She has been recognized by industry peers, colleagues and employees as an innovator, role model, and mentor. She received the Woman of the Year award by Women in Cable & Telecommunications (WICT) and was profiled in Modern Visionaries, a book chronicling the contributions of women to the cable and telecommunications industry. CableWorld magazine honored her among “The Most Influential Women in Cable” numerous times. In 2008 she was inducted into the Cable Hall of Fame.

Packard was the first woman elected to serve on the board of directors of Churchill Downs, Inc., the owner and manager of the Kentucky Derby and other horseracing properties. In that capacity, she served on the Audit, Strategic Planning, and CEO Succession Committees.

She is an active speaker at global business forums and at universities such as UCLA, Fordham, and the Darden Business School at the University of Virginia. In February 2015, she spoke at Stanford Business School as part of SBS Executive Breakfast Briefings. She gave a TEDx talk at UCLA, available for viewing at YouTube.

Packard’s book, Fully Human, Three Steps to Grow Your Emotional Fitness for Work, Leadership and Life was published in 2019. The book offers a fresh, new framework for growing one’s emotional intelligence. She also wrote New Rules of the Game, published in 2015, to help women navigate their workplaces successfully.

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Videos
Books
Fully Human: 3 Steps to Grow Your Emotional Fitness in Work, Leadership, and Life

Fully Human: 3 Steps to Grow Your Emotional Fitness in Work, Leadership, and Life

New Rules of the Game: 10 Strategies for Women in the Workplace

New Rules of the Game: 10 Strategies for Women in the Workplace

Speaking Topics
  • Advancement Through Gamesmanship

    How do employees reach that next level in their career? Baseline talent gets everyone in the game. Then people begin to compete for advancement and factors such as likeability and trust influence who is promoted into senior roles. Susan Packard, co-founder of HGTV, lays out an approach to help your employees succeed called gamesmanship-a strategic way of thinking, as well as a language of business to help people advance. We are taught that 'winning' at work means collaboration and perfecting what we do. But these two drivers are not always the best way to move forward. Through a dynamic and down-to-earth approach, Packard lays out the rules of gamesmanship, based on her upcoming book, New Rules of the Game, and illustrates how employees can better compete for promotions and plum assignments by speaking an alternative language, as well as how they can handle the many stresses that come with being in the workplace.

  • Now What? Creativity, Innovation and Turning Ideas into Icons

    So you have a great, innovative idea that is without peer in the marketplace—how does that become a great business worth over $7 billion such as HGTV? Packard shares with the audience her experiences and the lessons learned in growing a multi-billion dollar business which today includes cable networks, books, DVDs, interactive properties and a family of trusted television personalities. A leader who inspired those around her to push the boundaries in innovating products to achieve business success, Packard shares the leadership skills necessary to incubate—and execute—game changing ideas.

  • How Culture Impacts Employee Engagement: Timeless Lessons on Talent

    Two of today’s toughest challenges are recruiting and retaining the best talent. Learn how a $7 billion business did it from the ground up, and how these lessons can apply to you. HGTV co-founder Susan Packard will cover critical areas such as team structure, having a sense of mission, and how small, inexpensive things can impact loyalty and workplace excellence. Having the right people in the right jobs with the right amount of motivation is crucial to any successful organization and Packard shares what employers must do to create a workplace that can become the envy of any industry.

  • The Leader Within: Growing Your Leadership Team

    What do leaders need today to excel? Hear from HGTV’s co-founder, Susan Packard, as she shares leadership lessons from businesses she has helped to build, and from the leadership work she is doing today. She will discuss how vision, audacity, and relentless focus are some of the key factors that make great leaders today. She will also share some unusual insights and stories about diversity as a business practice today.

  • Move Fast, Think Big: Building a Brand Leader

    HGTV took a big idea
    • a cable television network devoted to all things home
    • into a marketplace dominated by media giants and emerged the leader. Now launched in more than 98 million homes, HGTV changed how we envision our homes and, in the process, established a new model for business innovation and success. Packard shares with audiences strategies for forging and promoting a brand while gaining customers who'll remain loyal to it, and provides ideas for expanding into other channels and platforms to secure even greater market share while maintaining brand integrity.

FAQs
  • HOW TO BOOK Susan Packard?

    Our booking agents have successfully helped clients around the world secure talent like Susan Packard for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Susan Packard, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Susan Packard or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Susan Packard?

    Booking fees for Susan Packard, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Susan Packard, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Susan Packard?

    All American Entertainment has successfully secured celebrity talent like Susan Packard for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Susan Packard for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Susan Packard or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Susan Packard or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Susan Packard

Co-Founder of Scripps Networks Interactive & Former Chief Operating Officer of HGTV

Travels From:
Tennessee, USA
Speaking Fee:

Susan Packard Biography

Susan Packard is the co-founder of Scripps Networks Interactive (NYSE: SNI) and former Chief Operating Officer of HGTV. She was the 2nd employee of SNI and helped to build the company to a market value of over $10 billion.

SNI’s media portfolio includes popular lifestyle television brands HGTV, Food Network, DIY Network, Cooking Channel, country music network Great American Country (GAC) and the Travel Channel. Packard held a variety of senior positions during her tenure at SNI. In addition to being COO of HGTV, she created and served as president of Scripps Networks New Ventures, where she oversaw the development and launch of DIY Network, and online interactive platforms. She was also president of worldwide distribution for the Scripps cable brands.

She has been recognized by industry peers, colleagues and employees as an innovator, role model, and mentor. She received the Woman of the Year award by Women in Cable & Telecommunications (WICT) and was profiled in Modern Visionaries, a book chronicling the contributions of women to the cable and telecommunications industry. CableWorld magazine honored her among “The Most Influential Women in Cable” numerous times. In 2008 she was inducted into the Cable Hall of Fame.

Packard was the first woman elected to serve on the board of directors of Churchill Downs, Inc., the owner and manager of the Kentucky Derby and other horseracing properties. In that capacity, she served on the Audit, Strategic Planning, and CEO Succession Committees.

She is an active speaker at global business forums and at universities such as UCLA, Fordham, and the Darden Business School at the University of Virginia. In February 2015, she spoke at Stanford Business School as part of SBS Executive Breakfast Briefings. She gave a TEDx talk at UCLA, available for viewing at YouTube.

Packard’s book, Fully Human, Three Steps to Grow Your Emotional Fitness for Work, Leadership and Life was published in 2019. The book offers a fresh, new framework for growing one’s emotional intelligence. She also wrote New Rules of the Game, published in 2015, to help women navigate their workplaces successfully.

Susan Packard Videos

  • W.L. Mellon Speaker Series: Susan Packard
    Susan Packard, co-founder of Scripps Networks Interactive and former chief operating officer of HGTV, shared her insights on leadership.
  • Whose am I? | Susan Packard | TEDxUCLA
    We make decisions every day but do you ever wonder about the impact of your decisions on those beyond yourself?
  • Susan Packard: "New Rules of The Game" | Talks at Google

Susan Packard Books

Speaker Lists Featuring Susan Packard

Susan Packard Speaking Topics

  • Advancement Through Gamesmanship

    How do employees reach that next level in their career? Baseline talent gets everyone in the game. Then people begin to compete for advancement and factors such as likeability and trust influence who is promoted into senior roles. Susan Packard, co-founder of HGTV, lays out an approach to help your employees succeed called gamesmanship-a strategic way of thinking, as well as a language of business to help people advance. We are taught that 'winning' at work means collaboration and perfecting what we do. But these two drivers are not always the best way to move forward. Through a dynamic and down-to-earth approach, Packard lays out the rules of gamesmanship, based on her upcoming book, New Rules of the Game, and illustrates how employees can better compete for promotions and plum assignments by speaking an alternative language, as well as how they can handle the many stresses that come with being in the workplace.

  • Now What? Creativity, Innovation and Turning Ideas into Icons

    So you have a great, innovative idea that is without peer in the marketplace—how does that become a great business worth over $7 billion such as HGTV? Packard shares with the audience her experiences and the lessons learned in growing a multi-billion dollar business which today includes cable networks, books, DVDs, interactive properties and a family of trusted television personalities. A leader who inspired those around her to push the boundaries in innovating products to achieve business success, Packard shares the leadership skills necessary to incubate—and execute—game changing ideas.

  • How Culture Impacts Employee Engagement: Timeless Lessons on Talent

    Two of today’s toughest challenges are recruiting and retaining the best talent. Learn how a $7 billion business did it from the ground up, and how these lessons can apply to you. HGTV co-founder Susan Packard will cover critical areas such as team structure, having a sense of mission, and how small, inexpensive things can impact loyalty and workplace excellence. Having the right people in the right jobs with the right amount of motivation is crucial to any successful organization and Packard shares what employers must do to create a workplace that can become the envy of any industry.

  • The Leader Within: Growing Your Leadership Team

    What do leaders need today to excel? Hear from HGTV’s co-founder, Susan Packard, as she shares leadership lessons from businesses she has helped to build, and from the leadership work she is doing today. She will discuss how vision, audacity, and relentless focus are some of the key factors that make great leaders today. She will also share some unusual insights and stories about diversity as a business practice today.

  • Move Fast, Think Big: Building a Brand Leader

    HGTV took a big idea
    • a cable television network devoted to all things home
    • into a marketplace dominated by media giants and emerged the leader. Now launched in more than 98 million homes, HGTV changed how we envision our homes and, in the process, established a new model for business innovation and success. Packard shares with audiences strategies for forging and promoting a brand while gaining customers who'll remain loyal to it, and provides ideas for expanding into other channels and platforms to secure even greater market share while maintaining brand integrity.

FAQs on booking Susan Packard

  • How to book Susan Packard?

    Our booking agents have successfully helped clients around the world secure talent like Susan Packard for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Susan Packard, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Susan Packard or any other celebrity of your choice.
  • How much does it cost to book Susan Packard?

    Booking fees for Susan Packard, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Susan Packard, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Susan Packard?

    All American Entertainment has successfully secured celebrity talent like Susan Packard for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Susan Packard for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Susan Packard or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Susan Packard or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Susan Packard is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Susan Packard for your event is $30,000 - $50,000. Susan Packard generally travels from TN, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Barbara Corcoran, Randi Zuckerberg, Dr. Jackie Freiberg, Sallie Krawcheck and Polly LaBarre. Contact All American Speakers for ratings, reviews, videos and information on scheduling Susan Packard for an upcoming event.

Susan Packard Speaker Videos

  • W.L. Mellon Speaker Series: Susan Packard
    Susan Packard, co-founder of Scripps Networks Interactive and former chief operating officer of HGTV, shared her insights on leadership.
    Whose am I? | Susan Packard | TEDxUCLA
    We make decisions every day but do you ever wonder about the impact of your decisions on those beyond yourself?
  • Susan Packard: "New Rules of The Game" | Talks at Google

Susan Packard Speaking Topics

  • Advancement Through Gamesmanship

    How do employees reach that next level in their career? Baseline talent gets everyone in the game. Then people begin to compete for advancement and factors such as likeability and trust influence who is promoted into senior roles. Susan Packard, co-founder of HGTV, lays out an approach to help your employees succeed called gamesmanship-a strategic way of thinking, as well as a language of business to help people advance. We are taught that 'winning' at work means collaboration and perfecting what we do. But these two drivers are not always the best way to move forward. Through a dynamic and down-to-earth approach, Packard lays out the rules of gamesmanship, based on her upcoming book, New Rules of the Game, and illustrates how employees can better compete for promotions and plum assignments by speaking an alternative language, as well as how they can handle the many stresses that come with being in the workplace.

  • Now What? Creativity, Innovation and Turning Ideas into Icons

    So you have a great, innovative idea that is without peer in the marketplace—how does that become a great business worth over $7 billion such as HGTV? Packard shares with the audience her experiences and the lessons learned in growing a multi-billion dollar business which today includes cable networks, books, DVDs, interactive properties and a family of trusted television personalities. A leader who inspired those around her to push the boundaries in innovating products to achieve business success, Packard shares the leadership skills necessary to incubate—and execute—game changing ideas.

  • How Culture Impacts Employee Engagement: Timeless Lessons on Talent

    Two of today’s toughest challenges are recruiting and retaining the best talent. Learn how a $7 billion business did it from the ground up, and how these lessons can apply to you. HGTV co-founder Susan Packard will cover critical areas such as team structure, having a sense of mission, and how small, inexpensive things can impact loyalty and workplace excellence. Having the right people in the right jobs with the right amount of motivation is crucial to any successful organization and Packard shares what employers must do to create a workplace that can become the envy of any industry.

  • The Leader Within: Growing Your Leadership Team

    What do leaders need today to excel? Hear from HGTV’s co-founder, Susan Packard, as she shares leadership lessons from businesses she has helped to build, and from the leadership work she is doing today. She will discuss how vision, audacity, and relentless focus are some of the key factors that make great leaders today. She will also share some unusual insights and stories about diversity as a business practice today.

  • Move Fast, Think Big: Building a Brand Leader

    HGTV took a big idea
    • a cable television network devoted to all things home
    • into a marketplace dominated by media giants and emerged the leader. Now launched in more than 98 million homes, HGTV changed how we envision our homes and, in the process, established a new model for business innovation and success. Packard shares with audiences strategies for forging and promoting a brand while gaining customers who'll remain loyal to it, and provides ideas for expanding into other channels and platforms to secure even greater market share while maintaining brand integrity.

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Susan Packard

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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