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Bruce Turkel

Brand Management Guru

Bruce Turkel

Bruce Turkel

Brand Management Guru

Travels From Travels From:
Miami, FL, USA
Speaking Fee Speaking Fee:
Live Event: $20,000 - $30,000
Virtual Event: $10,000 - $20,000
More Fee Info
Categories Categories:
Categories Categories:
Business, Education, Entrepreneurism, Inspirational, Sales, Sales, Marketing and Branding, Virtual Speakers
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Bruce Turkel Biography

Bruce Turkel is a sought-after speaker on the subjects of branding, creativity, innovation, and leadership. An accomplished passionate presenter, he gladly shares easy-to-follow, proven steps for building brand value with his audiences. Turkel has an overarching theme for his talks: it’s “all about them.” Turkel instructs your audience members to focus on their customers, not their products or services, helping them open their minds and discover their creativity.

Drawing from his 30-plus years of ad agency experience, Turkel helps your audiences understand how to make their brands attractive to their customers, as well as how innovation can differentiate them from their competitors.

Turkel is captivating and insightful on stage. His unique presentations combine engaging wit, creative insights, thought-provoking ideas and smoking hot notes on his harmonica. Satisfied audiences from Turkel’s talks at MIT, Harvard, CHRIS and TEDx, and attendees at hundreds of corporate and industry events all agree that Turkel’s message, entertainment value, and inspiration stick around long after the session is over. That’s when your participants go back to work and think… differently.

Contact a speaker booking agent to check availability on Bruce Turkel and other top speakers and celebrities.

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Bruce Turkel Speaking Topics

  • Defining Your Brand

    BMW defines its brand essence with four words. Nike, GE and Wal-Mart use three. Barack Obama sold the most powerful product in the world with two: “Hope” and “Change.” In this multi-media speech, Bruce Turkel shows you how to reduce your brand message to its most practical, actionable, and compelling essence.

    While they’re laughing, your audiences will also be learning:

    • The three universal branding myths that are holding your company back.
    • The simple difference that sets all great brands apart, and
    • How to develop this game-changing difference for your brand.

  • How to Shift from The Great Resignation to The Great Retention

    According to FORTUNE Magazine, the Great Resignation has stunned many business owners and employers. Believe it or not, nearly two-thirds of U.S. workers are looking to change jobs or leave the workforce altogether. “Researchers have revealed turnover patterns that can explain why so many are quitting in droves right now. Employers looking to stop the exodus should pay attention: Much of the onus is on them to give workers better reasons to stay. Research has shown that people tend to quit their jobs after experiencing a “turnover shock”: a life event that precipitates self-reflection about one’s job satisfaction. Shocks can be positive, like grad school acceptance or a new baby, or negative, like a divorce or sick relative. Or they can be global catastrophes like COVID-19 that upend every aspect of daily life.” While many people might leave their jobs thanks to a blessed occasion or simply because they’re bored or looking for something new, that’s not always why we make changes. Sometimes change is forced on us by circumstances we’d rather not have to deal with. This is exactly what Bruce Turkel explores in his latest book, Is That All There Is? Real estate professionals call these circumstances the Seven Ds—Divorce, Downsizing, Disease, Disability, Disasters, Debt, and Death. Other than the blessings of a larger family or greater income, the Seven Ds are the main reasons people sell their homes and look for new places to live. They can also be the reasons why people finally decide to ditch their careers or their lifestyles and move on, especially if you add two more Ds—Dissatisfaction and Disappointment.

    Audiences will learn:

    • Why workers are leaving their jobs in record numbers.
    • What actions employers can take to stop the exodus and retain their people.
    • How to replace a “change management” with a “growth management” mindset.
    • How purpose drives retention in the new world of work.

  • All About Them

    Less than 10 years ago the key to selling yourself was to promote how great you were. If you didn’t blow your horn, who would? And unless you could afford a robust advertising campaign, selling yourself was the only way anyone could learn about you. Today everything’s changed. Today we each carry a thin wafer of silicon and glass that gives us immediate access to all the world’s knowledge. And all of your potential clients and customers have access to this same technology. This means they can know everything about you before they even step into your business. Success today requires you to turn the lens around and focus relentlessly on your customer. Bruce’s wildly entertaining presentation includes fascinating examples from Johann Sebastian Bach to The Wizard of Oz, from Andy Warhol’s excess to the Toyota Prius’ success, from the history of the Spanish Civil War to headlines ripped right out of today’s paper. Your audiences will be enlightened, entertained, and educated by Bruce’s talk. They’ll come away thanking you for a great event AND a great plan for their future.

    And your audiences will learn:

    • How to uncover the motivations of today’s consumer.
    • The real leadership difference between features and benefits.
    • The critical difference between content and context, and how it can multiply your sales.
    • The special sales secrets that are hidden in plain sight.
    • Why the traditional “Speeds & Feeds” sales strategy does not work anymore.

Bruce Turkel Videos

  • Bruce Turkel Demo
    Bruce Turkel Demo
  • Bruce Turkel’s Interactive Harmonica Experience
    Bruce Turkel’s Interactive Harmonica Experience
See All Videos »

Bruce Turkel Books

  • All about Them: Grow Your Business by Focusing on Others
    All about Them: Grow Your Business by Focusing on Others
  • Building Brand Value: Seven Simple Steps To Profitable Communications
    Building Brand Value: Seven Simple Steps To Profitable Communications

FAQs on booking Bruce Turkel

  • How do I book Bruce Turkel to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Bruce Turkel for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Bruce Turkel, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Bruce Turkel or any other speaker of your choice.

  • What are the speaker fees for Bruce Turkel

    Speaking fees for Bruce Turkel, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Bruce Turkel are for live events and for virtual events. For the most current speaking fee to hire Bruce Turkel, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

  • What topics does Bruce Turkel speak about?

    Bruce Turkel is a keynote speaker and industry expert whose speaking topics include Business, Education, Entrepreneurism, Inspirational, Sales, Sales, Marketing and Branding, Virtual Speakers.

  • Where does Bruce Turkel travel from?

    Bruce Turkel generally travels from Miami, FL, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.

  • Who is Bruce Turkel’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Bruce Turkel for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Bruce Turkel for your next private or corporate function.

  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Bruce Turkel or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Bruce Turkel is a keynote speaker and industry expert who speaks on a wide range of topics such as Defining Your Brand, How to Shift from The Great Resignation to The Great Retention and All About Them. The estimated speaking fee range to book Bruce Turkel for your event is $20,000 - $30,000. Bruce Turkel generally travels from Miami, FL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jerry Fletcher, Dave Lieber, Erik Qualman, Mike Walsh and Scott McKain. Contact All American Speakers for ratings, reviews, videos and information on scheduling Bruce Turkel for an upcoming live or virtual event.

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