Certified Financial Planner & Visual Artist; Author of "The Behavior Gap" and "The One-Page Financial Plan"
Carl Richards Biography
Carl Richards started The Sketch Guy column in The New York Times from the hills of Utah, crafting clear, relatable insights about money with just card stock and a Sharpie. The column ran weekly for a decade. This journey began when Richards applied for what he thought was a job as a “security guard,” only to find out the ad actually said “securities.” That slight misstep sparked a lifelong dedication to reshaping how we think about money.
Since then, Richards has become a Certified Financial Planner™, built and sold a successful investment firm, and spoken at financial and investment events worldwide—from Australia to South Africa, the UK, and major economic centers across Europe, Canada, and the United States. His bestsellers, "The Behavior Gap" and "The One-Page Financial Plan," have been translated into over ten languages and continue to resonate globally.
Through his daily podcast, "Behavior Gap Radio," which now has over 1,000 episodes and over one million downloads, Richards shares new perspectives on aligning our resources with what truly matters. His latest audio project, "50 Fires," backed by executive producers Chip and Joanna Gaines, explores the intersections of money and meaning with guests like Pete Holmes, David Whyte, Krista Tippett, and his favorite guest by far, his wife, Cori.
Richards founded The Society of Advice, a community of financial planners dedicated to the craft of advice. They gather for a monthly online workshop and frequent retreats in Park City, Utah.
In 2025, Richards will release a new book that, true to form, will be unlike anything seen in the personal finance section—and you better believe there will be sketches (97 of them, to be exact).
When he’s not exploring ideas about money, Richards, a Wilderness First Responder, can be found navigating Utah’s high mountain ridges on foot, skis, or bike. Married to Cori since 1995, they have four kids, whom they consider their best friends.
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Carl Richards Speaking Topics
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Purpose vs. Goals, Precision vs. Persistence, Facts vs. Empathy, Plans vs. Planning
In this session, financial advisors will gain greater awareness into what it means to deliver a behaviorally-informed financial planning process. Specifically, the session elaborates on the idea that financial planners are not defenders of an outdated map but are guides in an ever-changing landscape. To that end, advisors will learn specific phrasing for working with clients. They will gain insight into client emotions and how emotions can, if we are guides, positively impact the advisor-client relationship. And perhaps most important, advisors will be challenged to adopt a process where we normalize, with clients, the search for disconfirming evidence and begin to see financial plans as just strong opinions… held loosely, placing the power of the work between advisors and clients into course corrections and relationships.
Carl Richards Videos
MISTAKES That FINANCIAL ADVISORS Make ft. Carl Richards ...
Today, I'm joined by Carl Richards to talk about how to craft advice as a next gen financial professional. How are financial advisors and ...
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Carl Richards is a keynote speaker and industry expert who speaks on a wide range of topics such as Purpose vs. Goals, Precision vs. Persistence, Facts vs. Empathy, Plans vs. Planning. The estimated speaking fee range to book Carl Richards for your event is $30,000 - $50,000. Carl Richards generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Bola Sokunbi, Jason Schenker, Terry Savage, Daymond John and Jean Chatzky. Contact All American Speakers for ratings, reviews, videos and information on scheduling Carl Richards for an upcoming live or virtual event.
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