Connection & Leadership in the AI Era Expert; Former $4B CMO & CRO; CEO of GTMFlow; TEDx Speaker & Bestselling Author

San Francisco Bay Area, CA, USA
Live Event: $10,000 - $20,000 Virtual Event: $5,000 - $10,000 More Fee Info

Joelle Kaufman Biography

Joelle Kaufman is a keynote speaker, executive coach, and best-selling author of "Crushing the Cancer Curveball," and a former 25+ year CMO/CRO who generated over $4 billion at companies including Bloomreach, Firefly Network, and Dynamic Signal. The creator of Happiness Tripwires and a TEDx speaker, she helps leadership, sales, and people teams turn connection into measurable performance (18% higher sales, 50% less turnover), especially as AI reshapes how teams work. Her expertise spans leadership in the age of AI, team performance, employee engagement and retention, resilience, and growth mindset. She has spoken for Chief, Edward Jones, FirstMark Capital, and Washington State University, and 100% of clients would rehire her.

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Speaker profile last updated by AAE Talent Team on 08/01/2026.

Joelle Kaufman Speaking Topics

  • Happiness Tripwires: Turn Connection into Measurable Performance in the Age of AI

    In the AI era, teams are more productive and more alone than ever, and that disconnection quietly erodes performance, retention, and creativity. Joelle Kaufman shows leaders their most underused lever: happiness tripwires, small, deliberately planted moments of connection that anticipate a need and fire automatically. This is not a feel-good talk. It's a business case, backed by hard numbers: the most connected teams post 18% higher sales, 23% more profit, and 50% less turnover. Audiences don't just hear the science; they feel it, in a live exercise where the whole room's stress visibly drops on cue. They leave with a simple, three-step tool they can use Monday morning to build the connection that makes people sell more, stay longer, and perform under pressure.

    Attendee Results:

    • A three-step tool to design happiness tripwires that lift engagement, sales, and retention
    • Understand why connection, not raw intelligence, is the human edge in the age of AI
    • Experience the biology of connection firsthand through a powerful live exercise
    • Learn to turn everyday moments into measurable business outcomes
    • Leave with one question to bring to every AI rollout to protect creativity and collaboration

  • Curiosity Is a Team Sport: Building a Growth Mindset for the AI Era

    "Most growth-mindset advice is a poster and a pep talk, and it puts the whole burden on the individual. Joelle Kaufman offers the credible version leaders have been missing. People only get curious, take smart risks, and reskill when they feel safe. Fear, of AI, of being replaced, of failing in front of peers, flips a team into self-protection, which is a fixed mindset wearing a lanyard. In an era where expertise expires fast and careers move sideways, the durable edge isn't what your people know today, it's how fast they can learn tomorrow, and learning agility runs on connection. Using her signature happiness tripwires, small, deliberately planted moments of connection, Joelle shows leaders how to engineer the safety that makes genuine curiosity, adaptability, and reinvention possible.

    Attendee Results:

    • Understand why a growth mindset is a condition you build, not a trait you train
    • Learn to spot fixed-mindset-under-threat before it stalls performance
    • Discover the connection moves that unlock curiosity and smart risk-taking
    • Make it safe for people to say ""I don't know yet"" and reskill faster
    • Leave with a practical way to keep teams adaptable as AI reshapes the work

Read More +

Joelle Kaufman Videos

The Recipe for a Top-Tier S&M Management Team (Joelle Kaufman)

The Recipe for a Top-Tier S&M Management Team (Joelle Kaufman)

Joelle Kaufman, former CRO & CMO at Dynamic Signal, spoke at FirstMark's 2020 CRO Summit.

  • How do I book Joelle Kaufman to speak at my event?

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  • What are the speaker fees for Joelle Kaufman

    Speaking fees for Joelle Kaufman, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Joelle Kaufman are $10,000 - $20,000 for live events and under $10,000 for virtual events. For the most current speaking fee to hire Joelle Kaufman, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Joelle Kaufman speak about?

  • Where does Joelle Kaufman travel from?

    Joelle Kaufman generally travels from San Francisco Bay Area, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Joelle Kaufman’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Joelle Kaufman for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Joelle Kaufman for your next private or corporate function.
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Joelle Kaufman is a keynote speaker and industry expert who speaks on a wide range of topics such as Happiness Tripwires: Turn Connection into Measurable Performance in the Age of AI, Curiosity Is a Team Sport: Building a Growth Mindset for the AI Era, Crushing Curveballs: Lead Through the Unexpected and Come Back Stronger, The Talent Trap: Why High Achievers Get Stuck, and How to Break Free and The New GTM Power Move: Elevate Your Customers or Get Left Behind. The estimated speaking fee range to book Joelle Kaufman for your event is $10,000 - $20,000. Joelle Kaufman generally travels from San Francisco Bay Area, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Carly Fiorina, Barbara Corcoran, Sharon Gai, Sophia Amoruso and Shayla Rivera. Contact All American Speakers for ratings, reviews, videos and information on scheduling Joelle Kaufman for an upcoming live or virtual event.

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