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Al Masocco

Expert in Rock N' Roll Marketing and Branding

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 Al Masocco Biography

Throughout his career with CBS Records, Sony Music, The Firm and now his company PulseBeat Marketing, Al Masocco works on a daily basis in communication/managing Label and Artist operations along with developing and implementation of marketing plans, reviewing budgets, working with online teams and then turn it into a tactical reality. The practice of exposure and managing the flow of information between Labels, Managers, outside Organizations and the Public is a key part of all of his marketing efforts.

PulseBeat Marketing is a full service, Los Angeles based company, reaching out to the broad, diverse and creative music community on a worldwide scale. Throughout his career, combining music with the visual media has always been the centerpiece of all Masocco's music videos, television and movie projects along with being a liaison between the creative and business ends of this process.

The opportunity to help expand growth and develop brands at different companies has always been of key interest to Masocco, and his life's work reflects that. He's been in the music industry for over 30 years both in sales and marketing, but even more than that, the music scene has always been a central part of my marketing career. His current and past positions speak for themselves. He has been in the music business for the past 30+ years, working at corporate giants like CBS Records, Sony Music, and The Firm, in both music and film management roles. He was the VP of Marketing for Epic Records for well over a decade, Head Of Marketing for MJJ Records (Michael Jackson's Label) and SVP of Worldwide Marketing for The Firm Management Company, helping launch the company from its initial roster of three clients to well over 200.

The Firm also gave Masocco the privilege of helping to re-launch the legendary "PONY" Sneakers/Apparel brand in 2001, literally breathing fresh life into a brand that had been dormant for years. Through my music connections, he was able to sign celebrity entertainers such as Justin Timberlake, Korn, Snoop Dogg, Pamela Anderson, Paris Hilton, Jack Tatum and Pete Rose to participate in his Pony re-launch campaign. In 2003, Global Brand Marketing, based in Santa Barbara, CA, acquired Pony at a substantial profit for The Firm. Masocco was a key figure in the transition of this brand to its new owner. He is now the CEO and Founder of PulseBeat Marketing, a very solid, independent marketing business dealing with the development of new music artists, labels and management companies, throughout all musical genres.

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Speaking Topics
  • PulseBeat Lectures - A Rock N' Roll Lecture Presentation

    This traveling in-person presentation is devoted primarily to college and corporate events. The 90-minute lecture covers my 30+ years in music marketing and working with some of the biggest artists in music. It is a unique multi-media presentation from someone who helped shape music from the 1970's to the present day, lived it and made many people famous because of it. Highlights from the lecture series include my days with CBS/Sony Music, working with such acts as; Michael Jackson, The Stones, The Clash, Jeff Beck, Pink Floyd, Stevie Ray Vaughan, Paul McCartney, Snoop Dogg, and Korn. Also included are stories from my work with The Firm and their clients; Michael Jackson, Audioslave, Jennifer Lopez, Snoop Dogg, Enrique Iglesias, Limp Bizkit, Dixie Chicks, Michelle Branch, Linkin Park, Korn, the Dean Martin estate and The Doors estate.

FAQs
  • HOW TO BOOK Al Masocco?

    Our booking agents have successfully helped clients around the world secure talent like Al Masocco for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Al Masocco, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Al Masocco or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Al Masocco?

    Booking fees for Al Masocco, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Al Masocco, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Al Masocco?

    All American Entertainment has successfully secured celebrity talent like Al Masocco for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Al Masocco for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Al Masocco or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Al Masocco or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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During normal business hours, we respond to most inquiries within 4 hours.

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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Al Masocco

Expert in Rock N' Roll Marketing and Branding

Travels From:
Orange County, CA, USA
Speaking Fee:

Al Masocco Biography

Throughout his career with CBS Records, Sony Music, The Firm and now his company PulseBeat Marketing, Al Masocco works on a daily basis in communication/managing Label and Artist operations along with developing and implementation of marketing plans, reviewing budgets, working with online teams and then turn it into a tactical reality. The practice of exposure and managing the flow of information between Labels, Managers, outside Organizations and the Public is a key part of all of his marketing efforts.

PulseBeat Marketing is a full service, Los Angeles based company, reaching out to the broad, diverse and creative music community on a worldwide scale. Throughout his career, combining music with the visual media has always been the centerpiece of all Masocco's music videos, television and movie projects along with being a liaison between the creative and business ends of this process.

The opportunity to help expand growth and develop brands at different companies has always been of key interest to Masocco, and his life's work reflects that. He's been in the music industry for over 30 years both in sales and marketing, but even more than that, the music scene has always been a central part of my marketing career. His current and past positions speak for themselves. He has been in the music business for the past 30+ years, working at corporate giants like CBS Records, Sony Music, and The Firm, in both music and film management roles. He was the VP of Marketing for Epic Records for well over a decade, Head Of Marketing for MJJ Records (Michael Jackson's Label) and SVP of Worldwide Marketing for The Firm Management Company, helping launch the company from its initial roster of three clients to well over 200.

The Firm also gave Masocco the privilege of helping to re-launch the legendary "PONY" Sneakers/Apparel brand in 2001, literally breathing fresh life into a brand that had been dormant for years. Through my music connections, he was able to sign celebrity entertainers such as Justin Timberlake, Korn, Snoop Dogg, Pamela Anderson, Paris Hilton, Jack Tatum and Pete Rose to participate in his Pony re-launch campaign. In 2003, Global Brand Marketing, based in Santa Barbara, CA, acquired Pony at a substantial profit for The Firm. Masocco was a key figure in the transition of this brand to its new owner. He is now the CEO and Founder of PulseBeat Marketing, a very solid, independent marketing business dealing with the development of new music artists, labels and management companies, throughout all musical genres.

Al Masocco Speaking Topics

  • PulseBeat Lectures - A Rock N' Roll Lecture Presentation

    This traveling in-person presentation is devoted primarily to college and corporate events. The 90-minute lecture covers my 30+ years in music marketing and working with some of the biggest artists in music. It is a unique multi-media presentation from someone who helped shape music from the 1970's to the present day, lived it and made many people famous because of it. Highlights from the lecture series include my days with CBS/Sony Music, working with such acts as; Michael Jackson, The Stones, The Clash, Jeff Beck, Pink Floyd, Stevie Ray Vaughan, Paul McCartney, Snoop Dogg, and Korn. Also included are stories from my work with The Firm and their clients; Michael Jackson, Audioslave, Jennifer Lopez, Snoop Dogg, Enrique Iglesias, Limp Bizkit, Dixie Chicks, Michelle Branch, Linkin Park, Korn, the Dean Martin estate and The Doors estate.

FAQs on booking Al Masocco

  • How to book Al Masocco?

    Our booking agents have successfully helped clients around the world secure talent like Al Masocco for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Al Masocco, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Al Masocco or any other celebrity of your choice.
  • How much does it cost to book Al Masocco?

    Booking fees for Al Masocco, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Al Masocco, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Al Masocco?

    All American Entertainment has successfully secured celebrity talent like Al Masocco for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Al Masocco for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Al Masocco or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Al Masocco or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Al Masocco is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Al Masocco for your event is $5,000 - $10,000. Al Masocco generally travels from Orange County, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Charlie Hughes, JP Pawliw-Fry, Brad Karsh, Michael Pantalon, Ph.D. and Seth Mattison. Contact All American Speakers for ratings, reviews, videos and information on scheduling Al Masocco for an upcoming event.

Al Masocco Speaking Topics

  • PulseBeat Lectures - A Rock N' Roll Lecture Presentation

    This traveling in-person presentation is devoted primarily to college and corporate events. The 90-minute lecture covers my 30+ years in music marketing and working with some of the biggest artists in music. It is a unique multi-media presentation from someone who helped shape music from the 1970's to the present day, lived it and made many people famous because of it. Highlights from the lecture series include my days with CBS/Sony Music, working with such acts as; Michael Jackson, The Stones, The Clash, Jeff Beck, Pink Floyd, Stevie Ray Vaughan, Paul McCartney, Snoop Dogg, and Korn. Also included are stories from my work with The Firm and their clients; Michael Jackson, Audioslave, Jennifer Lopez, Snoop Dogg, Enrique Iglesias, Limp Bizkit, Dixie Chicks, Michelle Branch, Linkin Park, Korn, the Dean Martin estate and The Doors estate.

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During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Al Masocco

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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