Chief Marketing and PR Officer at Ally

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Andrea Brimmer Biography

Andrea Brimmer is the chief marketing and PR officer of Ally Financial and is responsible for leading all aspects of the company’s integrated marketing and brand transformation, driving unprecedented growth and disruptive consumer engagement.

Brimmer joined the company in 2006 and spearheaded the creation and launch of the Ally brand in 2009. Since becoming CMO in 2015, she has unified the brand under the company’s “Do It Right” mantra, and at her direction, Ally has established itself as a “different” kind of financial services company, dedicated to solving customer pain points that traditional institutions ignored.

Brimmer is widely recognized as one of the country’s most innovative and effective marketing leaders, known for being a dynamically disruptive and culturally astute trailblazer. The work of her team garnered recognition for Ally on many prominent industry lists and rankings, including the Fast Company Brands that Matter list for three consecutive years, most recently in 2024. Her many honors include Forbes CMO Hall of Fame (2024) and a five-time honoree on the Forbes list of World’s Most Influential CMOs. She was 2024 She Runs It Woman of the Year and is the only three-time winner of the Financial Communications Society Marketer of the Year award. She was also named to the 2023 Forbes Entrepreneurial CMO 50 and Fast Company’s 2023 Most Creative People in Business.

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Speaker profile last updated by AAE Talent Team on 08/28/2025.

Andrea Brimmer Videos

Signal Archives: Andrea Brimmer, The 'Relentless Ally' - YouTube

Signal Archives: Andrea Brimmer, The 'Relentless Ally' - YouTube

At Ally Financial Chief Marketing and Public Relations Officer Andrea Brimmer turned a General Motors spin-off into a bank that wants to be ...

Ally Financial'sCMO Andrea Brimmer On The C-Suite's Lack Of ...

Ally Financial'sCMO Andrea Brimmer On The C-Suite's Lack Of ...

Forbes CMO Network Managing Director Seth Matlins sits with Ally Financial's Chief Marketing and PR Officer Andrea Brimmer for a ...

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  • What topics does Andrea Brimmer speak about?

    Andrea Brimmer is a keynote speaker and industry expert whose speaking topics include Finance, Marketing
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Andrea Brimmer is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book Andrea Brimmer for your event is available upon request. Andrea Brimmer generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Marc Mathieu, Tyra Neal, Mark Friedlander, Arielle Patrick and Nancy Twine. Contact All American Speakers for ratings, reviews, videos and information on scheduling Andrea Brimmer for an upcoming live or virtual event.

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