Author of "Maximum Momentum: How to Build it and How to Keep It," Founder & CEO of Decode_M
Mike Berland Biography
Author of Maximum Momentum: How to Build it and How to Keep It, Berland is the Founder and CEO of Decode_M, a research, insights and analytics firm that decodes data into momentum for its clients. Throughout his career, he has represented prominent political figures, major companies and social movements. Prior to founding Decode_M, he was the CEO of the insights and analytics arm of Edelman Public Relations, Edelman Berland, and President of the research and political polling firm Penn, Schoen & Berland.
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Mike Berland Speaking Topics
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This Can Be Measured—And That Matters
Metrics in marketing matter. But for too long, the adage that “half my ad/marketing investment is working—I just don’t know which half” has rung true. With the onslaught of big data, information abounds. For many, making sense of it—making it knowable—remains elusive.
Starting from the Newtonian definition of momentum, Mike Berland and the Decode_M team have developed an algorithm—rooted in statistical and machine learning methods from Natural Language Processing, entity recognition and trend analysis—that quantifies cultural momentum. They call it the MFactor. The MFactor can measure the cultural momentum of any entity—business, brand, person, movement, trend, news item and more. It solves the challenges marketers have long wrestled with. With momentum insights in hand, teams can make smarter decisions and investments. They can better assess when to go deeper, and when to retreat. Now that’s a data point to leverage.
Audience / Best for:
- Data miners
- Marketers
- Brand Ambassadors
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The Propulsion Formula
Forget lucky charms, this is a force like no other. MOMENTUM. Measurable and predictable, it applies equally to consumer products as celebrities, tech innovation to Fortune 500 executives. It’s deeper and more telling than Q-scores, fads or tipping points.
By diving into and mapping out the five core drivers of momentum, Berland ensures you’ll leave better positioned to leverage the power it brings, including specific ways to generate more for you and your brand.
- Polarization: Discussions powered by strong controversy are good often a fuel source
- Innovation: New and improved, including a sense of "fear of missing out" (FOMO) adds to the fire
- Stickiness: Being memorable matters
- Disruption: Challenging and changing current thinking, business or cultural beliefs
- Social Impact: Connecting to a larger purpose
Audience / Best for:
- CMOs and brand ambassadors
- Technology
- Consumer products
- Entertainment
- Marketing/ad agencies and teams
Mike Berland Videos
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How do I book Mike Berland to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Mike Berland for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Mike Berland, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Mike Berland or any other speaker of your choice. -
What are the speaker fees for Mike Berland
Speaking fees for Mike Berland, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Mike Berland are $10,000 - $20,000 for live events and available upon request for virtual events. For the most current speaking fee to hire Mike Berland, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Mike Berland speak about?
Mike Berland is a keynote speaker and industry expert whose speaking topics include Author, Business, Business Growth, Data, Marketing, Motivational -
Where does Mike Berland travel from?
Mike Berland generally travels from Las Vegas, NV, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
Who is Mike Berland’s agent?
AAE Speakers Bureau has successfully booked keynote speakers like Mike Berland for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Mike Berland for your next private or corporate function. -
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AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Mike Berland or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us. -
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Mike Berland is a keynote speaker and industry expert who speaks on a wide range of topics such as This Can Be Measured—And That Matters, The Propulsion Formula, Why 400 Years of Science Matters Today and The Magic of Momentum. The estimated speaking fee range to book Mike Berland for your event is $10,000 - $20,000. Mike Berland generally travels from Las Vegas, NV, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jay Baer, R "Ray" Wang, Igor Beuker, Mike Walsh and Sharon Gai. Contact All American Speakers for ratings, reviews, videos and information on scheduling Mike Berland for an upcoming live or virtual event.
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