Design-Driven Innovation Expert & Leadership Scholar; Josefsson Family Chair at Stockholm School of Economics; Author of "Design-Driven Innovation"
Roberto Verganti Biography
Roberto Verganti is recognized for his expertise in design-driven innovation and leadership. Verganti holds the Josefsson Family Chair in Art and Innovation at the Stockholm School of Economics, where he directs the Center for Art and Innovation. He is also a faculty member at Harvard Business School, teaching design theory and practice for the MS/MBA program conducted jointly with the Harvard School of Engineering and Applied Sciences. Verganti co-founded Leadin'Lab, the laboratory on leadership, design, and innovation at the School of Management of Politecnico di Milano.
Verganti's research centers on the creation of meaning in products and services, focusing on how organizations can develop offerings that resonate with both businesses and society. His work operates at the intersection of strategy, design, and technology management. At Politecnico di Milano, Verganti founded and served as the first director of the School of Doctoral Programs and the Alta Scuola Politecnica, a multidisciplinary innovation school for master's students. He serves as an ambassador of the European Innovation Council at the European Commission and holds an honorary doctorate in economics and business administration from the University of Vaasa.
Verganti is the author of two books on innovation. "Design-Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean," published by Harvard Business Press, presents a theory of strategy and innovation, examining how companies such as Apple, Alessi, and Nintendo create innovations that generate strong user engagement. "Design-Driven Innovation" has been recognized by BusinessWeek and the Academy of Management and has been translated into several languages. His subsequent book, "Overcrowded: Designing Meaningful Products in a World Awash with Ideas," published by MIT Press, outlines processes and methods for achieving breakthrough transformations in product design.
Verganti has published more than 150 articles in scientific journals, including Management Science, Research Policy, and Journal of Product Innovation Management, where he received the Albert Page Best Paper Award for the article "Innovation and Design in the Age of Artificial Intelligence." He has contributed extensively to Harvard Business Review, with articles such as "Innovating Through Design," "Which Kind of Collaboration is Right for You," "Designing Breakthrough Products," and "The Innovative Power of Criticism." Verganti is a member of the Hall of Fame of the Journal of Product Innovation Management and serves as an associate editor.
Verganti's research on design management and design clusters has been recognized with the Compasso d'Oro, a prominent design award in Italy. His work has been featured in The Wall Street Journal, The New York Times, Financial Times, Forbes, and BusinessWeek. Verganti has advised executives and senior managers at a range of manufacturing and service firms, including Ferrari, Ducati, Procter & Gamble, Unilever, Gucci, Samsung, Johnson & Johnson, Microsoft, Adobe, IBM, and L'Oréal.
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Roberto Verganti Speaking Topics
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"What? You too?” - The power of pairs in innovation
We tend to think that innovation comes either from a lonely genius or from a community. Yet, if we look at many stories of breakthrough ventures, we discover that at the core there often is a pair: Steve Jobs and Steve Wozniak; Larry Page and Sergey Brin; Bill Gates and Paul Allen. The magic number in innovation is 2.
Innovation of course requires people and resources. The more we are, the better it is. But there are key moments, in any innovation journey, where things move forward only through the close collaboration between two persons. The trusted protected environment of a pair enable us to dare sharing half backed and unorthodox ideas, before exposing them to a larger audience. It also creates frank dynamics of mutual challenges and growth, just like sparring partners in boxing: I challenge you because I want you to win. Finally, when we are committed to another specific person, we feel personally accountable to her: when the journey will be at risk, I will hardly step back. The intimate space between two people is therefore a source of protection, reflection, resilience, which is essential to create breakthroughs. How do you find your sparring partner for your innovation journey? How do you create and nurture the intimate space that enables the two of you to go where you would never go alone? How do you move between collaboration in a large community, and pair collaboration?
This speech will tell you the unveiled secrets of many innovation leaders: the capability to pick and work with an inspiring sparring partner.
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Design-Driven Transformation
Leaders know how difficult it is to drive transformation in an organization. Traditional change management paradigms promoted a classic top-down approach, assuming that people is unwilling to change: they suggest the creation of a burning platform, the communication of a change program, and the extrinsic motivation of people. And they fail.
Design Thinking is offering leaders a totally new perspective on how do drive transformation: an engaging bottom up approach, pervasive, inspired by purpose and meaning, centred on users. With Design Thinking people drive change rather than being driven into change. This speech explains why Design Thinking is the next revolution in the theories of business transformation. It shows how it works and how you can use it to become a pioneer in leadership and growth.
Roberto Verganti Videos
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What are the speaker fees for Roberto Verganti
Speaking fees for Roberto Verganti, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Roberto Verganti are $20,000 - $30,000 for live events and under $10,000 for virtual events. For the most current speaking fee to hire Roberto Verganti, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Roberto Verganti speak about?
Roberto Verganti is a keynote speaker and industry expert whose speaking topics include Art & Design, Author, Business Consulting, Business Leadership, College, Creativity, Disruptive Thinking, Education, Innovation, Leadership, Professors, Strategic Leadership, Thought Leadership -
Where does Roberto Verganti travel from?
Roberto Verganti generally travels from Stockholm, Sweden, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
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Roberto Verganti is a keynote speaker and industry expert who speaks on a wide range of topics such as "What? You too?” - The power of pairs in innovation , Design-Driven Transformation and Overcrowded - Designing Meaningful Innovations in a World Awash with Ideas. The estimated speaking fee range to book Roberto Verganti for your event is $20,000 - $30,000. Roberto Verganti generally travels from Stockholm, Sweden and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Richard Florida, Behnam Tabrizi, Paul Redmond, George Nagle and Christopher Bell. Contact All American Speakers for ratings, reviews, videos and information on scheduling Roberto Verganti for an upcoming live or virtual event.
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