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Wendy De La Rosa

Behavioral Scientist & Co-founder of Common Cents Lab; FinTech UX Expert to Improve Financial Decision-Making

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Wendy De La Rosa Biography

Wendy De La Rosa is an Assistant Professor at The Wharton School at the University of Pennsylvania. She focuses on using behavioral science to improve consumers' financial well-being.

De La Rosa is also the co-creator and host of TED's "Your Money and Your Mind" series, the co-founder of the Common Cents Lab, and a Forbes 30 under 30 Finance honoree. Her award-winning research work has been published in the Wall Street Journal, CNBC, Forbes, Journal for Consumer Research, Proceedings of the National Academy of Sciences, Scientific American, PBS Newshour, and TechCrunch, among others. Her TED talks have been viewed over 6.5 million times.

Prior to joining Wharton, Wendy received her Ph.D. from Stanford's Graduate School of Business and helped start Google's first behavioral economics unit.

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FAQs
  • HOW TO BOOK Wendy De La Rosa?

    Our booking agents have successfully helped clients around the world secure talent like Wendy De La Rosa for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Wendy De La Rosa, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Wendy De La Rosa or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Wendy De La Rosa?

    Speaking fees for Wendy De La Rosa, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Wendy De La Rosa charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Wendy De La Rosa, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Wendy De La Rosa?

    All American Entertainment has successfully secured celebrity talent like Wendy De La Rosa for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Wendy De La Rosa for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Wendy De La Rosa or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Wendy De La Rosa or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

Behavioral Scientist & Co-founder of Common Cents Lab; FinTech UX Expert to Improve Financial Decision-Making

Travels From:
Haverford, PA, USA
Speaking Fee:

Wendy De La Rosa Biography

Wendy De La Rosa is an Assistant Professor at The Wharton School at the University of Pennsylvania. She focuses on using behavioral science to improve consumers' financial well-being.

De La Rosa is also the co-creator and host of TED's "Your Money and Your Mind" series, the co-founder of the Common Cents Lab, and a Forbes 30 under 30 Finance honoree. Her award-winning research work has been published in the Wall Street Journal, CNBC, Forbes, Journal for Consumer Research, Proceedings of the National Academy of Sciences, Scientific American, PBS Newshour, and TechCrunch, among others. Her TED talks have been viewed over 6.5 million times.

Prior to joining Wharton, Wendy received her Ph.D. from Stanford's Graduate School of Business and helped start Google's first behavioral economics unit.

Wendy De La Rosa Videos

  • The money talk that every couple needs to have | Your Money and Your Mind
    When it comes to talking about money with your significant other, most of us … just don’t. But the fact is, if you share a life, you need to...
  • Why we make bad financial choices -- even when we know better
    We all know we should spend less and save more, yet many of us struggle to do this and we blame ourselves. Turns out, our environment is what we...
  • Wendy De La Rosa - Behavioural Scientist, Ted Series Host
    Today’s episode features Wendy De La Rosa, a PhD candidate at Stanford University in the Graduate School of Business where she studies the consumer...

Speaker Lists Featuring Wendy De La Rosa

FAQs on booking Wendy De La Rosa

  • How to book Wendy De La Rosa?

    Our booking agents have successfully helped clients around the world secure talent like Wendy De La Rosa for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Wendy De La Rosa, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Wendy De La Rosa or any other celebrity of your choice.
  • How much does it cost to book Wendy De La Rosa?

    Speaking fees for Wendy De La Rosa, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Wendy De La Rosa charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Wendy De La Rosa, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Wendy De La Rosa?

    All American Entertainment has successfully secured celebrity talent like Wendy De La Rosa for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Wendy De La Rosa for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Wendy De La Rosa or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Wendy De La Rosa or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Wendy De La Rosa is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Wendy De La Rosa for your event is $20,000 - $30,000. Wendy De La Rosa generally travels from Haverford, PA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Viola Llewellyn, Angel Rich, Jalak Jobanputra, Christina Qi and Cassandra Worthy. Contact All American Speakers for ratings, reviews, videos and information on scheduling Wendy De La Rosa for an upcoming live or virtual event.

Wendy De La Rosa Speaker Videos

  • The money talk that every couple needs to have | Your Money and Your Mind
    When it comes to talking about money with your significant other, most of us … just don’t. But the fact is, if you share a life, you need to discuss your finances now, says behavioral scientist...
    Why we make bad financial choices -- even when we know better
    We all know we should spend less and save more, yet many of us struggle to do this and we blame ourselves. Turns out, our environment is what we really need to change, and behavioral scientist Wendy...
  • Wendy De La Rosa - Behavioural Scientist, Ted Series Host
    Today’s episode features Wendy De La Rosa, a PhD candidate at Stanford University in the Graduate School of Business where she studies the consumer behaviour of middle income individuals. Wendy was...
    Wendy DeLaRosa on applying behavioral science
    Wendy DeLaRosa of Common Cents Lab interviewed at the Behavioral Science & Marketing Summit. We talk about her expertise, the challenges and opportunities facing the field of behavioral science...
  • Adobe Think Tank: The Science Behind Gen Z's New Approach to ...
    Hear from Wendy De La Rosa, co-founder of Common Cents Lab, on behavioral economics and how it influences Gen Z's approach to workplaces and leadership.
    Wendy De La Rosa: Common Cents Is Like A Time Machine | Forbes
    Wendy De La Rosa is changing how fintech startups relate to real people with Common Cents.

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Speakers Similar to Wendy De La Rosa

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

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