Franklin, TN, USA
Categories:LinkedIn—the leading social platform for professionals—now has over 500 million members worldwide, 10 million active job postings, and data on more than 9 million companies. The networking, referral, and prospect research opportunities are vast for insurance agents and brokers—if they take advantage of all LinkedIn has to offer. At a minimum, every salesperson in your organization should have a fully completed LinkedIn profile. We strongly suggest that every individual in your office also have a complete profile. This session demonstrates the benefits of an active LinkedIn presence and demonstrates how to get started.
Showing up on a Google search results page is a key way to generate new business. However, being found on the Internet takes much more than having an outdated agency website and a Facebook page. Maximizing your organization’s Internet presence so that the right people can find you requires understanding of how search engines work and then learning the specific steps anyone can take to increase his or her chances of being visible in a search. The good news is that it costs little to nothing to get started. This presentation details the steps you can take to get started.
The marketing activities that agencies have relied on for many years to retain existing clients and generate new business are not working as well as in the past. The new consumer is using the Internet for researching all types of purchases, including insurance policies. New mobile computing platforms, including iPads, smartphones, and other mobile devices are redefining what it means to “stay in touch.” Even with all the new “stuff,” people still want to buy from people. Moreover, this is why independent agencies should not be afraid of this transformation. Companies can take advantage of this change and grow their agencies if they are willing to think differently about marketing and sales. This presentation details the six key elements of a successful strategy that will produce increased retention and generate new business.
Best practices have been a tool used by agencies to measure how their operation stacks up to other agencies by looking at what’s worked in the past. Unfortunately, looking at past successes no longer guarantees future success. How we sell, market, communicate, collaborate, innovate, and learn are all changing faster than ever. Going beyond best practices helps agencies learn how to look ahead at what will be successful as they test, experiment, fail, learn, and get better at creating an excellent customer experience. Agencies that are willing to look ahead will be the successful companies in the future. A Beyond Best Practice Agency is not satisfied with being in the top 25%; they strive to be in the top 1% and are the leaders that other agencies follow.
Simply providing good customer service is no longer good enough. Today’s consumers’ expectations are changing fast. Their expectation of what makes an excellent customer experience is changing even more quickly. Successful agencies that look toward the future will be adapting and changing as fast or faster than the consumers they serve. This program provides a roadmap for what it takes to create an experience that will keep customers coming back.
Technology is a key tool for effectively managing today’s insurance agency. That same technology also presents risks and challenges that need to be addressed and managed to minimize your agency errors and omissions exposure. This class will explore technologies being used by agency staff that increase E&O exposures such as poor email management, capturing electronic documents, remote workers, interactive websites, text message use and compliance, company and agency service centers, social platforms, and client self-service. Specific recommendations on how to reduce an agency’s exposure to potential problems will be discussed.
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Users also viewed these speakers:This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.
All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.
If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.
LinkedIn—the leading social platform for professionals—now has over 500 million members worldwide, 10 million active job postings, and data on more than 9 million companies. The networking, referral, and prospect research opportunities are vast for insurance agents and brokers—if they take advantage of all LinkedIn has to offer. At a minimum, every salesperson in your organization should have a fully completed LinkedIn profile. We strongly suggest that every individual in your office also have a complete profile. This session demonstrates the benefits of an active LinkedIn presence and demonstrates how to get started.
Showing up on a Google search results page is a key way to generate new business. However, being found on the Internet takes much more than having an outdated agency website and a Facebook page. Maximizing your organization’s Internet presence so that the right people can find you requires understanding of how search engines work and then learning the specific steps anyone can take to increase his or her chances of being visible in a search. The good news is that it costs little to nothing to get started. This presentation details the steps you can take to get started.
The marketing activities that agencies have relied on for many years to retain existing clients and generate new business are not working as well as in the past. The new consumer is using the Internet for researching all types of purchases, including insurance policies. New mobile computing platforms, including iPads, smartphones, and other mobile devices are redefining what it means to “stay in touch.” Even with all the new “stuff,” people still want to buy from people. Moreover, this is why independent agencies should not be afraid of this transformation. Companies can take advantage of this change and grow their agencies if they are willing to think differently about marketing and sales. This presentation details the six key elements of a successful strategy that will produce increased retention and generate new business.
Best practices have been a tool used by agencies to measure how their operation stacks up to other agencies by looking at what’s worked in the past. Unfortunately, looking at past successes no longer guarantees future success. How we sell, market, communicate, collaborate, innovate, and learn are all changing faster than ever. Going beyond best practices helps agencies learn how to look ahead at what will be successful as they test, experiment, fail, learn, and get better at creating an excellent customer experience. Agencies that are willing to look ahead will be the successful companies in the future. A Beyond Best Practice Agency is not satisfied with being in the top 25%; they strive to be in the top 1% and are the leaders that other agencies follow.
Simply providing good customer service is no longer good enough. Today’s consumers’ expectations are changing fast. Their expectation of what makes an excellent customer experience is changing even more quickly. Successful agencies that look toward the future will be adapting and changing as fast or faster than the consumers they serve. This program provides a roadmap for what it takes to create an experience that will keep customers coming back.
Technology is a key tool for effectively managing today’s insurance agency. That same technology also presents risks and challenges that need to be addressed and managed to minimize your agency errors and omissions exposure. This class will explore technologies being used by agency staff that increase E&O exposures such as poor email management, capturing electronic documents, remote workers, interactive websites, text message use and compliance, company and agency service centers, social platforms, and client self-service. Specific recommendations on how to reduce an agency’s exposure to potential problems will be discussed.
Steve Anderson is a keynote speaker and industry expert who speaks on a wide range of topics such as The Benefits of Mastering LinkedIn, Becoming a Master of Your Internet Presence, A Balanced Approach to Agency Marketing, Going Beyond Best Practices, Creating a Customer Experience Your Clients Expect Today and Agency Technology Adoption and E&O Exposures. The estimated speaking fee range to book Steve Anderson for your event is $5,000 - $10,000. Steve Anderson generally travels from Franklin, TN, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Sabine Heller, Cynthia Germanotta, Linda Descano, Bill Rancic and Gary Vaynerchuk. Contact All American Speakers for ratings, reviews, videos and information on scheduling Steve Anderson for an upcoming live or virtual event.
LinkedIn—the leading social platform for professionals—now has over 500 million members worldwide, 10 million active job postings, and data on more than 9 million companies. The networking, referral, and prospect research opportunities are vast for insurance agents and brokers—if they take advantage of all LinkedIn has to offer. At a minimum, every salesperson in your organization should have a fully completed LinkedIn profile. We strongly suggest that every individual in your office also have a complete profile. This session demonstrates the benefits of an active LinkedIn presence and demonstrates how to get started.
Showing up on a Google search results page is a key way to generate new business. However, being found on the Internet takes much more than having an outdated agency website and a Facebook page. Maximizing your organization’s Internet presence so that the right people can find you requires understanding of how search engines work and then learning the specific steps anyone can take to increase his or her chances of being visible in a search. The good news is that it costs little to nothing to get started. This presentation details the steps you can take to get started.
The marketing activities that agencies have relied on for many years to retain existing clients and generate new business are not working as well as in the past. The new consumer is using the Internet for researching all types of purchases, including insurance policies. New mobile computing platforms, including iPads, smartphones, and other mobile devices are redefining what it means to “stay in touch.” Even with all the new “stuff,” people still want to buy from people. Moreover, this is why independent agencies should not be afraid of this transformation. Companies can take advantage of this change and grow their agencies if they are willing to think differently about marketing and sales. This presentation details the six key elements of a successful strategy that will produce increased retention and generate new business.
Best practices have been a tool used by agencies to measure how their operation stacks up to other agencies by looking at what’s worked in the past. Unfortunately, looking at past successes no longer guarantees future success. How we sell, market, communicate, collaborate, innovate, and learn are all changing faster than ever. Going beyond best practices helps agencies learn how to look ahead at what will be successful as they test, experiment, fail, learn, and get better at creating an excellent customer experience. Agencies that are willing to look ahead will be the successful companies in the future. A Beyond Best Practice Agency is not satisfied with being in the top 25%; they strive to be in the top 1% and are the leaders that other agencies follow.
Simply providing good customer service is no longer good enough. Today’s consumers’ expectations are changing fast. Their expectation of what makes an excellent customer experience is changing even more quickly. Successful agencies that look toward the future will be adapting and changing as fast or faster than the consumers they serve. This program provides a roadmap for what it takes to create an experience that will keep customers coming back.
Technology is a key tool for effectively managing today’s insurance agency. That same technology also presents risks and challenges that need to be addressed and managed to minimize your agency errors and omissions exposure. This class will explore technologies being used by agency staff that increase E&O exposures such as poor email management, capturing electronic documents, remote workers, interactive websites, text message use and compliance, company and agency service centers, social platforms, and client self-service. Specific recommendations on how to reduce an agency’s exposure to potential problems will be discussed.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.
All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.
If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.
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