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Adrienne Lofton

Global Vice President, Consumer Brand Marketing at Google

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Adrienne Lofton Biography

Adrienne Lofton has been the vice president of global brand marketing at Google since 2021, where she oversees the integrated consumer experience for Google's platforms & ecosystems portfolio. She previously served as vice president and head of North America marketing at Nike Inc from 2018 - 2021, and as Under Amour’s senior vice president, of global marketing, operations and philanthropy from 2015-2018.

Lofton has deep cross-industry experience that includes leadership roles at Levi Strauss & Co., where she was chief marketing officer for the global Dockers brand and Target Corporation, where she helped spearhead the company’s multicultural marketing focus and provided cross-categorical leadership across its iconic master brand. She began her career at Gap Inc. and also worked at Starcom, focused on the General Motors portfolio.

Videos
News
  • Under Armour Parts With Adrienne Lofton, SVP, Global Head of ...

    Under Armour has parted ways with Adrienne Lofton, svp, global brand management, a spokesperson confirmed today. She was the organization's most senior ...

  • Under Armour's Top Marketing Executive Is Headed to Nike

    The woman who spent the past eight-plus months overseeing Under Armour’s global marketing efforts has accepted a position with Nike, according to two sources familiar with the matter.

  • Black History Month Spotlight: Athletic-Industry Marketing Powerhouse Adrienne Lofton

    One might assume that Adrienne Lofton, a lifelong athlete with a passion for sports, was destined for a career in the athletic industry. Perhaps the incoming Nike executive, who spent nine combined years at Under Armour in top marketing roles before nabbing her new gig at the Swoosh, was preordained to become a star in the sector. But it would be far from accurate to believe her success was...

  • Adrienne Lofton Represents Nike’s Efforts To Not Fail The Culture

    Nike is the supreme brand in sportswear and apparel and the company has been criticized in the past for a lack of diversity in its executive leadership and decision-making positions, which has led to cultural miscalculations in creating products for the very Black athletes that they attempt to celebrate.

  • This Global Brand Marketer's Winning Intensity Has Helped Multiply Under Armour's Success

    While Adrienne Lofton has worked as a marketer for global brands like Levi's and Target, it's experience from her college years that gives her an edge. In the mid-'90s, Lofton was captain of Howard University's NCAA Division I volleyball team. Marketing, she said in a 2010 interview, "is no different from being an athlete—knowing your path, setting it early and accomplishing it."

  • Nike Revamps Marketing Team

    Nike Inc. is reshuffling its marketing team — infusing new talent and promoting several leaders across ranks. Adrienne Lofton, who spent nine combined years at Under Armour in top marketing roles, is joining The Swoosh on Aug. 5 as VP of marketing for North America.

FAQs
  • How do I book Adrienne Lofton to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Adrienne Lofton for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Adrienne Lofton, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Adrienne Lofton or any other speaker of your choice.
  • What are the speaker fees for Adrienne Lofton

    Speaking fees for Adrienne Lofton, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Adrienne Lofton are available upon request for live events and available upon request for virtual events. For the most current speaking fee to hire Adrienne Lofton, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Adrienne Lofton speak about?

    Adrienne Lofton is a keynote speaker and industry expert whose speaking topics include Business, Internet and New Media, Sales, Marketing and Branding, Social Media, Strategic Planning.
  • Where does Adrienne Lofton travel from?

    Adrienne Lofton generally travels from Los Angeles, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Adrienne Lofton’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Adrienne Lofton for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Adrienne Lofton for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Adrienne Lofton or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

Global Vice President, Consumer Brand Marketing at Google

Travels From:
Los Angeles, CA, USA
Speaking Fee:

Adrienne Lofton Biography

Adrienne Lofton has been the vice president of global brand marketing at Google since 2021, where she oversees the integrated consumer experience for Google's platforms & ecosystems portfolio. She previously served as vice president and head of North America marketing at Nike Inc from 2018 - 2021, and as Under Amour’s senior vice president, of global marketing, operations and philanthropy from 2015-2018.

Lofton has deep cross-industry experience that includes leadership roles at Levi Strauss & Co., where she was chief marketing officer for the global Dockers brand and Target Corporation, where she helped spearhead the company’s multicultural marketing focus and provided cross-categorical leadership across its iconic master brand. She began her career at Gap Inc. and also worked at Starcom, focused on the General Motors portfolio.

Adrienne Lofton Videos

  • Sports Marketing Upfronts - Day Two: Google & 72andSunny ...
    Enjoy this fireside chat from Brand Innovators Sports Marketing Upfronts - Day One #BILivecast, featuring: Adrienne Lofton, Vice President, ...

FAQs on booking Adrienne Lofton

  • How do I book Adrienne Lofton to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Adrienne Lofton for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Adrienne Lofton, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Adrienne Lofton or any other speaker of your choice.
  • What are the speaker fees for Adrienne Lofton

    Speaking fees for Adrienne Lofton, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Adrienne Lofton are available upon request for live events and available upon request for virtual events. For the most current speaking fee to hire Adrienne Lofton, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Adrienne Lofton speak about?

    Adrienne Lofton is a keynote speaker and industry expert whose speaking topics include Business, Internet and New Media, Sales, Marketing and Branding, Social Media, Strategic Planning.
  • Where does Adrienne Lofton travel from?

    Adrienne Lofton generally travels from Los Angeles, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Adrienne Lofton’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Adrienne Lofton for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Adrienne Lofton for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Adrienne Lofton or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Adrienne Lofton is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Adrienne Lofton for your event is available upon request. Adrienne Lofton generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Karuna Rawal, Harish Shah, Rachel Schectman, Kate O'Neill and Igor Beuker. Contact All American Speakers for ratings, reviews, videos and information on scheduling Adrienne Lofton for an upcoming live or virtual event.

Adrienne Lofton Speaker Videos

  • Sports Marketing Upfronts - Day Two: Google & 72andSunny ...
    Enjoy this fireside chat from Brand Innovators Sports Marketing Upfronts - Day One #BILivecast, featuring: Adrienne Lofton, Vice President, ...

Adrienne Lofton News

  • Under Armour Parts With Adrienne Lofton, SVP, Global Head of ...

    Under Armour has parted ways with Adrienne Lofton, svp, global brand management, a spokesperson confirmed today. She was the organization's most senior ...

  • Under Armour's Top Marketing Executive Is Headed to Nike

    The woman who spent the past eight-plus months overseeing Under Armour’s global marketing efforts has accepted a position with Nike, according to two sources familiar with the matter.

  • Black History Month Spotlight: Athletic-Industry Marketing Powerhouse Adrienne Lofton

    One might assume that Adrienne Lofton, a lifelong athlete with a passion for sports, was destined for a career in the athletic industry. Perhaps the incoming Nike executive, who spent nine combined years at Under Armour in top marketing roles before nabbing her new gig at the Swoosh, was preordained to become a star in the sector. But it would be far from accurate to believe her success was...

  • Adrienne Lofton Represents Nike’s Efforts To Not Fail The Culture

    Nike is the supreme brand in sportswear and apparel and the company has been criticized in the past for a lack of diversity in its executive leadership and decision-making positions, which has led to cultural miscalculations in creating products for the very Black athletes that they attempt to celebrate.

  • This Global Brand Marketer's Winning Intensity Has Helped Multiply Under Armour's Success

    While Adrienne Lofton has worked as a marketer for global brands like Levi's and Target, it's experience from her college years that gives her an edge. In the mid-'90s, Lofton was captain of Howard University's NCAA Division I volleyball team. Marketing, she said in a 2010 interview, "is no different from being an athlete—knowing your path, setting it early and accomplishing it."

  • Nike Revamps Marketing Team

    Nike Inc. is reshuffling its marketing team — infusing new talent and promoting several leaders across ranks. Adrienne Lofton, who spent nine combined years at Under Armour in top marketing roles, is joining The Swoosh on Aug. 5 as VP of marketing for North America.

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Adrienne Lofton

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

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