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William Arruda

The Personal Branding Guru & Entrepreneur

The Personal Branding Guru & Entrepreneur

Travels From Travels From:
New York, NY, USA
Speaking Fee Speaking Fee:
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William Arruda Biography

William Arruda is a motivational speaker, author, entrepreneur and the world’s leading authority on the topic of personal branding. He has been at the forefront of the field since its inception, teaching everyone from young adults to senior executives how to harness the power of authentic personal branding.

William is the bestselling author of the definitive books on personal branding: Career Distinction and Ditch. Dare. Do! His newest book, Digital YOU, takes his proven strategies to exciting new levels – helping readers translate their real-world brand for the digital world. He combined his 20 years in corporate marketing with a Master’s degree in Education and genuine passion for human potential to launch Reach Personal Branding. As Reach’s CEO (Chief Encouragement Officer), William has consulted with the world’s leading brands including American Express, BP, Coca Cola, Google, Gucci, Microsoft and Target to build innovative employee development programs to engage and inspire top talent. He’s also the co-founder of CareerBlast.TV – a video learning program focused on personal and digital branding. He created 360Reach – the personal branding survey which has been used by nearly two million professionals and the Reach Personal Branding Certification Program which has certified over a thousand career and executive coaches in 49 countries in his methodology.

William has appeared on the Discovery Channel, NPR, and BBC TV and has been featured in 1000+ publications including Time, Inc, Fast Company, the New York Times and the Wall Street Journal. he regularly shares his thoughts on workplace trends and the future of personal branding in his Forbes column, which has attracted over 12 million views. His mission is to share the power of personal branding with professionals around the globe through motivational speeches and interactive learning programs. He’s proud to have delivered more personal branding keynotes to more people in more countries than anyone on earth.

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Speaker profile last updated by AAE Talent Team on 05/20/2024.

William Arruda Speaking Topics

  • Be LinkedIn or Shut Out

    Be lazy, be an imposter and be secretive — just some of the counterintuitive but wildly valuable advice you will experience in William’s keynote focused on the power of LinkedIn. In a world where people learn about you online before meeting you in person, LinkedIn has become the most powerful online tool for expressing your personal brand. Not having a LinkedIn profile sends a message that you aren’t serious about your career; but just having a profile is not enough. You need to understand how to use LinkedIn to manage your career and deliver greater value to your team and your company. You need your profile to stand out from myriad others to attract the attention of decision makers. You need a connection strategy that will rocket you towards your goals. And you need to know how to integrate LinkedIn into your comprehensive social media plan. This innovative presentation gives you critical tools you can use to build a stellar profile and use LinkedIn to expand your thought-leadership, build and nurture your network and enhance your performance at work.

  • Digital YOU — Build Your Brand in Bits and Bytes

    Today, if you don’t show up in Google, you don’t exist. Building your personal brand on the web is not only important to career success, it’s critical to being able to do your job, lead your team and support your company. In this presentation, William explains the social branding phenomenon and provides the roadmap for building a powerful online presence – taking advantage of all the social media tools available. Having a virtual brand that reinforces and extends your real-world brand helps you increase job performance. William shows you how easy it is to use LinkedIn, Instagram, Twitter, YouTube, Blogs and other social media to grow your brand and increase the value you deliver to your employer. He takes the mystery out of social networking and shares his secrets for the easiest and most effective ways to build your brand in bits and bytes. The result: You gain competitive advantage, grow your network, expand your leadership presence and increase your influence.

  • Building Brand YOU! Three Steps to a Winning Personal Brand

    Personal branding is increasingly recognized as a must-have skill for every leader.

    It’s about being yourself – your best self – in support of your career, your team and your organization. In this highly interactive, informative and actionable presentation, William takes you through his proven, three-step personal branding process so you can learn the secrets of building and communicating your winning personal brand. This inspiring presentation is ideal for customer-facing employees, leaders and emerging leaders. It enables them to increase their confidence and use their innate strengths to build strong and enduring relationships. It’s also perfect for consultants and small business owners who must build their brands so that they can stand out from the competition and engage their ideal clients. Personal branding provides the sense of stability; empowerment, value-creation and recognition leaders need to succeed in today’s increasingly dynamic marketplace.

William Arruda Videos

  • GMDB William Arruda - The Future is Digital
    A video I did for ISDI about where personal branding is going and how everything in our lives is moving online. What's your digital brand like?
  • The Benefits of Personal Branding - William Arruda
    When it comes to personal branding, there are a lot of benefits. Personal Branding Pioneer William Arruda explains what you get when you build your...
  • William Arruda Personal Branding Social Media Show Reel
    Clips of William Arruda delivering keynotes about personal branding and social media at various locations.

William Arruda Books

  • Digital You: Real Personal Branding in the Virtual Age
    Digital You: Real Personal Branding in the Virtual Age

FAQs on booking William Arruda

  • How do I book William Arruda to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like William Arruda for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for William Arruda, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for William Arruda or any other speaker of your choice.
  • What are the speaker fees for William Arruda

    Speaking fees for William Arruda, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book William Arruda are for live events and for virtual events. For the most current speaking fee to hire William Arruda, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does William Arruda speak about?

    William Arruda is a keynote speaker and industry expert whose speaking topics include Authors, Business, Business Leadership, Communication, Entertainment, Innovation, International Business, Leadership, Literary, Marketing, Motivational, Social Media, Virtual.
  • Where does William Arruda travel from?

    William Arruda generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is William Arruda’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like William Arruda for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book William Arruda for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host William Arruda or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

William Arruda is a keynote speaker and industry expert who speaks on a wide range of topics such as Be LinkedIn or Shut Out, Digital YOU — Build Your Brand in Bits and Bytes and Building Brand YOU! Three Steps to a Winning Personal Brand. The estimated speaking fee range to book William Arruda for your event is $10,000 - $20,000. William Arruda generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Michel Neray, Peter Fisk, Krista Neher, Christi Tasker and Ron Broussard. Contact All American Speakers for ratings, reviews, videos and information on scheduling William Arruda for an upcoming live or virtual event.

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