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Margaret Heffernan

CEO, Entrepreneur, Columnist & Author of "A Bigger Prize: How We Can Do Better than the Competition"

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 Margaret Heffernan Biography

Dr. Margaret Heffernan produced programmes for the BBC for 13 years. She then moved to the US where she spearheaded multimedia productions for Intuit, The Learning Company and Standard&Poors. She was Chief Executive of InfoMation Corporation, ZineZone Corporation and then iCast Corporation, was named one of the “Top 25” by Streaming Media magazine and one of the “Top 100 Media Executives” by The Hollywood Reporter.

The author of six books, Margaret’s third book, Willful Blindness : Why We Ignore the Obvious at our Peril was named one of the most important business books of the decade by the Financial Times. In 2015, she was awarded the Transmission Prize for A Bigger Prize: Why Competition isn’t Everything and How We Do Better, described as “meticulously researched…engagingly written…universally relevant and hard to fault.” Her TED talks have been seen by over nine million people and in 2015 TED published Beyond Measure: The Big Impact of Small Changes. Her most recent book, Uncharted: How to map the future will be published in 2020. She is a Professor of Practice at the University of Bath, Lead Faculty for the Forward Institute’s Responsible Leadership Programme and, through Merryck & Co., mentors CEOs and senior executives of major global organizations. She holds an honorary doctorate from the University of Bath and continues to write for the Financial Times and the Huffington Post.

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Videos
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Margaret Heffernan

The more we rely on technology to make us efficient, the fewer skills we have...
Books
Willful Blindness: Why We Ignore the Obvious at Our Peril

Willful Blindness: Why We Ignore the Obvious at Our Peril

Women on Top

Women on Top

How She Does It: How Women Entrepreneurs Are Changing the Rules of Business Success

How She Does It: How Women Entrepreneurs Are Changing the Rules of Business Success

The Naked Truth: A Working Woman's Manifesto on Business and What Really Matters

The Naked Truth: A Working Woman's Manifesto on Business and What Really Matters

Speaking Topics
  • WILFUL BLINDNESS

    The biggest mistakes we make in life and work aren’t caused by total unknowns but by information we could have and should have but somehow manage not to have. The law calls this willful blindness because we had an opportunity for knowledge which was shirked. Examples are all around us: the banking crash, Deepwater Horizon, VW emissions, Wells Fargo, Boeing. How does this happen? But there are also examples of willful blindness in which great opportunities for innovation were missed: how did Google miss social networking? Why didn’t hotels take Airbnb seriously? Examples abound. So what are the forces at work, in us and in corporate cultures, that allow willful blindness to flourish – and what can we do to minimize it. Using a wide array of real life examples, Margaret Heffernan dissects the causes of this ubiquitous phenomenon and identifies how we can all see better. ** Wilful Blindness: How we ignore the obvious at our peril** was shortlisted for the FT Best Business Book award and was described as “one of the most important books of the decade.” Dr Heffernan has talked about this work to organizations as diverse as healthcare, financial services, schools, government bodies, pychologists, engineers and designers.

  • COLLABORATION: A BIGGER PRIZE

    Around the world, organizations strive to develop a collaborative workforce. They know that diverse minds, working together, will see more opportunities and identify risk better. But collaboration is difficult. For the most part, we’ve been brought up to compete with each other – at school, university, for jobs – and great collaboration requires a great deal more than open plan offices. So what are the organizations that do this well and what are the routines and cultures that develop and enhance people who can work together effectively for years on end. **A Bigger Prize **won the Transmission Prize in 2015 for the great communication of important ideas. Dr Heffernan has talked about this work to broadcasters, sports teams, large and small corporations, universities and business schools. It turns out that hiring diverse people is the easy part. Keeping them diverse, creative and engaged is the hard part. In this provocative presentation, Margaret Heffernan outlines the social, neurological and psychological reasons why we so rarely get the best out of the smart people we hire. And she proposes numerous strategies for hiring the best and keeping them that way.

  • UNCHARTED: How to think about an unpredictable future

    We are all brought up to plan: for families, careers, businesses. But planning requires that we can forecast the future – and today that is harder than ever. Experts in prediction argue that the very best they can do is forecast 400 days out. For those less gifted, the horizon is 150 days. Most forecasts are propaganda or wishful thinking. Models fail because they leave out what later matters and history doesn’t repeat itself. So what do we do in the light of the fact that we don’t know what the future holds? Companies that don’t want to be stuck in incrementalism do experiments, testing what the future could look like. In doing so, they find options and opportunities no amount of planning would surface. Imaginative scenarios of possible futures build a more robust culture and reveal possibilities. Institutions like CERN show how it is possible to run successful organizations even when mired in uncertainty and ambiguity. Artists build work that remains vital and meaningful across generations; we can learn from them. Survivors of existential crisis show the capabilities we must hold in reserve. In an age of uncertainty, preparedness is a more productive mindset than planning. **Uncharted** is being published in February 2020 in the UK and September 2020 in the US. Be prepared….

  • HUMAN WORK

    The world is awash with forecasts and predictions about the future of work. They all contradict each other, revealing how much we don’t know about what the dynamic workforce of the future will need or look like. But there are fundamental mindsets and attitudes which will make organizations better able to be creative and responsive as the world changes. What does your company need to be trustworthy, relevant and capable of adapting to what cannot yet be seen. This talk derives from all of Dr Heffernan’s major work around collaboration, creativity, curiosity and the need for organizations of all kind to stay connected to the societies they serve.

FAQs
  • HOW TO BOOK Margaret Heffernan?

    Our booking agents have successfully helped clients around the world secure talent like Margaret Heffernan for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Margaret Heffernan, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Margaret Heffernan or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Margaret Heffernan?

    Booking fees for Margaret Heffernan, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Margaret Heffernan, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Margaret Heffernan?

    All American Entertainment has successfully secured celebrity talent like Margaret Heffernan for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Margaret Heffernan for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Margaret Heffernan or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Margaret Heffernan or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Margaret Heffernan

CEO, Entrepreneur, Columnist & Author of "A Bigger Prize: How We Can Do Better than the Competition"

Travels From:
UK
Speaking Fee:

Margaret Heffernan Biography

Dr. Margaret Heffernan produced programmes for the BBC for 13 years. She then moved to the US where she spearheaded multimedia productions for Intuit, The Learning Company and Standard&Poors. She was Chief Executive of InfoMation Corporation, ZineZone Corporation and then iCast Corporation, was named one of the “Top 25” by Streaming Media magazine and one of the “Top 100 Media Executives” by The Hollywood Reporter.

The author of six books, Margaret’s third book, Willful Blindness : Why We Ignore the Obvious at our Peril was named one of the most important business books of the decade by the Financial Times. In 2015, she was awarded the Transmission Prize for A Bigger Prize: Why Competition isn’t Everything and How We Do Better, described as “meticulously researched…engagingly written…universally relevant and hard to fault.” Her TED talks have been seen by over nine million people and in 2015 TED published Beyond Measure: The Big Impact of Small Changes. Her most recent book, Uncharted: How to map the future will be published in 2020. She is a Professor of Practice at the University of Bath, Lead Faculty for the Forward Institute’s Responsible Leadership Programme and, through Merryck & Co., mentors CEOs and senior executives of major global organizations. She holds an honorary doctorate from the University of Bath and continues to write for the Financial Times and the Huffington Post.

Margaret Heffernan Videos

  • Margaret Heffernan
    The more we rely on technology to make us efficient, the fewer skills we have to confront the unexpected, says writer and entrepreneur ...
  • Margaret Heffernan's full presentation at Future Talent 2018 - YouTube
    Author and businesswoman Margaret Heffernan returned to the Future Talent stage to deliver a keynote titled 'We all need friends at work, ...
  • The sound of things not being said | Margaret Heffernan

Margaret Heffernan Books

Margaret Heffernan Speaking Topics

  • WILFUL BLINDNESS

    The biggest mistakes we make in life and work aren’t caused by total unknowns but by information we could have and should have but somehow manage not to have. The law calls this willful blindness because we had an opportunity for knowledge which was shirked. Examples are all around us: the banking crash, Deepwater Horizon, VW emissions, Wells Fargo, Boeing. How does this happen? But there are also examples of willful blindness in which great opportunities for innovation were missed: how did Google miss social networking? Why didn’t hotels take Airbnb seriously? Examples abound. So what are the forces at work, in us and in corporate cultures, that allow willful blindness to flourish – and what can we do to minimize it. Using a wide array of real life examples, Margaret Heffernan dissects the causes of this ubiquitous phenomenon and identifies how we can all see better. ** Wilful Blindness: How we ignore the obvious at our peril** was shortlisted for the FT Best Business Book award and was described as “one of the most important books of the decade.” Dr Heffernan has talked about this work to organizations as diverse as healthcare, financial services, schools, government bodies, pychologists, engineers and designers.

  • COLLABORATION: A BIGGER PRIZE

    Around the world, organizations strive to develop a collaborative workforce. They know that diverse minds, working together, will see more opportunities and identify risk better. But collaboration is difficult. For the most part, we’ve been brought up to compete with each other – at school, university, for jobs – and great collaboration requires a great deal more than open plan offices. So what are the organizations that do this well and what are the routines and cultures that develop and enhance people who can work together effectively for years on end. **A Bigger Prize **won the Transmission Prize in 2015 for the great communication of important ideas. Dr Heffernan has talked about this work to broadcasters, sports teams, large and small corporations, universities and business schools. It turns out that hiring diverse people is the easy part. Keeping them diverse, creative and engaged is the hard part. In this provocative presentation, Margaret Heffernan outlines the social, neurological and psychological reasons why we so rarely get the best out of the smart people we hire. And she proposes numerous strategies for hiring the best and keeping them that way.

  • UNCHARTED: How to think about an unpredictable future

    We are all brought up to plan: for families, careers, businesses. But planning requires that we can forecast the future – and today that is harder than ever. Experts in prediction argue that the very best they can do is forecast 400 days out. For those less gifted, the horizon is 150 days. Most forecasts are propaganda or wishful thinking. Models fail because they leave out what later matters and history doesn’t repeat itself. So what do we do in the light of the fact that we don’t know what the future holds? Companies that don’t want to be stuck in incrementalism do experiments, testing what the future could look like. In doing so, they find options and opportunities no amount of planning would surface. Imaginative scenarios of possible futures build a more robust culture and reveal possibilities. Institutions like CERN show how it is possible to run successful organizations even when mired in uncertainty and ambiguity. Artists build work that remains vital and meaningful across generations; we can learn from them. Survivors of existential crisis show the capabilities we must hold in reserve. In an age of uncertainty, preparedness is a more productive mindset than planning. **Uncharted** is being published in February 2020 in the UK and September 2020 in the US. Be prepared….

  • HUMAN WORK

    The world is awash with forecasts and predictions about the future of work. They all contradict each other, revealing how much we don’t know about what the dynamic workforce of the future will need or look like. But there are fundamental mindsets and attitudes which will make organizations better able to be creative and responsive as the world changes. What does your company need to be trustworthy, relevant and capable of adapting to what cannot yet be seen. This talk derives from all of Dr Heffernan’s major work around collaboration, creativity, curiosity and the need for organizations of all kind to stay connected to the societies they serve.

FAQs on booking Margaret Heffernan

  • How to book Margaret Heffernan?

    Our booking agents have successfully helped clients around the world secure talent like Margaret Heffernan for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Margaret Heffernan, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Margaret Heffernan or any other celebrity of your choice.
  • How much does it cost to book Margaret Heffernan?

    Booking fees for Margaret Heffernan, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Margaret Heffernan, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Margaret Heffernan?

    All American Entertainment has successfully secured celebrity talent like Margaret Heffernan for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Margaret Heffernan for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Margaret Heffernan or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Margaret Heffernan or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Margaret Heffernan is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Margaret Heffernan for your event is $50,000 - $100,000. Margaret Heffernan generally travels from UK and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Randi Zuckerberg, Polly LaBarre, Fran Hauser, Doug Lipp and Billie Jean King. Contact All American Speakers for ratings, reviews, videos and information on scheduling Margaret Heffernan for an upcoming event.

Margaret Heffernan Speaker Videos

  • Margaret Heffernan
    The more we rely on technology to make us efficient, the fewer skills we have to confront the unexpected, says writer and entrepreneur ...
    Margaret Heffernan's full presentation at Future Talent 2018 - YouTube
    Author and businesswoman Margaret Heffernan returned to the Future Talent stage to deliver a keynote titled 'We all need friends at work, ...
  • The sound of things not being said | Margaret Heffernan

Margaret Heffernan Speaking Topics

  • WILFUL BLINDNESS

    The biggest mistakes we make in life and work aren’t caused by total unknowns but by information we could have and should have but somehow manage not to have. The law calls this willful blindness because we had an opportunity for knowledge which was shirked. Examples are all around us: the banking crash, Deepwater Horizon, VW emissions, Wells Fargo, Boeing. How does this happen? But there are also examples of willful blindness in which great opportunities for innovation were missed: how did Google miss social networking? Why didn’t hotels take Airbnb seriously? Examples abound. So what are the forces at work, in us and in corporate cultures, that allow willful blindness to flourish – and what can we do to minimize it. Using a wide array of real life examples, Margaret Heffernan dissects the causes of this ubiquitous phenomenon and identifies how we can all see better. ** Wilful Blindness: How we ignore the obvious at our peril** was shortlisted for the FT Best Business Book award and was described as “one of the most important books of the decade.” Dr Heffernan has talked about this work to organizations as diverse as healthcare, financial services, schools, government bodies, pychologists, engineers and designers.

  • COLLABORATION: A BIGGER PRIZE

    Around the world, organizations strive to develop a collaborative workforce. They know that diverse minds, working together, will see more opportunities and identify risk better. But collaboration is difficult. For the most part, we’ve been brought up to compete with each other – at school, university, for jobs – and great collaboration requires a great deal more than open plan offices. So what are the organizations that do this well and what are the routines and cultures that develop and enhance people who can work together effectively for years on end. **A Bigger Prize **won the Transmission Prize in 2015 for the great communication of important ideas. Dr Heffernan has talked about this work to broadcasters, sports teams, large and small corporations, universities and business schools. It turns out that hiring diverse people is the easy part. Keeping them diverse, creative and engaged is the hard part. In this provocative presentation, Margaret Heffernan outlines the social, neurological and psychological reasons why we so rarely get the best out of the smart people we hire. And she proposes numerous strategies for hiring the best and keeping them that way.

  • UNCHARTED: How to think about an unpredictable future

    We are all brought up to plan: for families, careers, businesses. But planning requires that we can forecast the future – and today that is harder than ever. Experts in prediction argue that the very best they can do is forecast 400 days out. For those less gifted, the horizon is 150 days. Most forecasts are propaganda or wishful thinking. Models fail because they leave out what later matters and history doesn’t repeat itself. So what do we do in the light of the fact that we don’t know what the future holds? Companies that don’t want to be stuck in incrementalism do experiments, testing what the future could look like. In doing so, they find options and opportunities no amount of planning would surface. Imaginative scenarios of possible futures build a more robust culture and reveal possibilities. Institutions like CERN show how it is possible to run successful organizations even when mired in uncertainty and ambiguity. Artists build work that remains vital and meaningful across generations; we can learn from them. Survivors of existential crisis show the capabilities we must hold in reserve. In an age of uncertainty, preparedness is a more productive mindset than planning. **Uncharted** is being published in February 2020 in the UK and September 2020 in the US. Be prepared….

  • HUMAN WORK

    The world is awash with forecasts and predictions about the future of work. They all contradict each other, revealing how much we don’t know about what the dynamic workforce of the future will need or look like. But there are fundamental mindsets and attitudes which will make organizations better able to be creative and responsive as the world changes. What does your company need to be trustworthy, relevant and capable of adapting to what cannot yet be seen. This talk derives from all of Dr Heffernan’s major work around collaboration, creativity, curiosity and the need for organizations of all kind to stay connected to the societies they serve.

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During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Margaret Heffernan

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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