Workplace Innovation & Talent Engagement Executive; SVP & Chief Equality & Engagement Officer at Salesforce; Former VP at Expedia Group

San Francisco, CA, USA
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Alexandra Legend Siegel Biography

Alexandra Legend Siegel is a senior executive specializing in workplace equity, inclusion, and innovation. She serves as senior vice president and chief equality and engagement officer at Salesforce, where she leads the company's global equality and talent engagement strategy, overseeing equality, employee engagement and brand, recruitment marketing, employee volunteering, and HR executive communications teams. With more than two decades of experience, Siegel is recognized for her leadership in human resources, equality, and marketing, driving talent, culture, and technology transformations.

As a founding member of Salesforce's Office of Equality, Siegel established the company's first equality trainings, played a key role in implementing inclusive hiring and talent practices, launched inclusive career programs, and developed Salesforce's inclusive marketing principles. She also led the company's Equality Group strategy, drawing on her experience as global president of BOLDforce, Salesforce's Black employee resource group. Siegel previously spent over seven years at Salesforce building its equality initiatives before expanding her impact across the technology industry.

Before returning to Salesforce, Siegel was vice president and global head of diversity and inclusion – talent at Expedia Group, where she led business transformation to promote equal opportunities and innovation within the company and the travel industry. She was recognized among the Top Women in Travel and Hospitality for her executive leadership at Expedia Group. Earlier in her career, Siegel worked as a journalist and technology content marketer, shaping her approach to inclusive storytelling and narrative-building.

Siegel was named among Business Insider's 30 and Under Rising Stars in Tech for her impact and was nominated for AdColor's Change Agent Award for her work on industry-wide inclusive marketing principles. In her current role, she focuses on engagement, opportunity, and innovation in artificial intelligence and agent technology, and she spearheaded Salesforce's first AI Equality Summit. She has also been a featured speaker at the UN Global Compact Leaders Summit.

Siegel holds the position of executive in residence at Northeastern University, mentoring students in technology careers and leadership. She serves as a board member for Big Brothers Big Sisters Bay Area, supporting youth through mentorship. Siegel is a frequent speaker on the future of work, workplace equality, and ethical AI.

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Speaker profile last updated by AAE Talent Team on 10/30/2026.

Alexandra Legend Siegel Speaking Topics

  • Diversity and Inclusion Practices (Talent Practices, Employee Resource Groups, Leadership, Racial Equity, and more)

  • Allyship Practices | Mitigating Bias | Addressing Microaggressions

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Alexandra Legend Siegel is a keynote speaker and industry expert who speaks on a wide range of topics such as Diversity and Inclusion Practices (Talent Practices, Employee Resource Groups, Leadership, Racial Equity, and more), Allyship Practices | Mitigating Bias | Addressing Microaggressions, Inclusive Marketing, Women in Leadership | Black in Leadership, Creating Access in Technology & Travel and Writing Your Own Job Description. The estimated speaking fee range to book Alexandra Legend Siegel for your event is available upon request. Alexandra Legend Siegel generally travels from San Francisco, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Diane Headley Samuels, Yolanda Seals-Coffield, Tina Opie, Katrina Jones and Felicia M. L. Davis. Contact All American Speakers for ratings, reviews, videos and information on scheduling Alexandra Legend Siegel for an upcoming live or virtual event.

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