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S. Craig Watkins

Expert on Interactions Between Youth Culture and the Digital Age; Author, "The Young and the Digital"

Expert on Interactions Between Youth Culture and the Digital Age; Author, "The Young and the Digital"

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Austin, TX, USA
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S. Craig Watkins Biography

S Craig Watkins is the incoming Ernest A. Sharpe Centennial Professor at the University of Texas at Austin. An internationally recognized expert in media, Watkins is the author of six books exploring young people's engagement with media and technology. His two most recent books—The Digital Edge and Don't Knock the Hustle—result from his work with the Connected Learning Research Network, a research collaborative funded by the MacArthur Foundation.

The Digital Edge explores the changing contours of Black and Latino teens media behaviors. Drawing from a nearly two-year ethnographic study, the book addresses issues like:

  • the factors that contribute to the diversity crisis in STEM
  • the challenges and opportunities associated with tech rich classrooms in lower-income schools
  • the inventive ways Black and Latino students work around the many social, economic, and educational barriers that influence their participation in the connected world
  • why schools should shift from a "work readiness" ethos to a "future readiness" ethos

Don't Knock the Hustle is Watkins' follow-up to The Digital Edge and explores how "young creatives" are using tech and social ingenuity to build a new innovation economy that disrupts sectors as varied as design, media and entertainment, education, and civic engagement. In this book, Watkins explores:

  • the crafty ways young people navigate the "gig economy"
  • how young media makers bring innovation to TV, film, and pop music
  • how youth-driven forms of political engagement function like civic start-ups
  • how young social entrepreneurs are reinventing education and exposing Black, Latino, and female students to STEM, computer science, and design thinking
  • Watkins is the founding director of the Institute for Media Innovation, a new boutique hub for research and design located in the Moody College of Communication. IMI brings together a unique collection of social scientists, media creatives, journalists, and designers to translate research-driven knowledge into critical and creative engagement with a media, tech, and AI-driven world that grows more influential everyday.

Watkins is the Director of UT's Good Systems Racial Justice Research Focus Area (RFA). The RFA brings together researchers, industry, and other stakeholders to explore ways that algorithmic fairness can be built into the automated decision making systems that allocate critical resources and services to citizens and consumers. This work illustrates how creators and operators of artificial intelligence systems must be intentional when it comes to eliminating racial bias through frequent audits, impact assessments, and inclusive design.

In partnership with Good Systems, the Institute for Media Innovation is exploring the implications of ethical artificial intelligence. One Good Systems supported project examines how Black and Latinx children interact with artificial intelligence. Working with researchers from the School of Information, the project considers how issues of racial and cultural difference influence how young people adopt and use artificial intelligence devices. A second project involves a collaboration with researchers from Psychology and Computer Science to design a chatbot for individuals who present with postpartum depressions symptoms. Research suggests that women of color, for example, are much less likely to have access to services.

The Institute for Media Innovation has also launched research related to COVID-19. These projects include how young adults are grappling with the economic shock of the pandemic, the future of work and coworking spaces, and the design of technology to address the rising rates of mental illness.

Watkins' work has been profiled in places as varied as the Washington Post**, The Atlantic, Newsweek, TIME, ESPN, NPR, and featured at venues like SXSW, The Aspen Institute, and The New York Times Dialogue on Race.

S. Craig Watkins Videos

  • IDSS Distinguished Speaker Seminar - S. Craig Watkins (MLK ...
    IDSS Distinguished Speaker Seminar - S. Craig Watkins (MLK Visiting Professor, MIT). 277 views277 views. Nov 2, 2021.
  • #MoodyMentors: S. Craig Watkins - YouTube
    S. Craig Watkins gives tips on preparing for the future. Thinking with design and telling stories with data are two important skills to ...
  • Transforming Education with Connected Learning (S. Craig Watkins ...
    Reading, writing and arithmetic are foundations of a well-rounded education, but where does relevance come into play?

FAQs on booking S. Craig Watkins

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  • What are the speaker fees for S. Craig Watkins

    Speaking fees for S. Craig Watkins, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book S. Craig Watkins are for live events and for virtual events. For the most current speaking fee to hire S. Craig Watkins, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does S. Craig Watkins speak about?

    S. Craig Watkins is a keynote speaker and industry expert whose speaking topics include Internet and New Media, Social Media.
  • Where does S. Craig Watkins travel from?

    S. Craig Watkins generally travels from Austin, TX, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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    AAE Speakers Bureau has successfully booked keynote speakers like S. Craig Watkins for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book S. Craig Watkins for your next private or corporate function.
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S. Craig Watkins is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book S. Craig Watkins for your event is $5,000 - $10,000. S. Craig Watkins generally travels from Austin, TX, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Rodney Robinson, Lucy Marcil, Marcy Reyes, Kimberly Noble and Jamira Burley. Contact All American Speakers for ratings, reviews, videos and information on scheduling S. Craig Watkins for an upcoming live or virtual event.

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