NFL Leadership & Team-Building Expert; General Manager at Los Angeles Rams; Super Bowl LVI Champion

Malibu, CA, USA
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Les Snead Biography

Les Snead serves as the general manager of the Los Angeles Rams in the National Football League. A former collegiate athlete, Snead played tight end at Auburn University, where he was part of the Tigers' undefeated team and earned Southeast Region Academic All-American honors. He holds a Bachelor of Science degree in psychology and a Master of Education degree from Auburn, where he also served as a graduate assistant coach, marking the beginning of his career in football operations.

Snead developed his front-office expertise over nearly 15 years as a scout and personnel executive. He began his NFL career as a pro scout with the Jacksonville Jaguars, joining the franchise before its inaugural season and contributing to the assembly of a roster that reached the AFC Championship Game in its second year. Snead then spent 13 seasons with the Atlanta Falcons, advancing to the role of director of player personnel and helping build a roster that produced four consecutive winning seasons. These years of talent evaluation provided Snead with a comprehensive understanding of team building and player development in the NFL.

Appointed general manager of the then-St. Louis Rams, Snead inherited a franchise with the league's lowest five-year win total at the time. He implemented a strategy focused on trading draft capital for established veterans, a philosophy encapsulated in the phrase "F them picks." This approach brought the Rams players such as quarterback Matthew Stafford, cornerback Jalen Ramsey, pass rusher Von Miller, and wide receiver Brandin Cooks. The strategy culminated in a Super Bowl LVI championship, the franchise's first title since returning to Los Angeles.

Snead has become the winningest general manager in Rams franchise history, accumulating 119 combined regular season and playoff wins. Under his leadership, the Rams have recorded seven winning seasons, reached the playoffs six times in eight seasons, and made two Super Bowl appearances. His partnership with head coach Sean McVay is among the longest-tenured active coach-general manager collaborations in the NFL. Snead received the Professional Football Writers of America's Jack Horrigan Award for his accessibility and professionalism with the media. His career is often referenced in discussions of NFL leadership, risk management, and team-building strategies.

BOOK Les Snead

Speaker profile last updated by AAE Talent Team on 07/23/2026.

Les Snead Speaking Topics

    • Leadership
    • Building a Winning Culture
    • Definition of Success
    • Community
    • Ability to Connect with People

Les Snead Videos

Les Snead Recaps 2023 Season & Impact Of Rookie Class

Les Snead Recaps 2023 Season & Impact Of Rookie Class

Los Angeles Rams general manager Les Snead talks about what he took away from the team's 2023 season and the rookie class' performance, as well as...

Rams GM Les Snead Talks Construction Of Team's Super Bowl LVI Roster

Rams GM Les Snead Talks Construction Of Team's Super Bowl LVI Roster

Los Angeles Rams GM Les Snead discusses how the team's Super Bowl LVI roster was built, including the impact of key acquisitions like QB Matthew...

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  • What topics does Les Snead speak about?

    Les Snead is a keynote speaker and industry expert whose speaking topics include Athlete, Business Leadership, Executive Leadership, Football, Human Resources, Leadership, Sports, Sports Motivation, Strategic Leadership, Teamwork & Teambuilding
  • Where does Les Snead travel from?

    Les Snead generally travels from Malibu, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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Les Snead is a keynote speaker and industry expert who speaks on a wide range of topics such as . The estimated speaking fee range to book Les Snead for your event is available upon request. Les Snead generally travels from Malibu, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Brad Holmes, Herman "Herm" Edwards, Steve Young, Bill Cowher and Terry Fontenot. Contact All American Speakers for ratings, reviews, videos and information on scheduling Les Snead for an upcoming live or virtual event.

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