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Brad Holmes

Executive Vice President & General Manager for the Detroit Lions

Executive Vice President & General Manager for the Detroit Lions

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Brad Holmes Biography

Brad Holmes was appointed as the Lions' Executive Vice President and General Manager on January 14, 2021. Holding this role, he supervises the Lions' football operations and communicates directly to Principal Owner and Chair Sheila Ford Hamp and President and CEO Rod Wood. Since his appointment, Holmes has played a pivotal role in the Lions' transformation, leading them from the bottom of the league to a winning team by 2023.

Prior to joining the Lions, Holmes had an extensive 20-year career with the Los Angeles Rams (2003-2020). His last role in the Rams was as the Director of College Scouting, where he oversaw the team's college scouting operations for eight seasons. His leadership and experience in scouting have proved valuable in his role with the Lions.

During his tenure with the Lions, he has adopted a collaborative approach with Head Coach Dan Campbell, focusing on acquiring players with grit, passion, and football character. This strategy has been integral to the team's turnaround, which saw them make the playoffs in 2023, their first appearance since 2016. In the same year, they celebrated their first playoff game victory in 30 years.

His strategic decisions have been recognized by the NFL, earning him the NFL Executive of the Year award in 2023. His achievements have been a testament to his resilience, overcoming a series of obstacles, including surviving a near-fatal car accident while he was in college.

Holmes has had to overcome many obstacles to get to where he is today, including a near-fatal car accident while he was in college. Holmes played football for North Carolina A&T, where he was elected team captain by his peers. His lineage is deeply connected to the NFL, with both his father, Melvin Holmes, and his uncle, Luther Bradley, having had professional careers in the league. He continues to contribute to the NFL legacy of his family with his remarkable work as an executive.

Brad Holmes Speaking Topics

    • Dedication
    • Overcoming Adversity
    • Ability to Connect with People
    • Leadership
    • Community

Brad Holmes Videos

  • Lions vs. Rams postgame locker room celebration
    Subscribe to the Lions YT Channel: https://bit.ly/2OABzdx More Lions NFL Action: https://bit.ly/3epKf5l #DetroitLions #Lions #NFL Keep...
  • Brad Holmes introductory press conference
    Watch Detroit Lions Principal Owner and Chairman Sheila Ford Hamp and President & CEO Rod Wood introduce Executive Vice President & General Manager...

FAQs on booking Brad Holmes

  • How do I book Brad Holmes to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Brad Holmes for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Brad Holmes, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Brad Holmes or any other speaker of your choice.
  • What are the speaker fees for Brad Holmes

    Speaking fees for Brad Holmes, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Brad Holmes are for live events and for virtual events. For the most current speaking fee to hire Brad Holmes, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Brad Holmes speak about?

    Brad Holmes is a keynote speaker and industry expert whose speaking topics include Football, Leadership Speakers, Sports.
  • Where does Brad Holmes travel from?

    Brad Holmes generally travels from an undisclosed location, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Brad Holmes’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Brad Holmes for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Brad Holmes for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Brad Holmes or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Brad Holmes is a keynote speaker and industry expert who speaks on a wide range of topics such as. The estimated speaking fee range to book Brad Holmes for your event is $30,000 - $50,000. Brad Holmes generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Earvin “Magic” Johnson, David Holloway, Michael Lombardi, Gary Greeno and Dr. Harry Edwards. Contact All American Speakers for ratings, reviews, videos and information on scheduling Brad Holmes for an upcoming live or virtual event.

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