Consumer Trends Expert & Innovation Strategist; Former Director of Trends & Insights at TrendWatching; Co-Author of "Trend-Driven Innovation"

New York, NY, USA
Live Event: $10,000 - $20,000 Virtual Event: $5,000 - $10,000 More Fee Info

Maxwell Luthy Biography

Maxwell Luthy is a consumer trends expert and innovation strategist who served as director of trends and insights at TrendWatching, advising brands such as Spotify and The North Face on consumer behavior and the future of consumerism. As head of TrendWatching's North America office, Luthy delivered keynote presentations at conferences including TMRE, Asian Marketing Congress, and Cisco Live!, and provided internal keynotes for organizations such as Google, Citibank, and Levi's.

Luthy has conducted custom research for clients including Walt Disney Imagineering, American Express, McDonald's, Spotify, and Intel. He has facilitated innovation workshops for The North Face, Samsung, the Dubai government, and 3M. Luthy's expertise centers on translating complex consumer insights into actionable business strategies, and his perspectives have been cited by The Financial Times, strategy+business, and The Next Web.

After earning a joint honors degree in economics and history from Bristol University, Luthy began his career at a London advertising agency, then worked in the music industry, founding a record label and hosting a radio show on NTS, before joining TrendWatching. He also served as a jury wrangler for Cannes Lions International Festival of Creativity. As the former global director of tw:in, TrendWatching's spotter network, Luthy hosted meetups in Istanbul, Johannesburg, and Paris, and collaborated with students at Parsons School of Design, London Metropolitan University, Rutgers, and Cass Business School.

Luthy co-authored "Trend-Driven Innovation," a book that provides business leaders, entrepreneurs, and marketers with frameworks for anticipating and responding to evolving customer expectations. In addition to his work in consumer trends and innovation, Luthy has founded Origami Air, a metaverse company, and Plink, a sustainable soft drink startup. His career spans advertising, music, global trend intelligence, and entrepreneurship, offering insights at the intersection of culture, commerce, and business innovation.

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Speaker profile last updated by AAE Talent Team on 10/09/2026.

Maxwell Luthy Videos

Key Trends for 2018 - Maxwell Luthy - Relate Live by Zendesk ...

Key Trends for 2018 - Maxwell Luthy - Relate Live by Zendesk ...

Maxwell Luthy, Director of Trends & Insights at TrendWatching - recorded at Relate Live by Zendesk in New York - delivers a keynote with 5 key ...

Thrive in the Expectation Economy: Maxwell Luthy, The Market ...

Thrive in the Expectation Economy: Maxwell Luthy, The Market ...

The Most Exciting and Urgent Trends for 2016 and Beyond presented by Maxwell Luthy.

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  • What topics does Maxwell Luthy speak about?

    Maxwell Luthy is a keynote speaker and industry expert whose speaking topics include Author, Business, Business Consulting, Business Leadership, Creativity, Disruptive Thinking, Futurism, Innovation, Technology, Thought Leadership
  • Where does Maxwell Luthy travel from?

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Maxwell Luthy is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book Maxwell Luthy for your event is $10,000 - $20,000. Maxwell Luthy generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Kian Gohar, Sharon Gai, Holland Haiis, Philipp Kristian and Duncan Wardle. Contact All American Speakers for ratings, reviews, videos and information on scheduling Maxwell Luthy for an upcoming live or virtual event.

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