Global Sports Business Leader & NBA Deputy Commissioner; Chief Operating Officer at NBA; Former Marketing Executive at PepsiCo

New York, NY, USA
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Mark Tatum Biography

Mark A. Tatum serves as the deputy commissioner and chief operating officer of the National Basketball Association. Tatum was appointed to the role following unanimous approval by the NBA Board of Governors, becoming the highest-ranking executive of color in a professional sports league. In this capacity, he oversees the NBA's global business and league operations, including international strategy, partnerships, events, team business, grassroots and elite basketball development, and communications.

Tatum's career in sports business and marketing began with roles as a marketing executive and sales manager at PepsiCo, Procter & Gamble, and Clorox Company. He entered the sports industry as a member of Major League Baseball's corporate sponsorship and marketing department before joining the NBA. Prior to his current position, Tatum held several leadership roles at the NBA, including executive vice president of global marketing partnerships, senior vice president and vice president of business development, senior director and group manager of marketing properties, and director of marketing partnerships. He holds a bachelor's degree in business management and marketing from Cornell University and an MBA from Harvard Business School.

As deputy commissioner and COO, Tatum has played a key role in leading international initiatives such as the NBA's first games in Africa, the United Arab Emirates, and India, the launch of the Basketball Africa League, and the NBA Academy program for international prospects. He led the NBA's jersey sponsorship program, established an entitlement partnership with Gatorade for the NBA G League, and secured a global merchandising and marketing partnership with Nike, making it the exclusive on-court uniform and apparel provider for the NBA, WNBA, and NBA G League. Tatum also facilitated the NBA's international partnership with Tencent, the league's agreements with Disney and Turner, and the creation of the NBA 2K League, the first official esports league operated by a professional sports league in the United States.

Tatum has been recognized in the sports industry, appearing on Forbes' Top 25 Most Influential Minorities in Sports and Sports Business Journal's list of the 50 Most Influential People in Sports Business. He is a member of the Executive Leadership Council and serves on the boards of USA Basketball, International Basketball Federation, Naismith Memorial Basketball Hall of Fame, LA 2028 Summer Olympics, and the Harvard Business School Board of Dean's Advisors. Tatum has also served on General Motors' board of directors. He has delivered keynote addresses at major conferences and universities, including the President's Distinguished Lecture Series at Kean University, where he discussed the NBA's international growth and the future of sports and entertainment.

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Speaker profile last updated by AAE Talent Team on 10/13/2026.

Mark Tatum Videos

Mark Tatum On NBA Finals, Ja Morant, + Victor Wembayana

Mark Tatum On NBA Finals, Ja Morant, + Victor Wembayana

NBA Deputy Commissioner Mark Tatum sits down with Ebro in the Morning to discuss the 2022/23 season, Finals, success of the play-in tournament, Ja...

Mark Tatum explains significance of FIBA World Cup

Mark Tatum explains significance of FIBA World Cup

In this episode, renowned journalist Cathy Yang speaks with NBA Deputy Commissioner Mark Tatum, who is also a member of the FIBA executive...

Lisa and Mark Tatum Get Candid About The Importance of Partnership

Lisa and Mark Tatum Get Candid About The Importance of Partnership

Today, we are talking with Deputy Commissioner and Chief Operating Officer of the NBA Mark Tatum and his wife, Founder and CEO of Landit, Lisa Skeete...

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  • What topics does Mark Tatum speak about?

    Mark Tatum is a keynote speaker and industry expert whose speaking topics include Asian & Pacific Heritage, Basketball, Business Growth, Business Leadership, Communication, Executive Leadership, Leadership, Marketing
  • Where does Mark Tatum travel from?

    Mark Tatum generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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Mark Tatum is a keynote speaker and industry expert who speaks on a wide range of topics. The estimated speaking fee range to book Mark Tatum for your event is available upon request. Mark Tatum generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Adam Silver, Earvin “Magic” Johnson, Zak Brown, Mark Cuban and Alex Rodriguez. Contact All American Speakers for ratings, reviews, videos and information on scheduling Mark Tatum for an upcoming live or virtual event.

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