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George Yip

Leading Authority on Global Strategy, Marketing & Internationalization; Managing Global Customers; Governance and Strategy Focusing on Asia-Pacific

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George Yip Biography

George Yip is one of the world's leading authorities on global strategy and marketing, managing global customers, internationalization, and multinational strategies for the Asia-Pacific region. His current research concerns strategic transformation, corporate governance and global strategy, international competitiveness, and global customers.

He is currently Dean of the Rotterdam School of Management Erasmus University, a top-ranked international business school renowned for its ground-breaking research in sustainable business practice and for the development of leaders in global business & consistently ranked amongst the top 10 business schools in Europe.

Formerly Vice President and Director of Research & Innovation at Capgemini Consulting, UK., he managed the research and innovation process to develop the intellectual capital of the company. Capgemini is a 7 billion euro global company, headquartered in France, active in consulting, technology, and outsourcing. He is also a Senior Fellow of the Advanced Institute of Management Research, which is the UK's research initiative on management.

Yip has talked to top management groups and forums all over the world, including for ABN Amro, American Express, Arab-Malaysian Bank, Arch Coal, Arup, Bank of America, BASF, Beiersdorf, Bertelsmann, Brown-Forman, Carl Zeiss, Cleanaway, Coopers & Lybrand, Deloitte Touche Tohmatsu, Delta Airlines, Deutsche Bank, Du Pont, Ernst & Young, IBM, Invensys, J-Phone (Japan), McKinsey, KPMG, Massachusetts Financial Services, Milliken, National Australia Bank, Nestlé, Nissan, Nokia, Philips, Peoplesoft, Pitney Bowes, Pricewaterhouse Coopers, Ralston-Purina, San Miguel, SAP, Sara Lee, Saudi Basic Industries Company, Singapore Airlines, Sony, Spirent, and ST Microelectronics; and for conferences held by Business Week, Far Eastern Economic Review, Forbes, Fortune, and the World Economic Forum. He has won both "best teaching" and "best research" awards.

He was previously Professor of Strategic and International Management and Associate Dean at London Business School, and the Chair of Marketing and Strategy at Cambridge University, and has also held faculty positions at Harvard Business School and UCLA, and visiting positions at China-Europe International Business School, Georgetown University, Stanford Business School, and Templeton College-Oxford. He is a Fellow of the Academy of International Business.

Yip has over ten years of full-time business experience in international business, marketing, and strategy, working in the United States and the United Kingdom. This experience includes product management with Unilever; account management with Lintas, one of the world's largest advertising agencies; and business manager with Data Resources, Inc. He was the senior manager of Price Waterhouse's strategic management consulting services in the Eastern United States, and also a Senior Associate with The MAC Group in Cambridge, Massachusetts.

His book, Total Global Strategy: Managing for Worldwide Competitive Advantage (Prentice Hall, 1992; 1995) was selected as one of the 30 best business books of 1992. Other books include Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region (Addison Wesley/Perseus Books, 1998 and updated edition 2000), Strategies for Central and Eastern Europe (Macmillan Business 2000), and Barriers to Entry: A Corporate Strategy Perspective. His latest book is Managing Global Customers (Oxford University Press 2007).

He has published articles on strategy and marketing in Business Horizons, Business & Strategy, Business Strategy Review, California Management Review, Chief Executive, Columbia Journal of World Business, Global Executive, Harvard Business Review, International Business Review, International Marketing Review, Journal of Business Strategy, Journal of International Management, Journal of International Marketing, Long Range Planning, Management International Review, Planning Review, Sloan Management Review, Strategic Management Journal, and The International Executive. He holds B.A. and M.A. degrees in economics from Cambridge University; and an MBA and doctorate from Harvard Business School. A native of Asia, he is a dual citizen of the United Kingdom and of the United States.

 

Program Topics

 

Total Global Strategy: Managing for Worldwide Competitive Advantage 

 

Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region 

 

Managing Global Customers

Speaking Topics
  • Internationalization Strategies from Emerging or Smaller Economies

  • Global Strategy

  • Innovation in a Converging World

  • Strategic Transformation

  • Managing Global Customers

  • Going Global

Videos
Books
Strategic Transformation: Changing While Winning

Strategic Transformation: Changing While Winning

Total Global Strategy (3rd Edition)

Total Global Strategy (3rd Edition)

Managing Global Customers: An Integrated Approach

Managing Global Customers: An Integrated Approach

The Future of the Multinational Company

The Future of the Multinational Company

FAQs
  • HOW TO BOOK George Yip?

    Our booking agents have successfully helped clients around the world secure talent like George Yip for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for George Yip, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for George Yip or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK George Yip?

    Booking fees for George Yip, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire George Yip, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR George Yip?

    All American Entertainment has successfully secured celebrity talent like George Yip for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book George Yip for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent George Yip or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for George Yip or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Leading Authority on Global Strategy, Marketing & Internationalization; Managing Global Customers; Governance and Strategy Focusing on Asia-Pacific

Travels From:
Netherlands
Speaking Fee:

George Yip Biography

George Yip is one of the world's leading authorities on global strategy and marketing, managing global customers, internationalization, and multinational strategies for the Asia-Pacific region. His current research concerns strategic transformation, corporate governance and global strategy, international competitiveness, and global customers.

He is currently Dean of the Rotterdam School of Management Erasmus University, a top-ranked international business school renowned for its ground-breaking research in sustainable business practice and for the development of leaders in global business & consistently ranked amongst the top 10 business schools in Europe.

Formerly Vice President and Director of Research & Innovation at Capgemini Consulting, UK., he managed the research and innovation process to develop the intellectual capital of the company. Capgemini is a 7 billion euro global company, headquartered in France, active in consulting, technology, and outsourcing. He is also a Senior Fellow of the Advanced Institute of Management Research, which is the UK's research initiative on management.

Yip has talked to top management groups and forums all over the world, including for ABN Amro, American Express, Arab-Malaysian Bank, Arch Coal, Arup, Bank of America, BASF, Beiersdorf, Bertelsmann, Brown-Forman, Carl Zeiss, Cleanaway, Coopers & Lybrand, Deloitte Touche Tohmatsu, Delta Airlines, Deutsche Bank, Du Pont, Ernst & Young, IBM, Invensys, J-Phone (Japan), McKinsey, KPMG, Massachusetts Financial Services, Milliken, National Australia Bank, Nestlé, Nissan, Nokia, Philips, Peoplesoft, Pitney Bowes, Pricewaterhouse Coopers, Ralston-Purina, San Miguel, SAP, Sara Lee, Saudi Basic Industries Company, Singapore Airlines, Sony, Spirent, and ST Microelectronics; and for conferences held by Business Week, Far Eastern Economic Review, Forbes, Fortune, and the World Economic Forum. He has won both "best teaching" and "best research" awards.

He was previously Professor of Strategic and International Management and Associate Dean at London Business School, and the Chair of Marketing and Strategy at Cambridge University, and has also held faculty positions at Harvard Business School and UCLA, and visiting positions at China-Europe International Business School, Georgetown University, Stanford Business School, and Templeton College-Oxford. He is a Fellow of the Academy of International Business.

Yip has over ten years of full-time business experience in international business, marketing, and strategy, working in the United States and the United Kingdom. This experience includes product management with Unilever; account management with Lintas, one of the world's largest advertising agencies; and business manager with Data Resources, Inc. He was the senior manager of Price Waterhouse's strategic management consulting services in the Eastern United States, and also a Senior Associate with The MAC Group in Cambridge, Massachusetts.

His book, Total Global Strategy: Managing for Worldwide Competitive Advantage (Prentice Hall, 1992; 1995) was selected as one of the 30 best business books of 1992. Other books include Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region (Addison Wesley/Perseus Books, 1998 and updated edition 2000), Strategies for Central and Eastern Europe (Macmillan Business 2000), and Barriers to Entry: A Corporate Strategy Perspective. His latest book is Managing Global Customers (Oxford University Press 2007).

He has published articles on strategy and marketing in Business Horizons, Business & Strategy, Business Strategy Review, California Management Review, Chief Executive, Columbia Journal of World Business, Global Executive, Harvard Business Review, International Business Review, International Marketing Review, Journal of Business Strategy, Journal of International Management, Journal of International Marketing, Long Range Planning, Management International Review, Planning Review, Sloan Management Review, Strategic Management Journal, and The International Executive. He holds B.A. and M.A. degrees in economics from Cambridge University; and an MBA and doctorate from Harvard Business School. A native of Asia, he is a dual citizen of the United Kingdom and of the United States.

 

Program Topics

 

Total Global Strategy: Managing for Worldwide Competitive Advantage 

 

Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region 

 

Managing Global Customers

George Yip Speaking Topics

  • Internationalization Strategies from Emerging or Smaller Economies

  • Global Strategy

  • Innovation in a Converging World

  • Strategic Transformation

  • Managing Global Customers

  • Going Global

George Yip Videos

  • CRF 5th International Conference 2013 - keynote speaker George Yip,...
  • Prof. George Yip on Strategic Transformation - YouTube

George Yip Books

Speaker Lists Featuring George Yip

FAQs on booking George Yip

  • How to book George Yip?

    Our booking agents have successfully helped clients around the world secure talent like George Yip for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for George Yip, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for George Yip or any other celebrity of your choice.
  • How much does it cost to book George Yip?

    Booking fees for George Yip, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire George Yip, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for George Yip?

    All American Entertainment has successfully secured celebrity talent like George Yip for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book George Yip for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent George Yip or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for George Yip or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

George Yip is a keynote speaker and industry expert who speaks on a wide range of topics such as Internationalization Strategies from Emerging or Smaller Economies, Global Strategy, Innovation in a Converging World, Strategic Transformation, Managing Global Customers and Going Global. The estimated speaking fee range to book George Yip for your event is $10,000 - $20,000. George Yip generally travels from Netherlands and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Gary Hamel, Todd Buchholz, Geoffrey Moore, Geoff Colvin and R "Ray" Wang. Contact All American Speakers for ratings, reviews, videos and information on scheduling George Yip for an upcoming live or virtual event.

George Yip Speaking Topics

  • Internationalization Strategies from Emerging or Smaller Economies

  • Global Strategy

  • Innovation in a Converging World

  • Strategic Transformation

  • Managing Global Customers

  • Going Global

George Yip Speaker Videos

  • CRF 5th International Conference 2013 - keynote speaker George Yip, CEIBS
    Prof. George Yip on Strategic Transformation - YouTube

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to George Yip

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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