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Ben Shields

Managerial Communication Lecturer at MIT; Former Director of Social Media and Marketing at ESPN

Managerial Communication Lecturer at MIT; Former Director of Social Media and Marketing at ESPN

Travels From Travels From:
Cambridge, MA, USA
Speaking Fee Speaking Fee:
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Ben Shields Biography

Ben Shields is a Lecturer in Managerial Communication at the MIT Sloan School of Management.

Shields teaches Communication for Leaders, Advanced Leadership Communication, and Social Media Management: Persuasion in Networked Culture.

Shields’s research focuses on the intersection of social media technologies, data analytics, and audience behavior in the sports, media, and entertainment industries. He is the coauthor of two books: The Sports Strategist: Developing Leaders for a High-Performance Industry (Oxford University Press, 2015) and The Elusive Fan: Reinventing Sports in a Crowded Marketplace (McGraw-Hill, 2006). He has also written numerous articles and book chapters on sports media and marketing communications. He is currently working on a new project about the business value and persuasive power of social media platforms.

Shields served previously as the Director of Social Media and Marketing at ESPN. He oversaw social media strategy for the ESPN brand and collaborated across the enterprise to develop and implement company-wide social strategy. He also worked on marketing strategy for several ESPN brands and sub-brands, including the SportsCenter “DaDaDa” campaign and the Emmy Award-winning “It’s Not Crazy, It’s Sports” brand campaign.

Shields holds a BS and MA in communication studies and a PhD in media, technology, and society, all from Northwestern University.

BOOK Ben Shields

Speaker profile last updated by AAE Talent Team on 05/17/2024.

Ben Shields Videos

  • MIT Sloan Experts Series – Ben Shields: Return to Sports
    In this installment of the MIT Sloan Experts Series, Ben Shields discusses the implications of the COVID-19 health crisis on the future of the fan...
  • Ben Shields: Taking data lessons and best practices from the NBA
    Ben Shields, Lecturer in Managerial Communication at the MIT Sloan School of Management, says that the Golden State Warriors have been making Silicon...

Ben Shields Books

  • Social Media Management: Persuasion In Networked Culture
    Social Media Management: Persuasion In Networked Culture
  • The Elusive Fan: Reinventing Sports In A Crowded Marketplace
    The Elusive Fan: Reinventing Sports In A Crowded Marketplace

FAQs on booking Ben Shields

  • How do I book Ben Shields to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Ben Shields for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Ben Shields, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Ben Shields or any other speaker of your choice.
  • What are the speaker fees for Ben Shields

    Speaking fees for Ben Shields, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Ben Shields are for live events and for virtual events. For the most current speaking fee to hire Ben Shields, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Ben Shields speak about?

    Ben Shields is a keynote speaker and industry expert whose speaking topics include Business, College, Data, Entertainment, Marketing, Professors, Social Media, Sports, Technology.
  • Where does Ben Shields travel from?

    Ben Shields generally travels from Cambridge, MA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Ben Shields’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Ben Shields for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Ben Shields for your next private or corporate function.
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    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Ben Shields or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
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    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Ben Shields is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Ben Shields for your event is available upon request. Ben Shields generally travels from Cambridge, MA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Brian Fanzo, Nik Bonaddio, Igor Beuker, Miriam McLemore and Sarah Kettler. Contact All American Speakers for ratings, reviews, videos and information on scheduling Ben Shields for an upcoming live or virtual event.

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