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Alberto Savoia

Alberto Savoia

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Google's first Director of Engineering, Innovation Agitator, Author

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California, USA
Speaking Fee Speaking Fee:
Live Event: $20,000 - $30,000
Virtual Event: Please Contact
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Categories Categories:
Categories Categories:
Authors, Business, Business Growth, Change Management, Consulting, Design, Entrepreneurship, Innovation
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Alberto Savoia Biography

As Google's first Director of Engineering, Alberto Savoia led the team that launched Google AdWords. Later, in his role as Google's Innovation Agitator, he developed pretotyping—a rigorous data-based system for validating new product ideas. Prior to Google, Savoia was a successful serial entrepreneur and the first Director of Software Technology Research at Sun Microsystems Laboratories, where he played a key role in the development of Java technology and tools.

Savoia's work has garnered significant industry recognition and awards, including The Wall Street Journal Technical Innovation Award, InfoWorld's Top 25 CTOs Award, and InfoWorld's Technology of the Year Award. He is also a recipient of several other honors such as the AlwaysOn Top Innovators Award (2004, 2005, and 2006). Today, he is highly sought-after as a speaker, teacher, and coach, renowned for his ability to help organizations unlock their full potential for innovation and growth. From his inaugural Entrepreneurial Innovation workshop at Stanford in 2011 to his current coaching of Fortune 500 companies, Savoia has made a deep and lasting impact on the product management and innovation practices of many leading companies worldwide. His latest book, "The Right It—Why So Many Ideas Fail and How to Make Sure Yours Succeed," was published by HarperCollins in 2019.

Additionally, Savoia continues to expand his influence through "Apex Innovators" seminars and workshops launched in 2016, designed for large, well-established companies to innovate while leveraging their size and resources. He has also authored "Pretotype It—Make sure you are building the right it before you build it right," further contributing to the field of innovation. Through his ongoing collaboration with Stanford University's Graduate School of Business, he remains at the forefront of teaching and developing new methodologies in pretotyping and high-yield innovation through experimentation.

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Speaker profile last updated by AAE Talent Team on 01/01/2025.

Alberto Savoia Speaking Topics

  • The Pretotyping Manifesto - Make Sure You Are Building the Right It Before You Build It Right

    Have you ever poured your heart, blood, sweat, tears and money to build, perfect and launch an innovative "can't miss" new product or feature ... and then discovered that your "can't miss" idea turned out to be something that few customers actually wanted or needed? We call this scenario "The Innovator's Nightmare" and it's something that most innovative companies have to deal with because, as decades of data show, most new products and most innovations fail in the market.

    Pretotyping, an innovation technique developed and perfected at Google and now taught at Stanford and many other organizations and companies, can help you avoid "The Innovator's Nightmare" by helping you make sure that you are building the right 'it' before you invest too much time and money to build 'it' right. In addition, pretotyping helps you make the most of your innovation potential, because it makes it possible for you to explore and test, quickly and cheaply, new crazy ideas that would normally be dismissed as too risky or expensive to try. By combining these two benefits of pretotyping, an established and successful company can maximize its chances for successful breakthrough innovation.

    In this presentation Alberto Savoia, former Google Innovation Agitator, Engineering Director and one of its most popular speakers, will introduce the basic principles, techniques, tools and metrics for pretotyping, with many real-world examples and case studies.

  • Unleash the Innovators - Entrepreneurial Innovation at Google

    Google does many things differently, and the way it approaches innovation is one of the most distinctive aspects of its culture, and something most large companies could learn from.

    In this presentation, Googles early employee and Innovation Agitator Alberto Savoia describes how the companys core belief that great innovation can come from anyone at any time has shaped its culture and its practices, and has led to some of its most notable successes. From Googles famous 20% time rule that gives employees one day a week to pursue their own projects, to its flat organizational structure and the unique role of managers, to its data-driven process for testing new ideas to ensure fast failure, Alberto will explain how Google has managed to keep true to its startup roots and core beliefs as it grew into one of the largest companies in the world. Finally, Alberto explains how any company can successfully adapt Googles innovation practices to their existing culture.

  • Innovate Like a Startup, Go to Market Like a Grownup

    Large organizations have enormous innovation potential at their disposal. The number of innovative products and services that reach the market and succeed, however, is a very small fraction of that potential. The quantity and type of innovation a company achieves is directly related to the way it approaches, fosters, selects, and funds innovation efforts. Large companies tend to build upon and around their past and current successes which leads them to a very narrow innovation spectrum and inhibits most breakthrough innovation.

    In this presentation, based on his Stanford workshop by the same title, Alberto Savoia leverages his own experiences as both a successful serial startup entrepreneur and as an innovation agitator at Google to show you how already established and successful companies can innovate like startups, but also leverage their existing resources and market reach to significantly increase their odds of market success with innovative products.

Alberto Savoia Videos

  • Executive Perspectives: Alberto Savoia on Pretotyping
    Executive Perspectives: Alberto Savoia on Pretotyping
    Why do most products fail? VMware sat down with innovation agitator Alberto Savoia to learn how the process of pretotyping helps companies build the...
  • GTAC 2011: Opening Keynote Address
    GTAC 2011: Opening Keynote Address
    The way most software is designed, developed, and launched has changed dramatically over the last decade -- but what about testing? Alberto Savoia...
See All Videos »

Alberto Savoia Books

  • The Right It: Why So Many Ideas Fail and How to Make Sure Yours Succeed
    The Right It: Why So Many Ideas Fail and How to Make Sure Yours Succeed

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  • What topics does Alberto Savoia speak about?

    Alberto Savoia is a keynote speaker and industry expert whose speaking topics include Authors, Business, Business Growth, Change Management, Consulting, Design, Entrepreneurship, Innovation.

  • Where does Alberto Savoia travel from?

    Alberto Savoia generally travels from California, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.

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Alberto Savoia is a keynote speaker and industry expert who speaks on a wide range of topics such as The Pretotyping Manifesto - Make Sure You Are Building the Right It Before You Build It Right, Unleash the Innovators - Entrepreneurial Innovation at Google and Innovate Like a Startup, Go to Market Like a Grownup. The estimated speaking fee range to book Alberto Savoia for your event is $20,000 - $30,000. Alberto Savoia generally travels from CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Elliott Masie, Edwin Miller, Michael Maslansky, Robert Kriegel and Troy Hazard. Contact All American Speakers for ratings, reviews, videos and information on scheduling Alberto Savoia for an upcoming live or virtual event.

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