J Balvin

José Álvaro Osorio Balvín, known professionally as J Balvin, is a Colombian reggaeton singer who has become one of the most influential Latin music artists of his generation. Born in Medellín, the capital of Colombia’s Antioquia department, Balvin grew up immersed in a city whose vibrant cultural rhythms helped shape his musical identity.

From an early age, Balvin gravitated toward a wide range of genres, including rap, dancehall, champeta and bachata, blending Caribbean and urban influences into a sound that would later define his career. He began performing locally while developing a style that emphasized melody, accessibility and global appeal, helping reggaeton reach audiences far beyond its traditional base.

Balvin first gained attention with early releases such as “Yo Te Lo Dije” and “Tranquila,” which established his presence in the Latin urban scene. His breakthrough came as he refined a pop-forward reggaeton style that crossed language and cultural barriers, leading to chart-topping hits and international recognition.

Over the years, J Balvin has emerged as a global ambassador for Latin music, known for hits including “Ginza,” “Mi Gente” and “Ay Vamos.” His work has consistently bridged underground and mainstream audiences, earning him multiple awards and collaborations with artists across genres.

Widely credited with helping bring reggaeton into the global pop conversation, Balvin is also recognized for his fashion-forward image and advocacy for mental health awareness. Rooted in Medellín but embraced worldwide, he continues to shape the sound and visibility of modern Latin music.