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Linda Kaplan Thaler

Advertising Hall-of-Famer; Bestselling Author of "Power of Nice, Grit to Great"

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 Linda Kaplan Thaler Biography

Linda Kaplan Thaler is an American advertising and non-fiction writer, and chair of the ad agency Publicis Kaplan Thaler. She has written and composed advertising jingles such as: “I Don’t Wanna Grow Up, I’m a Toys ‘R’ Us Kid” (Toys "R" Us); “Kodak Moments” (Eastman Kodak) and “The Heart of Communication” (Bell Atlantic). She is responsible for the “Yes, Yes, Yes” Herbal Essences campaign, and her agency created the well known Aflac duck advertising. In 1997, she founded the Kaplan Thaler Group, which merged with Publicis New York in July 2012 to form Publicis Kaplan Thaler.

Kaplan Thaler has co-authored three best-selling books: Bang! Getting Your Message Heard in a Noisy World, The Power of Nice: How to Conquer the Business World with Kindness, The Power of Small: Why Little Things Make All the Difference and Grit to Great: How Perseverance, Passion and Pluck Take You from Ordinary to Extraordinary.

Kaplan Thaler has received: the New York Women in Communications Matrix Award, the Advertising Woman of the Year Award from Advertising Women of New York, the UJA’s Mac Dane Humanitarian Award, the Women’s Leadership Exchange’s Compass Award and the Girl Scout’s Woman of Distinction Award. Of her 13 Clio Awards, two were for Best Original Music and Lyrics. She was also the first woman in advertising to receive the New York Women in Film and Television’s Muse Award. In 2010/2011, Kaplan Thaler served as the New York Women in Communications' President. She currently sits on the Advisory Council for The Colin Powell Center at CCNY and is a member of the Advisory Board for the Branding and Integrated Communications master's degree program at CCNY.

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Videos
Books
Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary

Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary

The Power of Small. Linda Kaplan, Robin Koval

The Power of Small. Linda Kaplan, Robin Koval

The Power of Nice. by Linda Kaplan, Robin Koval

The Power of Nice. by Linda Kaplan, Robin Koval

The Power of Small: Why Little Things Make All the Difference

The Power of Small: Why Little Things Make All the Difference

The Power of Nice: How to Conquer the Business World With Kindness

The Power of Nice: How to Conquer the Business World With Kindness

Bang!: Getting Your Message Heard in a Noisy World

Bang!: Getting Your Message Heard in a Noisy World

Speaking Topics
  • Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary

    In her Grit to Great lectures, Linda Kaplan Thaler tackles a topic that is close to her heart, one she believes is the real secret to her own success and in the careers of so many people she knows and has met. New research proves that the real secret to success isn't some rarefied “It” factor, it’s the “grit” factor. And each and every one of us can possess it. Drawing on the latest research in positive psychology and personal success, as well as a cornucopia of stories and practical “how to” tips and exercises, Thaler discusses why those who develop and possess the character traits of grit (Guts, Resilience, Initiative and Tenacity) outperform individuals with genius IQ’s, virtuoso talent, unlimited financial resources or a private school education. Individuals with high grit quotient do better in school, work, the playing field, in relationships and life. Her message is relevant to a broad range of audiences from entry level employees and budding entrepreneurs to C-Suite executives. Her inspiring message is that grit is something we all can embrace and develop whether you are nine or ninety.

  • The Power of Nice: How to Conquer the Business World with Kindness

    Linda Kaplan Thaler has moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. In her The Power of Nice lectures, through her own experiences and the stories of other people and businesses, she demonstrates why, contrary to conventional wisdom, nice people finish first. Turning the well-known adage of “Nice Guys Finish Last” on its ear, “nice” companies have lower employee turnover, lower recruitment costs, and higher productivity. Nice people live longer, are healthier, and make more money. In today’s interconnected world, companies and people with a reputation for cooperation and fair play forge the kind of relationships that lead to bigger and better opportunities, both in business and in life. Kaplan Thaler illustrates the surprising power of nice with an array of real-life examples from the business arena, as well as from her personal life, and presents a plan of action covering everything from creating a positive impression to sweetening the deal to turning enemies into allies.

  • The Power of Small: Why Little Things Make All the Difference

    Our smallest actions and gestures often have outsized impact on our biggest goals: Did you double-check that presentation one last time, or hold the elevator for a stranger? Going that extra inch—whether with a client, customer, family member, or friend—speaks volumes to others about our talent, personality, and motivations. After all, if we can’t take care of the small details, how can we be counted on to deliver when it really matters? In today’s challenging times, bigger isn’t always better. In fact, it’s often the baby steps that put us on the path to delivering a true competitive advantage. Kaplan Thaler shows how to get more of what you want with surprisingly less than you’d imagine.

FAQs
  • HOW TO BOOK Linda Kaplan Thaler?

    Our booking agents have successfully helped clients around the world secure talent like Linda Kaplan Thaler for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Linda Kaplan Thaler, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Linda Kaplan Thaler or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Linda Kaplan Thaler?

    Booking fees for Linda Kaplan Thaler, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Linda Kaplan Thaler, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Linda Kaplan Thaler?

    All American Entertainment has successfully secured celebrity talent like Linda Kaplan Thaler for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Linda Kaplan Thaler for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Linda Kaplan Thaler or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Linda Kaplan Thaler or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

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Linda Kaplan Thaler

Advertising Hall-of-Famer; Bestselling Author of "Power of Nice, Grit to Great"

Travels From:
New York, NY, USA
Speaking Fee:

Linda Kaplan Thaler Biography

Linda Kaplan Thaler is an American advertising and non-fiction writer, and chair of the ad agency Publicis Kaplan Thaler. She has written and composed advertising jingles such as: “I Don’t Wanna Grow Up, I’m a Toys ‘R’ Us Kid” (Toys "R" Us); “Kodak Moments” (Eastman Kodak) and “The Heart of Communication” (Bell Atlantic). She is responsible for the “Yes, Yes, Yes” Herbal Essences campaign, and her agency created the well known Aflac duck advertising. In 1997, she founded the Kaplan Thaler Group, which merged with Publicis New York in July 2012 to form Publicis Kaplan Thaler.

Kaplan Thaler has co-authored three best-selling books: Bang! Getting Your Message Heard in a Noisy World, The Power of Nice: How to Conquer the Business World with Kindness, The Power of Small: Why Little Things Make All the Difference and Grit to Great: How Perseverance, Passion and Pluck Take You from Ordinary to Extraordinary.

Kaplan Thaler has received: the New York Women in Communications Matrix Award, the Advertising Woman of the Year Award from Advertising Women of New York, the UJA’s Mac Dane Humanitarian Award, the Women’s Leadership Exchange’s Compass Award and the Girl Scout’s Woman of Distinction Award. Of her 13 Clio Awards, two were for Best Original Music and Lyrics. She was also the first woman in advertising to receive the New York Women in Film and Television’s Muse Award. In 2010/2011, Kaplan Thaler served as the New York Women in Communications' President. She currently sits on the Advisory Council for The Colin Powell Center at CCNY and is a member of the Advisory Board for the Branding and Integrated Communications master's degree program at CCNY.

Linda Kaplan Thaler Videos

  • Keynote @Ad Age 2015 Small Agency Conference | Author Linda Kaplan Thaler
  • Linda Kaplan Thaler - Grit to Great - YouTube
  • Shelly Palmer Interviews Linda Kaplan Thaler - YouTube

Linda Kaplan Thaler Books

Linda Kaplan Thaler Speaking Topics

  • Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary

    In her Grit to Great lectures, Linda Kaplan Thaler tackles a topic that is close to her heart, one she believes is the real secret to her own success and in the careers of so many people she knows and has met. New research proves that the real secret to success isn't some rarefied “It” factor, it’s the “grit” factor. And each and every one of us can possess it. Drawing on the latest research in positive psychology and personal success, as well as a cornucopia of stories and practical “how to” tips and exercises, Thaler discusses why those who develop and possess the character traits of grit (Guts, Resilience, Initiative and Tenacity) outperform individuals with genius IQ’s, virtuoso talent, unlimited financial resources or a private school education. Individuals with high grit quotient do better in school, work, the playing field, in relationships and life. Her message is relevant to a broad range of audiences from entry level employees and budding entrepreneurs to C-Suite executives. Her inspiring message is that grit is something we all can embrace and develop whether you are nine or ninety.

  • The Power of Nice: How to Conquer the Business World with Kindness

    Linda Kaplan Thaler has moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. In her The Power of Nice lectures, through her own experiences and the stories of other people and businesses, she demonstrates why, contrary to conventional wisdom, nice people finish first. Turning the well-known adage of “Nice Guys Finish Last” on its ear, “nice” companies have lower employee turnover, lower recruitment costs, and higher productivity. Nice people live longer, are healthier, and make more money. In today’s interconnected world, companies and people with a reputation for cooperation and fair play forge the kind of relationships that lead to bigger and better opportunities, both in business and in life. Kaplan Thaler illustrates the surprising power of nice with an array of real-life examples from the business arena, as well as from her personal life, and presents a plan of action covering everything from creating a positive impression to sweetening the deal to turning enemies into allies.

  • The Power of Small: Why Little Things Make All the Difference

    Our smallest actions and gestures often have outsized impact on our biggest goals: Did you double-check that presentation one last time, or hold the elevator for a stranger? Going that extra inch—whether with a client, customer, family member, or friend—speaks volumes to others about our talent, personality, and motivations. After all, if we can’t take care of the small details, how can we be counted on to deliver when it really matters? In today’s challenging times, bigger isn’t always better. In fact, it’s often the baby steps that put us on the path to delivering a true competitive advantage. Kaplan Thaler shows how to get more of what you want with surprisingly less than you’d imagine.

FAQs on booking Linda Kaplan Thaler

  • How to book Linda Kaplan Thaler?

    Our booking agents have successfully helped clients around the world secure talent like Linda Kaplan Thaler for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Linda Kaplan Thaler, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Linda Kaplan Thaler or any other celebrity of your choice.
  • How much does it cost to book Linda Kaplan Thaler?

    Booking fees for Linda Kaplan Thaler, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Linda Kaplan Thaler, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Linda Kaplan Thaler?

    All American Entertainment has successfully secured celebrity talent like Linda Kaplan Thaler for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Linda Kaplan Thaler for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Linda Kaplan Thaler or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Linda Kaplan Thaler or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Linda Kaplan Thaler is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Linda Kaplan Thaler for your event is $10,000 - $20,000. Linda Kaplan Thaler generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Colleen Stanley, Arthur Carmazzi, Paul Bridle, Rosabeth Moss Kanter and Harvey Mackay. Contact All American Speakers for ratings, reviews, videos and information on scheduling Linda Kaplan Thaler for an upcoming event.

Linda Kaplan Thaler Speaker Videos

  • Keynote @Ad Age 2015 Small Agency Conference | Author Linda Kaplan Thaler
    Linda Kaplan Thaler - Grit to Great - YouTube
  • Shelly Palmer Interviews Linda Kaplan Thaler - YouTube
    Linda Kaplan Thaler on "Grit to Great" - YouTube
  • 2008 Muse Awards Linda Kaplan-Thaler - YouTube

Linda Kaplan Thaler Speaking Topics

  • Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary

    In her Grit to Great lectures, Linda Kaplan Thaler tackles a topic that is close to her heart, one she believes is the real secret to her own success and in the careers of so many people she knows and has met. New research proves that the real secret to success isn't some rarefied “It” factor, it’s the “grit” factor. And each and every one of us can possess it. Drawing on the latest research in positive psychology and personal success, as well as a cornucopia of stories and practical “how to” tips and exercises, Thaler discusses why those who develop and possess the character traits of grit (Guts, Resilience, Initiative and Tenacity) outperform individuals with genius IQ’s, virtuoso talent, unlimited financial resources or a private school education. Individuals with high grit quotient do better in school, work, the playing field, in relationships and life. Her message is relevant to a broad range of audiences from entry level employees and budding entrepreneurs to C-Suite executives. Her inspiring message is that grit is something we all can embrace and develop whether you are nine or ninety.

  • The Power of Nice: How to Conquer the Business World with Kindness

    Linda Kaplan Thaler has moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. In her The Power of Nice lectures, through her own experiences and the stories of other people and businesses, she demonstrates why, contrary to conventional wisdom, nice people finish first. Turning the well-known adage of “Nice Guys Finish Last” on its ear, “nice” companies have lower employee turnover, lower recruitment costs, and higher productivity. Nice people live longer, are healthier, and make more money. In today’s interconnected world, companies and people with a reputation for cooperation and fair play forge the kind of relationships that lead to bigger and better opportunities, both in business and in life. Kaplan Thaler illustrates the surprising power of nice with an array of real-life examples from the business arena, as well as from her personal life, and presents a plan of action covering everything from creating a positive impression to sweetening the deal to turning enemies into allies.

  • The Power of Small: Why Little Things Make All the Difference

    Our smallest actions and gestures often have outsized impact on our biggest goals: Did you double-check that presentation one last time, or hold the elevator for a stranger? Going that extra inch—whether with a client, customer, family member, or friend—speaks volumes to others about our talent, personality, and motivations. After all, if we can’t take care of the small details, how can we be counted on to deliver when it really matters? In today’s challenging times, bigger isn’t always better. In fact, it’s often the baby steps that put us on the path to delivering a true competitive advantage. Kaplan Thaler shows how to get more of what you want with surprisingly less than you’d imagine.

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Speakers Similar to Linda Kaplan Thaler

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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