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Aurora James

Creative Director, Activist, Fashion Designer & Founder of the 15 Percent Pledge

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 Aurora James Biography

Aurora James is a Canadian creative director, activist, fashion designer, and founder of the 15 Percent Pledge.

After traveling across Africa in 2011, James spent the next few years experimenting with design. She then launched her fashion brand Brother Vellies in January 2013, with the goal of preserving the shoemaking craft across Southern Africa, as well as creating new jobs for artisans in the workshops that she partnered with James travels to Africa every few months to work with local artisans and to further develop Brother Vellies’ collections. Brother Vellies has been worn by activists, celebrities, artists and musicians, including Beyoncé, Solange Knowles, Nicki Minaj, and Elaine Welteroth. In 2015, James won the CFDA Vogue Fashion Fund prize.

In 2020, in the wake of the murder of George Floyd and the wave of Black Lives Matter activism that followed, James launched an initiative called the 15 Percent Pledge. The 15 Percent Pledge Foundation was then created as a non-profit organization to urge major retailers to commit 15 percent of their shelf space to Black-owned businesses. The goal of the foundation is to advocate on behalf of Black-owned businesses and to build generational wealth in black communities. The foundation had over 20 large companies pledged within their first year.

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FAQs
  • HOW TO BOOK Aurora James?

    Our booking agents have successfully helped clients around the world secure talent like Aurora James for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Aurora James, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Aurora James or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Aurora James?

    Booking fees for Aurora James, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Aurora James, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Aurora James?

    All American Entertainment has successfully secured celebrity talent like Aurora James for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Aurora James for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Aurora James or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Aurora James or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Aurora James

Creative Director, Activist, Fashion Designer & Founder of the 15 Percent Pledge

Travels From:
New York, NY, USA
Speaking Fee:
Live Event: Please Contact  
Virtual Event: Please Contact

Aurora James Biography

Aurora James is a Canadian creative director, activist, fashion designer, and founder of the 15 Percent Pledge.

After traveling across Africa in 2011, James spent the next few years experimenting with design. She then launched her fashion brand Brother Vellies in January 2013, with the goal of preserving the shoemaking craft across Southern Africa, as well as creating new jobs for artisans in the workshops that she partnered with James travels to Africa every few months to work with local artisans and to further develop Brother Vellies’ collections. Brother Vellies has been worn by activists, celebrities, artists and musicians, including Beyoncé, Solange Knowles, Nicki Minaj, and Elaine Welteroth. In 2015, James won the CFDA Vogue Fashion Fund prize.

In 2020, in the wake of the murder of George Floyd and the wave of Black Lives Matter activism that followed, James launched an initiative called the 15 Percent Pledge. The 15 Percent Pledge Foundation was then created as a non-profit organization to urge major retailers to commit 15 percent of their shelf space to Black-owned businesses. The goal of the foundation is to advocate on behalf of Black-owned businesses and to build generational wealth in black communities. The foundation had over 20 large companies pledged within their first year.

Aurora James Videos

  • Aurora James | TIME100 Talks
    Aurora James, founder of Brother Vellies and the newly-formed 15 Percent Pledge, wants big business to move beyond performative allyship and create...
  • Aurora James on the 15 Percent Pledge
    As protests demanding racial justice galvanized the nation, Aurora James, founder and creative director of Brother Vellies, devised her own...
  • Sustainability in Fashion with Brother Vellies founder, Aurora James
    The Hand of Fashion Guest speaker: Aurora James — Founder, Brother Vellies Designer Aurora James will discuss sustainability in design and the...

FAQs on booking Aurora James

  • How to book Aurora James?

    Our booking agents have successfully helped clients around the world secure talent like Aurora James for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Aurora James, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Aurora James or any other celebrity of your choice.
  • How much does it cost to book Aurora James?

    Booking fees for Aurora James, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Aurora James, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Aurora James?

    All American Entertainment has successfully secured celebrity talent like Aurora James for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Aurora James for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Aurora James or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Aurora James or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Aurora James is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Aurora James for your event is available upon request. Aurora James generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Gabi Gregg, Ruth E. Carter, Keren Craig, Mariah Gentry and Rihanna. Contact All American Speakers for ratings, reviews, videos and information on scheduling Aurora James for an upcoming live or virtual event.

Aurora James Speaker Videos

  • Aurora James | TIME100 Talks
    Aurora James, founder of Brother Vellies and the newly-formed 15 Percent Pledge, wants big business to move beyond performative allyship and create real change in their companies, by reserving 15%...
    Aurora James on the 15 Percent Pledge
    As protests demanding racial justice galvanized the nation, Aurora James, founder and creative director of Brother Vellies, devised her own initiative to address inequality.
  • Sustainability in Fashion with Brother Vellies founder, Aurora James
    The Hand of Fashion Guest speaker: Aurora James — Founder, Brother Vellies Designer Aurora James will discuss sustainability in design and the future of fashion with host Simone Cipriani.

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During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Aurora James

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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