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Craig LaRosa

DVP In-Store Experience & Design

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 Craig LaRosa Biography

Craig joined Sears Holdings in 2013 to transform—both Sears and Kmart’s—In-Store Member experience. Since then his team has rolled out multiple shop concepts and signage programs across every BU.

Prior to joining Sears Craig was a Principal at Continuum-A Design and Innovation Consultancy. Craig LaRosa worked with a wide range of industries from national retailers and restaurant chains to healthcare and financial services. He understands how to translate the emotional needs of the user and the functional needs of the brand into one holistic, ownable experience that connects organizations and the people who rely on them. Immersive research and empathetic journey mapping are integral to his approach.

Craig has led programs for a multitude of services: designing a consultative retail service and space for the Canadian diamond chain, Spence Diamonds; reinventing Holiday Inn’s guest experience, to focus on relaxation, play and eating and drinking; creating a streamlined experience that works best for both patients and healthcare providers for Quest Diagnostics.

He writes regularly about service and environments design for publications including Fast Company and has addressed multiple types of audiences, including the Events Design Summit, the National Restaurant Association, the Service Design Network Global Conference, and the IDEC National Conference.

FAQs
  • HOW TO BOOK Craig LaRosa?

    Our booking agents have successfully helped clients around the world secure talent like Craig LaRosa for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Craig LaRosa, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Craig LaRosa or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Craig LaRosa?

    Booking fees for Craig LaRosa, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Craig LaRosa, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Craig LaRosa?

    All American Entertainment has successfully secured celebrity talent like Craig LaRosa for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Craig LaRosa for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Craig LaRosa or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Craig LaRosa or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Craig LaRosa

DVP In-Store Experience & Design

Travels From:
Chicago, IL, USA
Speaking Fee:
Live Event: Please Contact  
Virtual Event: $10,000 - $20,000

Craig LaRosa Biography

Craig joined Sears Holdings in 2013 to transform—both Sears and Kmart’s—In-Store Member experience. Since then his team has rolled out multiple shop concepts and signage programs across every BU.

Prior to joining Sears Craig was a Principal at Continuum-A Design and Innovation Consultancy. Craig LaRosa worked with a wide range of industries from national retailers and restaurant chains to healthcare and financial services. He understands how to translate the emotional needs of the user and the functional needs of the brand into one holistic, ownable experience that connects organizations and the people who rely on them. Immersive research and empathetic journey mapping are integral to his approach.

Craig has led programs for a multitude of services: designing a consultative retail service and space for the Canadian diamond chain, Spence Diamonds; reinventing Holiday Inn’s guest experience, to focus on relaxation, play and eating and drinking; creating a streamlined experience that works best for both patients and healthcare providers for Quest Diagnostics.

He writes regularly about service and environments design for publications including Fast Company and has addressed multiple types of audiences, including the Events Design Summit, the National Restaurant Association, the Service Design Network Global Conference, and the IDEC National Conference.

FAQs on booking Craig LaRosa

  • How to book Craig LaRosa?

    Our booking agents have successfully helped clients around the world secure talent like Craig LaRosa for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Craig LaRosa, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Craig LaRosa or any other celebrity of your choice.
  • How much does it cost to book Craig LaRosa?

    Booking fees for Craig LaRosa, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Craig LaRosa, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Craig LaRosa?

    All American Entertainment has successfully secured celebrity talent like Craig LaRosa for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Craig LaRosa for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Craig LaRosa or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Craig LaRosa or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Craig LaRosa is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Craig LaRosa for your event is available upon request. Craig LaRosa generally travels from Chicago, IL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Lori Cheek, Ed Gavagan, Matthew Luhn, Peter Shankman and Jeff Tobe. Contact All American Speakers for ratings, reviews, videos and information on scheduling Craig LaRosa for an upcoming live or virtual event.

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During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Craig LaRosa

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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