Entrepreneur & Beverage Industry Executive; Founder of Azunia Tequila & Baja United Group; Host of "The Answer Is Yes" Podcast
Jim Riley Biography
Jim Riley is an entrepreneur and beverage industry executive with extensive experience in brand-building, marketing strategy, and business leadership. Riley began his career as the youngest store manager at In-N-Out Burger, where he became the first to sell 1 million burgers at a single location and contributed to the development of the Cook Out Trailer. He later served as Food and Beverage Director at Sierra Tahoe Ski Resort, where he enhanced the resort's food offerings and reputation for quality dining in the Tahoe region.
Riley's career in the spirits industry includes nearly eight years at Ketel One Vodka as vice president of public relations and events, where he developed communications strategies supporting sales and marketing initiatives. As chief executive officer for Intersect Beverage, Riley oversaw distillery operations, distribution partnerships, public relations, sponsorships, and marketing programs. He founded Azunia Tequila, raising $5 million to launch the brand in 43 U.S. markets. Riley provides executive leadership and strategic counsel in branding, communications, crisis management, public relations, marketing, and investor relations across both private and public sectors.
Riley's involvement with the Baja Peninsula began through off-road racing, where he won the Vintage Baja 1000 twice in a 1971 Nova and once in a 1957 Chevy. Inspired by his experiences in the region, Riley founded Baja United Group after visiting an orphanage in Baja California, Mexico. Baja United Group imports wine from Valle de Guadalupe wineries into the United States and produces Baja United handcrafted beers in Ensenada, Baja California. The company is recognized for pioneering the introduction of these wines to the U.S. market and has secured distribution in major outlets including Whole Foods Market, Sprouts Farmers Market, Costco, Northgate Gonzalez Markets, and Vons/Pavilions.
Philanthropy is integral to Riley's work. He and the other founders of Baja United Group have supported local orphanages in Baja for 20 years, providing food, education, and personal advancement opportunities for children. The company donates 3 percent of its earnings to orphanages in Mexico.
In addition to his business ventures, Riley is an endurance athlete, having finished second in the World Championship Age Group at the Iceland Ultra Spartan Race and ranking fourth globally in Spartan racing in the 50 and over male age group. Riley shares his entrepreneurial philosophy on the podcast "The Answer is Yes," where he discusses marketing trends and the importance of embracing opportunity.
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Jim Riley Speaking Topics
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Leadership, Entrepreneurship, Competition, Fitness, Marketing, C-Level
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How do I book Jim Riley to speak at my event?
Our experienced booking agents have successfully helped clients around the world secure speakers like Jim Riley for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Jim Riley, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Jim Riley or any other speaker of your choice. -
What are the speaker fees for Jim Riley
Speaking fees for Jim Riley, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Jim Riley are $10,000 - $20,000 for live events and available upon request for virtual events. For the most current speaking fee to hire Jim Riley, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent. -
What topics does Jim Riley speak about?
Jim Riley is a keynote speaker and industry expert whose speaking topics include Business Leadership, Entrepreneurship, Executive Leadership, Fitness, Leadership, Marketing, Social Entrepreneurship -
Where does Jim Riley travel from?
Jim Riley generally travels from Kalispell, MT, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent. -
Who is Jim Riley’s agent?
AAE Speakers Bureau has successfully booked keynote speakers like Jim Riley for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Jim Riley for your next private or corporate function. -
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AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Jim Riley or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us. -
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Jim Riley is a keynote speaker and industry expert who speaks on a wide range of topics such as Leadership, Entrepreneurship, Competition, Fitness, Marketing, C-Level . The estimated speaking fee range to book Jim Riley for your event is $10,000 - $20,000. Jim Riley generally travels from Kalispell, MT, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Josh York, Thai Randolph, Helaine Knapp, Katrina Julia and Avni Patel Thompson. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jim Riley for an upcoming live or virtual event.
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