Click to Open Search Bar

Dana White

President of mixed martial arts organization the Ultimate Fighting Championship (UFC).

REQUEST BOOKING INFORMATION

 Dana White Biography

As president of UFC®, Dana White oversees the world’s premier mixed martial arts (MMA) organisation with more than 250 employees across three continents. With a keen sense of competition and strong business acumen, White has achieved unrivaled success in the combat sports industry. After purchasing UFC in January 2001, White spent the next 15 years building UFC into the fastest-growing sports brand in history. UFC now produces more than 40 live events annually, and its programming is broadcast in 152 countries and territories to more than 1.1 billion TV households worldwide in 35 different languages.

Dana White is the president and brains behind the UFC. Dana rose from humble beginnings in New England to acquiring the UFC in 2002 when it was at the verge of bankruptcy. He proceeded to grow the UFC to a multi-billion dollar enterprise that many believe will be bigger than the NFL in the United States and the World Cup worldwide.

As any boxer will tell you, even the most scientific approach to the Sweet Science must leave a little room for serendipity, intangibles, emergent opportunities that only reveal themselves in the ring—that split second where your opponent’s heel slips just enough to throw him off balance, the tiny hiccup when he gets temporarily dazzled by the klieg lights and leaves himself open to a quick uppercut under the chin. These opportunities inevitably present themselves in any fight, but it is up to the fighter to make the most of them.

For White, such an opportunity came when he attended a friend’s wedding and became reacquainted with an old school friend named Lorenzo Fertitta, who was quickly making a name for himself running the Vegas casinos he co-owned with his brother Frank. White and the Fertittas quickly bonded over a mutual love for the Sport of Kings, and resolved to work together one day.

In the meantime, White’s own interests expanded from boxing to the nascent world of Mixed Martial Arts (MMA), a young sport that promised no-holds-barred action from athletes trained in fighting styles ranging from wrestling to Muay Thai and everything in between. White was soon managing a few MMA fighters who featured in bouts presented by the Ultimate Fighting Championship (UFC), a promotional company that positioned itself as MMA’s dominant presence. Drawn into a contract dispute with UFC on behalf of his fighters, White did what any David would do when outmatched by a towering Goliath: He looked for an angle, an approach that would let him floor an opponent who could destroy him head-on. He looked for that key opening, that chink in the giant’s armor, and he found it. UFC was having financial troubles.

In January 2001, White and two partners formed parent company Zuffa, LLC and bought UFC, with White serving as president. Under their joint stewardship, UFC secured sanctioning for fights in Nevada, and were able to use Las Vegas as the headquarters of what would become a multinational empire.

Today, the dream that inspired White to get into the fighting game so many years before has become a reality. UFC is the undisputed champion of the MMA world, with fights in 175 countries, over 100 UFC training facilities worldwide and a television presence that has reached over a billion households.

Videos
News
FAQs
  • HOW TO BOOK Dana White?

    Our booking agents have successfully helped clients around the world secure talent like Dana White for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Dana White, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Dana White or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Dana White?

    Booking fees for Dana White, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Dana White, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Dana White?

    All American Entertainment has successfully secured celebrity talent like Dana White for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Dana White for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Dana White or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Dana White or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
Check Availability

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

Users also viewed these speakers:

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Dana White

President of mixed martial arts organization the Ultimate Fighting Championship (UFC).

Travels From:
Las Vegas, NV, USA
Speaking Fee:
Live Event: Please Contact  
Virtual Event: Please Contact

Dana White Biography

As president of UFC®, Dana White oversees the world’s premier mixed martial arts (MMA) organisation with more than 250 employees across three continents. With a keen sense of competition and strong business acumen, White has achieved unrivaled success in the combat sports industry. After purchasing UFC in January 2001, White spent the next 15 years building UFC into the fastest-growing sports brand in history. UFC now produces more than 40 live events annually, and its programming is broadcast in 152 countries and territories to more than 1.1 billion TV households worldwide in 35 different languages.

Dana White is the president and brains behind the UFC. Dana rose from humble beginnings in New England to acquiring the UFC in 2002 when it was at the verge of bankruptcy. He proceeded to grow the UFC to a multi-billion dollar enterprise that many believe will be bigger than the NFL in the United States and the World Cup worldwide.

As any boxer will tell you, even the most scientific approach to the Sweet Science must leave a little room for serendipity, intangibles, emergent opportunities that only reveal themselves in the ring—that split second where your opponent’s heel slips just enough to throw him off balance, the tiny hiccup when he gets temporarily dazzled by the klieg lights and leaves himself open to a quick uppercut under the chin. These opportunities inevitably present themselves in any fight, but it is up to the fighter to make the most of them.

For White, such an opportunity came when he attended a friend’s wedding and became reacquainted with an old school friend named Lorenzo Fertitta, who was quickly making a name for himself running the Vegas casinos he co-owned with his brother Frank. White and the Fertittas quickly bonded over a mutual love for the Sport of Kings, and resolved to work together one day.

In the meantime, White’s own interests expanded from boxing to the nascent world of Mixed Martial Arts (MMA), a young sport that promised no-holds-barred action from athletes trained in fighting styles ranging from wrestling to Muay Thai and everything in between. White was soon managing a few MMA fighters who featured in bouts presented by the Ultimate Fighting Championship (UFC), a promotional company that positioned itself as MMA’s dominant presence. Drawn into a contract dispute with UFC on behalf of his fighters, White did what any David would do when outmatched by a towering Goliath: He looked for an angle, an approach that would let him floor an opponent who could destroy him head-on. He looked for that key opening, that chink in the giant’s armor, and he found it. UFC was having financial troubles.

In January 2001, White and two partners formed parent company Zuffa, LLC and bought UFC, with White serving as president. Under their joint stewardship, UFC secured sanctioning for fights in Nevada, and were able to use Las Vegas as the headquarters of what would become a multinational empire.

Today, the dream that inspired White to get into the fighting game so many years before has become a reality. UFC is the undisputed champion of the MMA world, with fights in 175 countries, over 100 UFC training facilities worldwide and a television presence that has reached over a billion households.

Dana White Videos

  • UFC 248: Dana White Post-fight Press Conference
    Hear from UFC President Dana White after UFC 248: Adesanya vs Romero.
  • Dana White | One Of The Greatest Speeches Ever!
    Sep 4, 2018 ... "This Is How I made $4.2 Billions!" Dana White delivers one of the greatest speeches ever. ▻MOTIVATIONAL CLOTHES Be a Dreamer ...

FAQs on booking Dana White

  • How to book Dana White?

    Our booking agents have successfully helped clients around the world secure talent like Dana White for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Dana White, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Dana White or any other celebrity of your choice.
  • How much does it cost to book Dana White?

    Booking fees for Dana White, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Dana White, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Dana White?

    All American Entertainment has successfully secured celebrity talent like Dana White for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Dana White for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Dana White or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Dana White or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Dana White is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Dana White for your event is available upon request. Dana White generally travels from Las Vegas, NV, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Mark Cuban, Josh Linkner, J.B. Straubel, Robert Kriegel and Seth Godin. Contact All American Speakers for ratings, reviews, videos and information on scheduling Dana White for an upcoming live or virtual event.

Dana White Speaker Videos

  • UFC 248: Dana White Post-fight Press Conference
    Hear from UFC President Dana White after UFC 248: Adesanya vs Romero.
    Dana White | One Of The Greatest Speeches Ever!
    Sep 4, 2018 ... "This Is How I made $4.2 Billions!" Dana White delivers one of the greatest speeches ever. ▻MOTIVATIONAL CLOTHES Be a Dreamer ...

Dana White News

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

  • Customized Service

    Our agents find the right fit for your event

  • Unparalleled Database

    Full access to all speakers & celebrities

  • One Stop Shopping

    A reliable and unbiased point of contact

  • Logistics Management

    Your personal Logistics Manager who takes care of all event details

Speakers Similar to Dana White

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

TOP